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In this episode of Pareja Unfiltered, Leo Pareja sits down with Tom Bohn, the new CEO of Inman, to talk about what a media company really looks like in 2026.
Tom breaks down his vision for Inman 2.0, why digital trust is breaking and in person connection is coming back, the AI tools Inman is building for agents, and why private listings are the biggest distraction in real estate right now.
AI can give you answers. It can't give you community.
📄 Full show notes:
https://docs.google.com/document/d/1YYWPwfJUBSWFhTfT3zo9UTj4XmCHUD0zCyNupnht688/edit?usp=sharing
➡️ Watch on YouTube: https://www.youtube.com/watch?v=nD8x5E9gqDs
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➡️ Timestamps
00:00 Why Tom Bohn Took the Inman Job
00:58 Reimagining Brands That Have Gone Stale
02:25 What Is a Media Company in 2026?
04:40 "We're Breaking Digital": The Return of In Person
05:53 The Demise of Solitary Entertainment
07:17 First Moves as CEO: Getting Leadership Right
09:52 What Inman 2.0 Actually Means
11:22 Agents Posting Inman Articles: Crack Down or Make It Easier?
13:00 Step by Step: AI Hyperlocal Video Scripts for Your Socials
14:39 The Bloomberg Terminal for Real Estate
17:02 Comments & Communities on Every Article
17:46 How Inman Will Measure Success
18:52 Why Inman Wants 1,000 Local Storytellers
22:03 Filtering Credibility With AI + Human Editors
23:32 Leo on Dyslexia & Writing With AI
24:17 Inman's AI Certification for Agents
26:27 One Inman: Killing the Subscription Confusion
27:00 Lessons From TheHomeMag: Telling Founders Their Baby Is Ugly
29:13 The Biggest Noise in Real Estate: Private Listings
31:48 Who Should Lead? Coalitions vs. Congress
33:49 The Veterinary Telehealth Playbook
36:31 Should NAR Be Leading This?
38:30 Why Inman Prints Both Sides
39:24 Fighting the "Fake News" Dismissal
41:12 Moving Inman's 100K Facebook Group Onto the Platform