Content, Briefly

Content, Briefly Trailer Bonus Episode 15 Season 1

Arrows: Stuart Balcombe on platform-native content and knowing your reader

00:00
On episode #15, Jimmy speaks with Stuart Balcombe from Arrows. They discuss:

- Why Arrows doesn't have or want a content calendar
- The importance of platform-native content
- Why Arrows puts an "unsubscribe" link at the top of every newsletter

👉 You can follow Stuart Balcombe on LinkedIn here: https://www.linkedin.com/in/stuartbalcombe/

👉 You can learn more about Arrows here: https://arrows.to/

Creators & Guests

Host
Jimmy Daly
Co-founder/CEO at Superpath

What is Content, Briefly?

"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programs—things like content org structure, KPIs, workflows, meeting agendas, and much more.

This podcast is presented by Superpath, the internet's best content marketing community.