The Studio Sessions with Chris Goor

After a holiday reset in Greece, Chris Goor is back with fresh perspective—and a manifesto for creators who want to do more than chase views.In this episode of The Studio Sessions, Chris lays out 8 powerful principles for building a personal brand that stands the test of time, including:Why we sell outcomes, not coursesThe importance of naming your frameworks so they become real, usable IPHow to turn the “volume of you” up to 11 in your contentWhy social media companies work for you, not the other way aroundThe right way to use AI (as support, not your brain)And the most important lesson of all: your time is nowHe also shares an AI-generated experiment at the end—turning his manifesto into a Coldplay-style anthem about creating for people, not machines.📩 Want to share your thoughts on the manifesto?Email Chris at chris@brandvideo.pro🚀 Join The Studio:If you’re ready to build your digital products, grow your audience, and create content that connects, check out the communitybrandvideo.pro

Show Notes

After a holiday reset in Greece, Chris Goor is back with fresh perspective—and a manifesto for creators who want to do more than chase views.

In this episode of The Studio Sessions, Chris lays out 8 powerful principles for building a personal brand that stands the test of time, including:

  • Why we sell outcomes, not courses

  • The importance of naming your frameworks so they become real, usable IP

  • How to turn the “volume of you” up to 11 in your content

  • Why social media companies work for you, not the other way around

  • The right way to use AI (as support, not your brain)

  • And the most important lesson of all: your time is now

He also shares an AI-generated experiment at the end—turning his manifesto into a Coldplay-style anthem about creating for people, not machines.

📩 Want to share your thoughts on the manifesto?
Email Chris at chris@brandvideo.pro

🚀 Join The Studio:
If you’re ready to build your digital products, grow your audience, and create content that connects, check out the community

brandvideo.pro


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The Studio: our community for coaches, consultants and experts building a personal brand with video.
https://brandvideo.pro

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https://podcast.thechrisgoor.com

Say hello on Instagram: https://instagram.com/thechrisgoor

What is The Studio Sessions with Chris Goor?

Weekly conversations for coaches, consultants and experts building a personal brand with video.

I'm Chris Goor. I spent 25 years behind a TV camera before stepping in front of one at 46. Each week I share what's working right now: what to say on camera, staying consistent, and turning views into clients. Some weeks my wife and Studio co-founder Christy Lee joins me.

New episodes every Thursday.