Marketing News Canada

Dans cet épisode, Antoine s'entretient avec Normand Miron, chargé de rédaction marketing chez Poste Canada. En relatant son impressionnant parcours, Normand nous parle des débuts du web, de sa transition de la publicité traditionnelle vers le numérique et de la démocratisation des communications grâce à l'internet. Selon lui, l'un des défis actuels des marques et des agences est la dévirtualisation et l'humanisation de la relation client. Écoutez l'entrevue pour en apprendre davantage.


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In this episode, Antoine talks with Normand Miron, Managing Witer-Editor (Marketing) at Canada Post. Recounting his impressive journey, Normand tells us about the beginnings of the web, his transition from traditional advertising to digital and the democratization of communications thanks to the Internet. According to him, one of the current challenges for brands and agencies is the devirtualisation and humanisation of the customer relationship. Listen to the interview to learn more.


Follow Antoine Bonicalzi:

Website - https://www.cyberimpact.com/en/author/antoine/

LinkedIn - https://www.linkedin.com/in/antoinebonicalzi/


Follow Normand Miron:

Podcast - daspizzcast.ca

Website - miron.co

LinkedIn - linkedin.com/in/nmiron

Magazine - postescanada.ca/inspiractions



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What is Marketing News Canada?

Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.

Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.

Presented by Marketing News Canada www.marketingnewscanada.com