Marketing Matters

In this episode, Nikki and Rob unpack acquiring and retaining new business, the future of local media, and the intersection of sales and marketing.

What is Marketing Matters?

In a rapidly changing sector industry full of countless options, Nikki and Rob’s goal is to help business owners make sense of it all. Now, more than ever, it is critical to stay on top of trends and maintain relevancy. In Marketing Matters, Nikki, Rob, and guests unpack the best ways for business owners, both small and large, to spend their marketing dollars.