On Good Authority: Publishing the Book that Will Build Your Business

Marleen Seegers is the co-founder of 2 Seas Agency, which sells the foreign rights of books by authors such as James Altucher. She's also the host of the Make Books Travel podcast. Her team pays regular visits to international book fairs such as those in Beijing, Turin, Guadalajara, Rio de Janeiro, Sharjah, New York, Leipzig and of course Frankfurt and London, combined with trips to major publishing cities including Paris, Amsterdam, Barcelona, Munich and Berlin.   Jealous yet? Well, COVID put a damper in that publishing schedule. Yet Marleen has still managed to thrive—and educate the rest us about how the whole foreign rights think works, which countries like which books and whether or not it really means doing book readings on Greek islands.  Listen to the episode to find out more.    WANT TO BUILD YOUR BRAND WITH A BOOK? GRAB OUR CHEAT SHEET AT WWW.BUILDYOURBRANDWITHABOOK.COM.

Show Notes

Marleen Seegers is the co-founder of 2 Seas Agency, which sells the foreign rights of books by authors such as James Altucher. She's also the host of the Make Books Travel podcast. Her team pays regular visits to international book fairs such as those in Beijing, Turin, Guadalajara, Rio de Janeiro, Sharjah, New York, Leipzig and of course Frankfurt and London, combined with trips to major publishing cities including Paris, Amsterdam, Barcelona, Munich and Berlin.

 

Jealous yet? Well, COVID put a damper in that publishing schedule. Yet Marleen has still managed to thrive—and educate the rest us about how the whole foreign rights think works, which countries like which books and whether or not it really means doing book readings on Greek islands.  Listen to the episode to find out more. 

 

WANT TO BUILD YOUR BRAND WITH A BOOK? GRAB OUR CHEAT SHEET AT WWW.BUILDYOURBRANDWITHABOOK.COM.

What is On Good Authority: Publishing the Book that Will Build Your Business?

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second.

In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more.

Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.