Inside BS Show

On this episode of The Inside BS Show, Dave Lorenzo shares the most straightforward and effective prospecting strategy you’ve ever heard — the Five-by-Five Sales Process. If you manage a sales team or you're responsible for generating revenue, this episode will change the way you think about daily activity and accountability.

Dave breaks down how setting five meetings and running five meetings each day leads to consistent growth, even if you're just average at sales. He walks you through how to reverse-engineer your sales goals, build prospecting habits, and use a multi-touch outreach strategy that includes cold emails, follow-up calls, and direct mail.

This episode isn't theory. It's a tactical, real-world system that Dave uses with his team and clients to build pipeline and close deals.

What You’ll Learn:
  • Why activity-based sales management is the key to consistency
  • How to build a daily prospecting habit using the 5x5 model
  • The math behind booking 100 sales calls a month
  • How to structure your day for maximum productivity and results
Call to Action:
If you're serious about sales growth, this episode is a blueprint. Listen now, apply the process, and simplify your entire sales approach.

What is Inside BS Show?

Would you like to work with better clients, make more money, and build a business that gives you true freedom?

Have you struggled with the loneliness that comes with working long hours and solving the dozens of complex problems you face as an entrepreneur?

Do you ever feel like the most valuable business secrets are shared behind closed doors—where only insiders have access?

Welcome to The Inside BS Show—your daily invitation to step behind the velvet rope and into the room where real business leaders talk strategy, success, and scale.

These are your people. They've been where you are, and they've gone where you want to go. But most importantly, they feel your pain and can help it go away.

If you're an entrepreneur, CEO of a private company, or leader of a professional firm, this show is your secret weapon.

On each show we break down the business growth strategies that insiders use to win—revenue generation, building influence, succession planning, hiring top talent, navigating legal minefields, and crafting an exit strategy that maximizes value.

But this isn’t just a podcast—it’s a community. We don’t just talk at you; we bring you into the conversation.

Your host, Dave Lorenzo (The Godfather of Growth), gives you an exclusive front-row seat to the insights, strategies, and behind-the-scenes conversations that drive business success.

A new episode drops each Wednesday at 6 AM.

Want to connect with Dave? Call (305) 692-5531.

What are you waiting for? Join us ON THE INSIDE.