Show Notes
Cyndy Porter is a portrait photographer, stylist, personal brand and image consultant, and founder of Success Thru Style.
In this episode, Danny, Abe, and Cyndy discuss how she’s built successful online courses that teach what is traditionally an in-person or experiential process.
In this episode we explore:
- The flipped-classroom model
- How Cyndy iterated her courses in various ways to meet the market and needs
- Cyndy’s creation of an evergreen course as an alternative for students
- The challenges of online learning and coaching for personal styling, and how Cyndy solved these
- Balancing art and science in personal branding
- The importance of identifying and addressing students’ pain points
“Only 4% of all women worldwide believe they're beautiful. And so you can imagine, if you're a woman, and you don't feel comfortable in your own skin, putting yourself out there in any kind of business is difficult.”
– Cyndy Porter
Cyndy Porter is a personal brand and image consultant and founder of Success Thru Style. She earned a degree in marketing, then spent 20 years as a sales and marketing professional in the tech industry. Her stops included WAIS (one of the first Internet companies), Kodak, and finally, American Online (AOL), where she was a Divisional Vice President of Brand Marketing.
Following her corporate years, Cyndy became an award-winning professional photographer. She is now also certified as an image consultant and a story coach.
Cyndy has worked with people from all walks of life. Her mission is to help her clients feel stunning, confident, and powerful so they stand out from the crowd and succeed on their own terms.
Her clients have gone on to start their own businesses, multiply their incomes, change careers, be promoted, run for office, and forge healthy relationships.
Resources or websites mentioned in this episode:
Cyndy’s website:
SuccessThruStyle.comCredits:
Hosts: Danny Iny and Abe Crystal
Producer: Cynthia Lamb
Executive Producer: Danny Iny
Assembled by: Geoff Govertsen
Audio Post Supervisors: Evan Miles and Christopher Martin
Audio Post Production:
Post Office SoundMusic Soundscape:
Chad Michael SnavelyMaking our hosts sound great:
Home Brew AudioIf you don't want to miss future episodes of
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Music credits:
Track Title:
Carousel Lights
Artist Name: Chelsea McGough
Writer Name: Chelsea McGough
Writer Name: Matthew Wigton
Publisher Name:
A SOUNDSTRIPE PRODUCTIONPublisher Name:
BOSS SOUNDSTRIPE PRODUCTIONS24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.
Episode transcript: Styling for Confidence (Cyndy Porter) coming soon
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What is Course Lab: Lessons from Successful Online Course Creators?
Want to create a hugely successful online course, one that has a major impact on the lives of your students? If you want to learn how to create online courses from the best, you turn to Mirasee; and if you want to host that course, you can’t go wrong using the powerful platform, Ruzuku.
Ruzuku co-founder Abe Crystal and Mirasee founder and CEO Danny Iny know what it takes to stand out and be successful in the online courses industry. And now they’re teaming up to share this intel with you in their new Course Lab podcast.
In every episode, Course Lab showcases an entrepreneur/course creator who is nailing it with their online course -- and not because they’re teaching people how to make more money. In fact, most of these creators occupy unusual or overlooked niches, like music, writing for video games, overcoming inherent bias, and finding your life purpose.
Turns out, the key to their success all comes down to their online course design. In this podcast, Danny and Abe reveal the most important design tactics that are making all the difference for these online course creators -- and how you can implement them in your own online course. So if you want to create a successful online course that changes the lives of your students, this is your big chance to learn how it’s done from the best in the industry!