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On today’s episode, Kunle is joined by Steven Sashen, Founder of Xero Shoes, a lightweight minimalist footwear company dedicated to giving people the freedom of barefoot movement with just enough protection and an authentic style.
Show Notes
On today’s episode, Kunle is joined by Steven Sashen, Founder of Xero Shoes, a lightweight minimalist footwear company dedicated to giving people the freedom of barefoot movement with just enough protection and an authentic style.
Have you spent hundreds of dollars on a pair of running shoes? Of course, you did! You bought a pair that has the latest and improved design. It has the best ankle support, heel counter, and arch support for your running needs but did you know that those aren’t needed? It’s a shocker.
Study shows that running barefoot reduces the risk of injuries that one might gain while using running shoes. Your feet, without the bells and whistles, can do a better job at running. As featured in Shark Tank, Xero Shoes is a barefoot wear that’s biochemically identical to being barefoot but with a layer of protection. It’s a high-tech version of mankind’s favorite footwear.
In this episode, Kunle and Steven talk about how Steven’s return to sprinting led him to founding Xero Shoes. You will get to hear about a shipping hack that saves your dollars. This is a great episode for founders and business owners looking for a unique roadmap to navigate their eCommerce journey.
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SPONSORS:
This episode is brought to you by:
Wayflyer
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SPONSORS:
This episode is brought to you by:
Wayflyer
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It’s worth checking out – Wayflyer.com
Klaviyo
This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.
Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.
Find out more on klaviyo.com/2x.
Gorgias
This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants.
Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.
This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.
Go to Gorgias.com and mention 2x eCommerce Podcast for two months free.
Recharge
This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants.
Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships.
Turn transactions into relationships and experience seamless subscription commerce with Recharge.
Find out more on rechargepayments.com/2x.
This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.
Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.
Find out more on klaviyo.com/2x.
Gorgias
This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants.
Gorgias combines all your communication channels including email, SMS, social media, live chat, and phone into one platform.
This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund, or create an order right from your helpdesk.
Go to Gorgias.com and mention 2x eCommerce Podcast for two months free.
Recharge
This episode is brought to you by Recharge, the leading subscriptions payment solution for Shopify merchants.
Recharge helps eCommerce merchants of all sizes launch and scale subscription offerings. Recharge powers the growth of over 15,000 subscription merchants and their communities—turning one-time transactions into long-term customer relationships.
Turn transactions into relationships and experience seamless subscription commerce with Recharge.
Find out more on rechargepayments.com/2x.
Creators & Guests
What is 2X eCommerce Podcast?
Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.
Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.
2X your eCommerce growth with insights from Kunle and handpicked experts.
Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce