Justin Moran is the founder of WorkspaceMA, a five-location coworking operation just outside Boston with around 200 private offices. He's 51, has a sales background, and has never written a line of code. In the last four months, Claude tells him he's written close to 200,000 lines of it.
Justin joins this episode to share a recap and follow-up of our AI panel at GWA Immersive in Toronto. We get practical about how we're putting AI to work across marketing and operations, and where any operator should start.
In this episode, we cover what's possible and what we're seeing making an impact, including:
- How Justin built custom internal tools, including a proposal builder, an attorney-approved license agreement generator, and an infrastructure issue logger, without writing any code
- The "tell Claude to write the prompt" approach that lets non-technical operators build real tools by voice
- How Justin rebuilt his five-year-old website in a single rainy weekend in Claude Design
- How Kevin designed and coded a fully branded newsletter for Shift Workspaces in Claude Design, then dropped it straight into Mailchimp
- Taylor's repeatable system for turning one idea into blog, email, LinkedIn, and Instagram content while keeping brand voice consistent and avoiding AI slop
If you run a coworking or flexible office business and you've wondered how to put AI to work in a meaningful way, this conversation is worth your time.
By the way, you can also:
About 2 Marketers and a Coworking Podcast
Hosted by
Kevin Whelan of
Everspaces and
Taylor Mason of
Talemaker, 2 Marketers and a Coworking Podcast dives deep into marketing tips, tools, insights, and strategies you can actually use to grow your coworking business.
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