1
00:00:11,955 --> 00:00:18,015
Welcome to Transformative Principle, where I help you stop putting out fires and start leading.

2
00:00:18,525 --> 00:00:20,025
I'm your host, Jethro Jones.

3
00:00:20,025 --> 00:00:22,725
You can follow me on Twitter at Jethro Jones.

4
00:00:22,725 --> 00:00:22,785
Okay.

5
00:00:35,273 --> 00:00:37,223
welcome to Transformative Principle.

6
00:00:37,223 --> 00:00:39,893
I am very excited for our episode today.

7
00:00:40,043 --> 00:00:42,383
Oh, by the way, I'm your host, Jethro Jones.

8
00:00:42,383 --> 00:00:44,783
You can find me on all the social networks at Jethro Jones.

9
00:00:44,813 --> 00:00:45,593
I was so excited.

10
00:00:45,593 --> 00:00:46,883
I just started getting into it.

11
00:00:47,003 --> 00:00:52,373
But this is a, another show where we're doing, uh, the partnership with Riff and.

12
00:00:52,698 --> 00:01:09,528
Talking about why reading is so important, and we have Brandon Card Hernandez, who's the president of Mrs. Wordsmith, which is an innovative
children's education media company that creates award-winning books, card games, and video games to help radically improve literacy outcomes for kids.

13
00:01:10,513 --> 00:01:12,733
Brandon has done a lot of things.

14
00:01:12,763 --> 00:01:24,133
He was a principal, a teacher, a uh, senior education advisor to former New York City Mayor, bill DeBlasio, director of strategic initiatives for the New York Department.

15
00:01:24,893 --> 00:01:35,333
Department of Education and he was also on the Boston School Board, uh, in Massachusetts and the Massachusetts Council for Latino Empowerment in 2023.

16
00:01:36,113 --> 00:01:41,513
Uh, so he is got a lot to share and I'm really grateful that he's taken the time to chat with us today.

17
00:01:41,513 --> 00:01:43,523
So Brandon, welcome to Transformative.

18
00:01:43,523 --> 00:01:43,913
Principal.

19
00:01:43,918 --> 00:01:44,783
Great to have you here.

20
00:01:44,983 --> 00:01:46,158
Thank you so much for having me.

21
00:01:47,303 --> 00:01:50,183
So what's your big takeaway from our conversation today?

22
00:01:51,803 --> 00:02:04,403
So many things, but I think one thing I'm leaving holding onto is just the power of, of technology and the power of data to help us build relationships with our kids.

23
00:02:04,403 --> 00:02:14,783
Sometimes we're afraid of big tech coming into our classrooms and we should be, but if it's done well, it allows us to get even closer to the kids we serve, to know them better and to do better by them.

24
00:02:15,933 --> 00:02:16,383
Yeah.

25
00:02:16,383 --> 00:02:18,093
I, I really appreciated that.

26
00:02:18,093 --> 00:02:31,623
And one of the things that I really enjoy from our conversation is talking about the dosage and how to increase that in a way that isn't, doesn't put extra work on everybody's shoulders, uh,

27
00:02:32,028 --> 00:02:32,318
Yeah.

28
00:02:33,003 --> 00:02:37,593
including the kids, that it's enjoyable, that it's fun, and a lot of things.

29
00:02:37,863 --> 00:02:39,273
You just need time.

30
00:02:39,593 --> 00:02:42,263
And space to do it and practice.

31
00:02:42,263 --> 00:02:45,893
And if we can give that to kids, then that is really powerful.

32
00:02:45,893 --> 00:02:48,533
So, uh, thank you Brandon.

33
00:02:48,533 --> 00:02:51,383
We're gonna get to my interview with Brandon here in just a moment.

34
00:02:52,353 --> 00:03:02,133
So Brandon, where I'd like to start is talking about how you left the principal position and are now doing this cool stuff with Ms. Words.

35
00:03:03,363 --> 00:03:04,173
Wordsmith.

36
00:03:04,233 --> 00:03:17,853
Yeah, listen, I, I spent my entire career trying to drive outcomes from the inside out, and I had success like all of us are having every single day, and then a lot of moments which.

37
00:03:18,183 --> 00:03:22,173
A lot of us are having every single day where I felt like I was just like bumping my head against the wall.

38
00:03:22,263 --> 00:03:23,823
And I just got really lucky.

39
00:03:23,943 --> 00:03:31,143
I had left the principalship to go work for Mayor Bill de Blasio in New York City as his, uh.

40
00:03:31,548 --> 00:03:38,958
Education advisor really overseeing strategy around three K and pre-K and some of this, the big reforms that were happening in New York City during that time.

41
00:03:39,468 --> 00:03:42,138
Uh, and at the end of the administration it was like, what am I doing?

42
00:03:42,138 --> 00:03:42,858
Where am I going?

43
00:03:42,858 --> 00:03:44,328
What, what's sort of next?

44
00:03:44,388 --> 00:03:49,278
And I wanted to sort of leave the public sector for a bit.

45
00:03:49,318 --> 00:03:53,908
And think about solutions that I was hungry for when I was a teacher.

46
00:03:54,118 --> 00:03:57,028
And then at the same time, I'm a parent of a 7-year-old.

47
00:03:57,028 --> 00:04:09,478
So I'm thinking about both things, like what do I want as a dad who's like deeply engaged in making sure my kid, my Latino son, is like reading proficiently and on grade level and sort of.

48
00:04:09,523 --> 00:04:11,773
Driving past the expected outcomes.

49
00:04:12,163 --> 00:04:13,393
What do I want as a parent?

50
00:04:13,393 --> 00:04:20,023
And also what do I want as an educator in my classroom, helping me do good work and build close relationships with kids?

51
00:04:21,943 --> 00:04:24,853
And so, so then what?

52
00:04:25,113 --> 00:04:27,438
So when I, you know, I got really lucky.

53
00:04:27,438 --> 00:04:33,648
I met someone who was funding this really incredible company and he was like, come help me think about what to do.

54
00:04:33,648 --> 00:04:41,868
And sort of fast forward a year later, I, you know, I was appointed president of the company helping us sort of think through, I think two things.

55
00:04:42,468 --> 00:04:45,108
You know, what are the products that we want to keep building?

56
00:04:45,468 --> 00:04:47,448
What are we doing that's really successful?

57
00:04:47,478 --> 00:04:49,068
How do we measure efficacy?

58
00:04:49,398 --> 00:04:57,828
And then also, you know, how do we get this in the right hands and really drive the impact that we want to wanna achieve?

59
00:04:57,888 --> 00:05:00,528
I'm not your traditional, I. Ed tech guy, right?

60
00:05:00,528 --> 00:05:06,258
Like I'm coming from a classroom and I'm coming from a principalship and I'm coming from driving policy at a district level.

61
00:05:06,258 --> 00:05:13,848
And so, you know, I'm coming in learning a lot and surrounding myself with really smart people who know the tech in a way that I don't.

62
00:05:14,118 --> 00:05:17,028
But what I often say is I like know what the consumer wants.

63
00:05:17,478 --> 00:05:21,798
Like I know what educators are looking for, what feels like a product that's.

64
00:05:21,798 --> 00:05:23,693
Overbuilt and not useful.

65
00:05:23,693 --> 00:05:33,143
What feels like the, the type of data that I'm looking to see, but also like what sparks joy with kids and so I get to, I get this incredible.

66
00:05:33,528 --> 00:05:34,608
Opportunity, right.

67
00:05:34,608 --> 00:05:37,068
To like lead from a very different vantage point.

68
00:05:37,128 --> 00:05:39,678
And I think use, you know, everything.

69
00:05:39,678 --> 00:05:42,918
I know I always say this, everything I know I learned from teaching.

70
00:05:43,308 --> 00:05:57,648
And then all the other jobs after that have been just sort of like trying to pull all those pieces of what I learned about human behavior and interactions and kids and, and learning and, and trying to sort of bring it into a different light.

71
00:05:58,743 --> 00:06:00,123
Yeah, I, I like that.

72
00:06:00,123 --> 00:06:01,563
And I, I agree.

73
00:06:01,653 --> 00:06:07,953
We learn a lot about people and how they work and what they think and what they really care about through.

74
00:06:08,958 --> 00:06:18,378
teaching and it's, it's, It's like a superpower that, you know, a lot of people don't realize really is a superpower, but it, it definitely is.

75
00:06:18,648 --> 00:06:28,878
So, I wanna talk about, you, you brought up the piece of efficacy and what you're doing is you're basically creating games at.

76
00:06:29,313 --> 00:06:39,243
Uh, Mrs. Wordsmith, I know you do, uh, books also, but really the card games and the video games are probably the things that are, that are most appealing.

77
00:06:39,693 --> 00:06:43,503
How do you measure the efficacy?

78
00:06:43,713 --> 00:06:49,833
And let me set the question up a little bit because so many times we think we need to have a preor.

79
00:06:51,033 --> 00:06:54,933
Or a post assessment to know how well people are doing.

80
00:06:55,203 --> 00:06:57,183
We have to have data, we have to track it.

81
00:06:57,543 --> 00:07:05,703
Um, and is that actually necessary or is playing a game enough that you can see that it is working?

82
00:07:05,883 --> 00:07:07,893
How, how do you measure that efficacy?

83
00:07:08,088 --> 00:07:09,648
It's a good, it's a really good question.

84
00:07:09,678 --> 00:07:17,778
I think a few things, I think sort of four steps back, we have to sort of remember the context that we're in.

85
00:07:17,778 --> 00:07:22,698
And I know most of your listeners are like educators, you know, through and through.

86
00:07:22,698 --> 00:07:24,828
And so like they know this, they're living this reality every day.

87
00:07:24,828 --> 00:07:30,978
But like we are living in a world where, you know, 67% of fourth graders are not reading proficiently.

88
00:07:30,978 --> 00:07:34,218
69% of eighth graders are not reading proficiency.

89
00:07:34,638 --> 00:07:35,148
Um.

90
00:07:35,643 --> 00:07:39,933
Half of black and Latino students are reading below grade level by fourth grade.

91
00:07:40,563 --> 00:07:46,833
We live in a, the sort of greater context, 40 million Americans are functionally illiterate.

92
00:07:46,863 --> 00:07:54,303
I like the word sub literate 'cause I think it more accurately describes where people are, but they're unable to read above a fifth grade level.

93
00:07:54,723 --> 00:07:56,343
And then you go even one step further, right?

94
00:07:56,343 --> 00:07:56,553
Like.

95
00:07:56,728 --> 00:08:01,678
70% of all incarcerated adults can't read at a fourth grade level.

96
00:08:02,008 --> 00:08:09,718
And so what we know is that there has been limited exposure to the building blocks of foundational reading skills.

97
00:08:09,718 --> 00:08:13,828
And you know, the sort of phrase of the moment is the science of reading.

98
00:08:13,828 --> 00:08:23,608
But these are like the basic building blocks of what we know is true to teach reading, you know, phonemic awareness, phonics fluency, vocabulary, all of that leading to reading comprehension.

99
00:08:24,723 --> 00:08:32,278
What I think is really special about games is that games are not going to replace all of those steps, nor are they gonna.

100
00:08:32,898 --> 00:08:38,028
Replace the adults in the room who's gonna work shoulder to shoulder with a kid to teach those skills.

101
00:08:38,568 --> 00:08:46,158
But what I do believe is that we've missed the appropriate amount of dosage that an individual kid needs to build.

102
00:08:46,158 --> 00:08:53,148
What I think are the two most important pieces of that puzzle, the sort of phonemic awareness and phonics part of that, that learning to read journey.

103
00:08:53,208 --> 00:08:55,938
And then obviously the vocabulary expansion part.

104
00:08:55,938 --> 00:08:59,348
Like just knowing more words so that you are a more fluent reader.

105
00:08:59,588 --> 00:09:02,018
And I think that is just time on task.

106
00:09:02,168 --> 00:09:07,268
And what we see is the differentiating factor between those who are skilled readers and those who are not.

107
00:09:07,448 --> 00:09:09,188
It's just how much time they get practicing.

108
00:09:09,338 --> 00:09:16,478
And so like what I find fascinating about video games, and this is also me as like a former high school principal, is like kids are playing them.

109
00:09:17,018 --> 00:09:21,578
And if you build good ones that are gamified and fun, they will play them.

110
00:09:22,383 --> 00:09:25,563
And then they will build skills and I think like it.

111
00:09:25,563 --> 00:09:30,963
So it's not about looking for something that's going to like somehow be the magic thing that solves all of our problems.

112
00:09:31,023 --> 00:09:34,953
Great teaching will continue to be the thing that solves our problem.

113
00:09:35,253 --> 00:09:39,693
In addition to the right amount of dosage based on what a kid needs, just practice.

114
00:09:40,478 --> 00:09:40,928
Yeah.

115
00:09:40,988 --> 00:09:45,248
And, and I think that is a really appropriate and healthy take.

116
00:09:45,428 --> 00:09:59,768
Um, because sometimes, uh, people say, you know, we need to do X, Y, or Z, and that's gonna solve our problem and.

117
00:10:00,168 --> 00:10:02,808
Like, we can do that better than teachers can.

118
00:10:02,928 --> 00:10:07,458
Or there's a lot of AI companies out right now that are like, we wanna replace teachers.

119
00:10:07,758 --> 00:10:17,988
Like, I don't know why, for example, Sal Khan gets so much press, because the whole point of Khan Academy and what he's doing is that we don't need teachers.

120
00:10:17,988 --> 00:10:26,178
And yet, teachers are, are, he's speaking to all these national conferences about this stuff and, and his whole goal is to like eliminate teachers.

121
00:10:26,178 --> 00:10:28,158
No, that's, that shouldn't be the point.

122
00:10:28,158 --> 00:10:29,448
The real point is.

123
00:10:30,228 --> 00:10:36,858
do we make sure that kids have the time doing the things that they need to do to be successful?

124
00:10:37,128 --> 00:10:38,418
Uh, go ahead.

125
00:10:38,478 --> 00:10:40,638
No, I, I wanna add on that too.

126
00:10:41,058 --> 00:10:57,738
It's how do we make sure kids have the time doing the thing that is gonna allow them to be successful and how do we make sure teachers have the
information around a kid's progress so that they're able to tailor teaching in the right ways and not overwhelming them with data That's really different.

127
00:10:57,738 --> 00:11:00,288
'cause then there's just like data overload and you're like, I dunno what to do with all of this.

128
00:11:00,528 --> 00:11:06,498
But like, giving them like the right pieces of data so that they can like quickly turnkey it into something useful and.

129
00:11:07,263 --> 00:11:34,563
Even more important, I think more important than all of this is if those two things are happening, you are creating space for kids to form really healthy attachments with adults and that there is no computer
or video game or AI that can take over the powerful thing that happens when a kid is known well, when they feel close to an adult in their lives and when they build a relationship with someone, they learn.

130
00:11:34,803 --> 00:11:35,883
I mean, the, the.

131
00:11:36,288 --> 00:11:46,128
The social emotional skills that are happening there are just, it's so deep, but it attaches more than just me to adult or me to kid.

132
00:11:46,398 --> 00:11:51,528
It also like creates a relationship with their, with that young person's relationship to learning.

133
00:11:52,038 --> 00:11:58,638
And so like you start building these really positive experiences as a vulnerable person, consuming new information.

134
00:11:58,983 --> 00:12:02,643
And that happens in parallel with a teacher who's made it feel really safe and good.

135
00:12:02,913 --> 00:12:03,963
You make that happen.

136
00:12:04,113 --> 00:12:05,583
You really build lifelong learners.

137
00:12:05,583 --> 00:12:19,083
You build young people who are willing to take risks, who are willing to be vulnerable, who are willing to fail and succeed, but that requires a lot of the right tools for a teacher to feel successful so that they can show up.

138
00:12:19,233 --> 00:12:25,143
Really focused for that really hard part of the job, which is knowing kids well and building those meaningful relationships.

139
00:12:25,923 --> 00:12:26,213
Yeah.

140
00:12:26,398 --> 00:12:27,448
Yeah, absolutely.

141
00:12:27,448 --> 00:12:33,748
So, so let's talk a little bit about how, how do you get those teachers.

142
00:12:34,158 --> 00:12:37,098
The data that they need, or do you not even worry about that?

143
00:12:37,353 --> 00:12:40,143
We do at the right time, and so on.

144
00:12:40,143 --> 00:12:49,593
One of our games, word tag, which I love, this is like our video game for kids who are a little bit over sort of think seven to 12 with a very clear focus on.

145
00:12:49,658 --> 00:12:50,528
Vocabulary.

146
00:12:50,888 --> 00:12:53,018
So it's like a vocabulary acquisition game.

147
00:12:53,288 --> 00:12:58,028
It's just about we use the science of space, repetition, sort of high level view.

148
00:12:59,103 --> 00:13:12,603
Show a word with a set number of exposures, and you show that word in its context, in its form with synonyms, with antonyms, different sort of word, uh, activities that allow you to make meaning of a word.

149
00:13:12,783 --> 00:13:24,153
And the goal of that is to, to increase vocabulary and word tag we did in efficacy study and the vocabulary scores, uh, increased, I don't know, 43% with the, within the first month of playing.

150
00:13:24,393 --> 00:13:26,253
Because what started to happen is one.

151
00:13:27,003 --> 00:13:29,103
Kids will play video games for 25 minutes.

152
00:13:29,283 --> 00:13:31,083
They'll see that word over and over again.

153
00:13:31,203 --> 00:13:37,233
That space repetition starts to build the, the knowledge that they need for that word to become part of their lexicon.

154
00:13:37,563 --> 00:13:42,093
And so therefore, it does, and what we do on the backend for teachers is a really simple dashboard.

155
00:13:42,093 --> 00:13:42,993
So like, I'm a teacher.

156
00:13:42,993 --> 00:13:46,983
Let's say I'm reading, um, I don't know, I'm looking at my bookshelf here.

157
00:13:47,133 --> 00:13:49,563
Let's say I'm reading Bridge to Terebithia.

158
00:13:49,863 --> 00:13:55,848
There's a. Set of words from bridge to Terabithia that I know are us, like usually create a struggle for kids.

159
00:13:56,118 --> 00:14:03,198
We've identified those words that our system will feed the kids those words over a three week period.

160
00:14:03,378 --> 00:14:04,188
They'll learn those words.

161
00:14:04,188 --> 00:14:08,028
You can either decide to do it, I'm gonna do this as a pre-reading, I'll do it in parallel with the reading.

162
00:14:08,028 --> 00:14:08,778
It doesn't really matter.

163
00:14:08,988 --> 00:14:14,658
'cause at I'm a teacher, like at my core, I, I just want you to know these words and to be able to use them in your everyday life.

164
00:14:15,348 --> 00:14:18,018
But what I'll get on the backend through a dashboard from it.

165
00:14:18,053 --> 00:14:20,333
Teacher is, did I complete the assignment?

166
00:14:20,543 --> 00:14:20,813
Right?

167
00:14:20,813 --> 00:14:24,413
If it's 20 minutes of gameplay a day, that's the homework assignment.

168
00:14:24,593 --> 00:14:25,433
Did you do it?

169
00:14:25,523 --> 00:14:27,233
That's something I just wanna know as a teacher.

170
00:14:27,233 --> 00:14:28,643
Can I say, you did it or you did it right?

171
00:14:28,643 --> 00:14:31,493
Like that's gonna impact the sort of relational experience in the classroom.

172
00:14:32,033 --> 00:14:39,268
Two, are there words that despite the space repetition, your continuing to struggle once exposed to.

173
00:14:39,783 --> 00:14:41,763
And so those become sort of flagged for you.

174
00:14:41,853 --> 00:14:45,843
And then what words have you learned based on the assessment of the game?

175
00:14:45,843 --> 00:14:48,543
Which words have you seen six to eight times and you've gotten right.

176
00:14:49,218 --> 00:14:51,468
And now been able to sort of move and show mastery.

177
00:14:51,588 --> 00:15:02,598
And so then let's high level what I need to know as a teacher, I get to then like celebrate the words you have learned, use them, make them just feel like fun and part of the sort of classroom environment.

178
00:15:02,958 --> 00:15:04,068
I know which ones you haven't.

179
00:15:04,068 --> 00:15:07,038
So like I'm thinking of another way to create exposure in the classroom.

180
00:15:07,278 --> 00:15:12,048
So I'm like, okay, I'm gonna use that word again, or I'm gonna just like really sort of think about ways to keep introducing it.

181
00:15:12,048 --> 00:15:16,098
There's a challenge here and then I just get to know if you did the homework, you did the assignment or not.

182
00:15:16,648 --> 00:15:28,408
You use that type of really simple data to drive focus in the relationship, then again, it allows the teacher not to be like sifting through a bunch of stuff they don't need.

183
00:15:28,408 --> 00:15:30,748
And then on our other game, ridiculous.

184
00:15:31,288 --> 00:15:33,778
Which is our phonics sort of early reading game.

185
00:15:33,778 --> 00:15:34,048
Right?

186
00:15:34,048 --> 00:15:34,828
Like moving through.

187
00:15:35,308 --> 00:15:35,488
Yeah.

188
00:15:35,568 --> 00:15:37,638
is the best name ever, by the

189
00:15:37,873 --> 00:15:38,303
Thank you.

190
00:15:38,788 --> 00:15:39,868
We love that name.

191
00:15:40,668 --> 00:15:42,138
Yeah, it's so good.

192
00:15:42,348 --> 00:15:42,828
I love It

193
00:15:42,963 --> 00:15:43,983
It is such a good name.

194
00:15:43,983 --> 00:15:44,913
Ridiculous.

195
00:15:44,973 --> 00:15:47,223
And it's like a little, it's a ridiculous adventure.

196
00:15:47,223 --> 00:15:48,063
They have a good time.

197
00:15:48,063 --> 00:15:48,963
Our characters on it.

198
00:15:49,293 --> 00:15:51,048
and and spelled read I,

199
00:15:51,513 --> 00:15:52,408
Yeah, that's.

200
00:15:52,638 --> 00:15:59,298
I just think, it's great and especially since we're teaching kids to read and then we're spelling a word wrong.

201
00:15:59,358 --> 00:16:08,208
I love it when we do that 'cause it shows the beauty and the flexibility of language that I think is powerful for kids to be able to understand.

202
00:16:08,598 --> 00:16:12,438
And so, you know, somebody may come after you about that, but I think it's

203
00:16:12,738 --> 00:16:13,818
No, they love it.

204
00:16:13,818 --> 00:16:14,538
And you know what's funny?

205
00:16:14,538 --> 00:16:23,238
The, I remember this moment with my own son who I mentioned at the top is, is seven the moment he realized this play on words, you know?

206
00:16:23,598 --> 00:16:27,468
And like, I don't know, we all have those moments if you think about yourself as a young person, right?

207
00:16:27,468 --> 00:16:27,708
Like.

208
00:16:27,968 --> 00:16:31,268
Where you just like started to realize sort of the joy of words.

209
00:16:31,268 --> 00:16:37,958
You sort of like started to master a, a phrasing or you found a funny rhyme or, and it's just, it's amazing.

210
00:16:37,958 --> 00:16:39,038
That's the beauty of reading, right?

211
00:16:39,068 --> 00:16:43,448
'cause there's so much creative potential in being able to consume.

212
00:16:44,118 --> 00:16:48,228
Words and then play with them and have your own relationship to language.

213
00:16:48,678 --> 00:16:50,418
There's like a liberation in it, obviously.

214
00:16:50,418 --> 00:16:56,988
It's why we know s you know, health outcomes and all of the things for folks who are, are fluent readers.

215
00:16:57,378 --> 00:16:59,508
Um, but also just the joy of it.

216
00:17:00,138 --> 00:17:00,498
Yeah.

217
00:17:00,858 --> 00:17:20,628
It's joyful and I, so two experiences that were really Transformative for me was reading, uh, I don't remember the book, but I remember understanding how the author used words and phrases in different ways that made me say, oh, I see what you did there.

218
00:17:20,628 --> 00:17:24,228
And, and that was like, okay, I really get this.

219
00:17:24,228 --> 00:17:25,608
That was sometime in high school.

220
00:17:25,608 --> 00:17:29,208
I don't remember exactly what book, but I remember sitting in class saying.

221
00:17:29,808 --> 00:17:43,848
This is funny because of how they phrased it, not because it's inherently funny, but it wouldn't have been as funny if they would've said it differently and it's, it made me laugh out loud while reading silently and, and like, I was like, okay.

222
00:17:43,848 --> 00:17:45,405
That was the, the moment.

223
00:17:46,432 --> 00:17:54,712
The second piece was, was when I was living in Russian and learning to speak Russian and I started making word jokes in.

224
00:17:54,977 --> 00:17:55,487
Russian.

225
00:17:55,937 --> 00:17:58,127
And then I was like, okay, I get it

226
00:17:58,132 --> 00:17:58,787
I get this.

227
00:17:59,327 --> 00:17:59,627
I totally get it.

228
00:17:59,627 --> 00:18:07,397
And, and that is like this powerful moment where you can do that, uh, in, in whatever language you speak.

229
00:18:07,397 --> 00:18:08,987
It's really, really cool.

230
00:18:08,987 --> 00:18:10,997
So, uh, I do love that joy.

231
00:18:11,087 --> 00:18:12,407
So it's powerful.

232
00:18:12,547 --> 00:18:12,937
love it.

233
00:18:12,937 --> 00:18:17,257
And how many kids are sitting in our classrooms feeling like they don't have that command.

234
00:18:17,917 --> 00:18:18,247
Right.

235
00:18:18,487 --> 00:18:37,147
And I remember that even as a, a high school principal, I would have young folks come in, there'd be some sort of altercation, and I try to get them
to the place of like explaining what happened, what were you feeling, what was going on, and witnessing that, the barrier to repair in those moments.

236
00:18:37,747 --> 00:18:42,367
It wasn't like a des, it wasn't a lack of desire to like heal and move forward.

237
00:18:42,757 --> 00:18:45,907
Oftentimes it was like, I literally a lack of.

238
00:18:47,062 --> 00:18:51,562
Uh, sort of linguistic prowess to be able to communicate the thing that happened.

239
00:18:51,562 --> 00:18:55,222
So the feelings became actually sort of quieted.

240
00:18:55,222 --> 00:18:57,862
It was like I was angry, I was mad, I was sad.

241
00:18:58,102 --> 00:19:14,392
And it was like, actually there was so much more that was happening for you, but because we, the system has failed in ensuring that you had
a really expansive vocabulary to communicate what you were feeling and what you were needing, and it is actually interrupting your ability.

242
00:19:14,412 --> 00:19:18,072
To repair relationships, like all of that is real.

243
00:19:18,072 --> 00:19:25,872
So yes, there's like the joyful moments of like, I'm like, I have command of of words and I can, I am like finding humor in every day.

244
00:19:26,052 --> 00:19:35,112
And then also like these really real moments of like, I'm looking to build more meaningful relationships and I don't have the words.

245
00:19:35,572 --> 00:19:40,072
That allow that to go as deep as it deserves to go, and that's the fail.

246
00:19:40,072 --> 00:19:40,912
That's our failure.

247
00:19:40,942 --> 00:19:44,482
That's, to me is also like the real, real social emotional learning happens in rigor.

248
00:19:45,322 --> 00:19:45,742
Yeah.

249
00:19:45,802 --> 00:19:46,312
totally.

250
00:19:46,312 --> 00:19:55,702
And, and so that, idea that you just brought up, especially with a young kid of not knowing how to say that I was embarrassed because somebody made fun of me.

251
00:19:56,062 --> 00:20:02,782
Really, like once they understand what that word means and why that is, that is then upsetting to

252
00:20:03,097 --> 00:20:03,387
Yeah.

253
00:20:03,442 --> 00:20:05,482
Like, I don't know why I was crying.

254
00:20:05,602 --> 00:20:09,532
Like what he said somebody said has said that to me before.

255
00:20:09,877 --> 00:20:12,967
But the way he said it, the place he said it.

256
00:20:13,987 --> 00:20:19,447
me embarrassed and then I felt shame in front of everybody and, and that's different.

257
00:20:19,447 --> 00:20:30,877
And like I've seen kids be able to articulate that and how once they have the vocabulary or the experience to say something, then it's empowering to them to say.

258
00:20:30,992 --> 00:20:35,222
Oh, now I understand why that happened and I can move on from this.

259
00:20:35,492 --> 00:20:41,012
Whereas if they can't articulate It they somehow can't move past the, the interaction as well.

260
00:20:41,012 --> 00:20:45,032
So I love that idea of, of, uh, social emotional happens in the rigor.

261
00:20:45,032 --> 00:20:46,532
I think that's, that's powerful.

262
00:20:46,657 --> 00:20:52,507
really is, and I, I've said this to someone recently where I'm like, I think happiness makes more sense.

263
00:20:52,507 --> 00:20:54,547
And I'm using like a really simple emotion, right?

264
00:20:54,547 --> 00:20:55,117
Or simple.

265
00:20:55,177 --> 00:20:57,457
It's so complex, but I'm using happiness.

266
00:20:57,457 --> 00:21:00,787
A word that, uh, you know, babies know, right?

267
00:21:01,687 --> 00:21:06,337
But it makes more sense when you have word associations with it, right?

268
00:21:06,337 --> 00:21:14,827
Where you're like, you understand joyful and you understand unapologetic and you understand excited and you, right?

269
00:21:14,827 --> 00:21:22,742
Like when we start having this sort of robust vocabulary around feelings, it makes the feeling we are experiencing.

270
00:21:23,647 --> 00:21:26,317
Have a situational context that's very different.

271
00:21:26,317 --> 00:21:33,967
And we, if we don't do explicit vocabulary, which is what I love about word tag, if you don't do explicit vocabulary, we will lose that.

272
00:21:33,967 --> 00:21:38,227
And it's why we have the word gap that we know exists across economic lines.

273
00:21:38,227 --> 00:21:43,147
I. And it's about word exposure, but we can back to our early conversation.

274
00:21:43,327 --> 00:21:53,707
It's what I love about tech, it's what excites me about the, the opportunities in our business at Mrs. Wordsmith is like we are just driving dosage.

275
00:21:53,767 --> 00:22:05,857
We're just creating an opportunity for more exposure and we can do it in a really gamified way that does both things that like honors the principles of the science of reading and real smart pedagogy.

276
00:22:06,712 --> 00:22:12,832
Doesn't try to interrupt the relationship that a student is having with a teacher, but instead builds off of it.

277
00:22:12,832 --> 00:22:22,072
And actually, I hope, my goal always is that like our tools allow for greater connection because they interrupt some of the other stuff that doesn't need to, to take shape.

278
00:22:22,222 --> 00:22:26,692
And, and that, that, that data becomes sort of really viable, you know?

279
00:22:27,597 --> 00:22:27,887
Yeah.

280
00:22:28,232 --> 00:22:30,752
Now you started to say something about ridiculous.

281
00:22:30,982 --> 00:22:31,222
Oh.

282
00:22:31,232 --> 00:22:31,442
Uh.

283
00:22:32,782 --> 00:22:38,092
We could do this all day for, I was gonna say for you, just about ridiculous for classrooms and at home.

284
00:22:38,092 --> 00:22:38,332
Right?

285
00:22:38,332 --> 00:22:40,402
So this is our early reading game.

286
00:22:40,582 --> 00:22:45,232
So this sort of beginning from letter identification to phonemes to sight words.

287
00:22:45,592 --> 00:22:47,482
And these are, as we know this.

288
00:22:47,542 --> 00:22:53,482
And I, but I'll say this, just maybe for the high school principal who's listening, not some of this stuff, right?

289
00:22:53,692 --> 00:22:57,622
When we think about reading, fourth grade is always this moment we talk about, right?

290
00:22:57,622 --> 00:23:00,472
Because prior to fourth grade, we are learning to read.

291
00:23:00,532 --> 00:23:05,272
We just need like the foundational skills to become a good reader after fourth grade.

292
00:23:05,297 --> 00:23:06,407
We're reading to learn, right?

293
00:23:06,407 --> 00:23:10,637
It's when the content gets more complex, you have to have all those foundational reading skills.

294
00:23:10,637 --> 00:23:17,627
No one's teaching you how to read anymore and now you're reading so that you understand the content that you're being exposed to, and that doesn't really happen before fourth grade.

295
00:23:17,627 --> 00:23:18,107
Fourth grade.

296
00:23:18,137 --> 00:23:21,947
There's new content coming at you, but it's really, these are like foundational skill building times.

297
00:23:22,667 --> 00:23:31,517
What we know often happens is if you don't get to that fourth grade reading level with these foundational skills, it becomes really hard to catch up because.

298
00:23:31,837 --> 00:23:34,717
As again, high school principal here, high former high school teacher.

299
00:23:35,077 --> 00:23:35,857
By the time you're.

300
00:23:35,857 --> 00:23:41,947
Uh, by the time you're moving through middle school and high school, no one's stopping to do phonemic awareness.

301
00:23:42,397 --> 00:23:46,087
We're like, we're talking about Mesopotamia, like we've moved on to the Cold War, right?

302
00:23:46,087 --> 00:23:50,887
Like, that just doesn't exist in the, the system design, unfortunately.

303
00:23:51,277 --> 00:23:54,247
And so it just gets harder to catch up and then those kids fall far behind.

304
00:23:54,247 --> 00:24:04,057
So what I wanted to do, and what we've wanted to do is build a video game that really focuses on those early skills, but still feels really gamified, still feels really fun and.

305
00:24:04,382 --> 00:24:05,612
It's like also really mindful.

306
00:24:05,612 --> 00:24:13,682
This is me like, uh, you know, as a dad, that like, I don't want my kids sitting in front of a screen for a really long period of time when they're four and they're five and they're six.

307
00:24:13,922 --> 00:24:18,842
So like, how do I do the thing I I care a lot about, which is like increase dosage and exposure.

308
00:24:18,842 --> 00:24:21,452
I. While also limiting screen time exposure.

309
00:24:21,452 --> 00:24:24,662
So this game ridiculous, is about 10 to 12 minutes of gameplay.

310
00:24:24,932 --> 00:24:31,682
So it's really sort of like you can do all the practicum at home, but it's like 10 to 12 minutes of gameplay moves through.

311
00:24:31,982 --> 00:24:34,232
You know, all the things we know about those early reading skills.

312
00:24:34,262 --> 00:24:44,852
44 phone names, all the way those phone names break down through all the letter identification, 200 sight words, and then just like gives a young person a chance to play with that.

313
00:24:44,857 --> 00:24:46,057
Practice those sounds.

314
00:24:46,057 --> 00:24:51,967
We use speech recognition so a young person can do speech to text and that's an assessment for us.

315
00:24:52,027 --> 00:24:57,187
And then on the back end to our earlier conversation, like what does a parent and then a teacher need to know?

316
00:24:57,757 --> 00:24:59,197
'cause then it gets really easy, right?

317
00:25:00,037 --> 00:25:03,937
I didn't have this as an educator, but we get to break down for you.

318
00:25:03,967 --> 00:25:07,957
Here are these 44 phone names that we know are the foundations to reading.

319
00:25:07,957 --> 00:25:11,677
Here are 200 sight words that we also know are foundations to reading.

320
00:25:12,187 --> 00:25:22,147
And I can tell you if a student is struggling or showing mastery in that, and that is just critically important for you because then you get to know.

321
00:25:22,687 --> 00:25:23,497
Where to focus.

322
00:25:23,497 --> 00:25:29,647
So like as a teacher, I am noticing, I don't know, I have eight kids who are struggling with sh the sh sound.

323
00:25:29,857 --> 00:25:33,337
I can get really smart and like group those kids together in a really smart way, right?

324
00:25:33,697 --> 00:25:37,027
So it's not like, it doesn't mean I've never taught sh before.

325
00:25:37,057 --> 00:25:40,567
That moment doesn't mean there's no other exposure.

326
00:25:40,567 --> 00:25:41,947
This is not like a replacement.

327
00:25:41,947 --> 00:25:50,677
It's just another dosage and a low stakes assessment that gives you more information and then allows you to make instructional decisions that feel really good.

328
00:25:51,172 --> 00:25:53,212
And then as a parent, the same thing, right?

329
00:25:53,212 --> 00:26:07,492
Like most of us as parents, unless you're like, you know, a reading specialist with kids like you no longer remember the phone names, you
are trying to like sound things out with your child and you feel like a total failure 'cause you're like this now, God willing, right?

330
00:26:07,492 --> 00:26:08,722
Like comes naturally to me.

331
00:26:08,722 --> 00:26:11,152
I'm a fluent reader and like chunking these.

332
00:26:11,542 --> 00:26:16,672
These words up into small parts of speech, like feel really impossible.

333
00:26:16,912 --> 00:26:24,382
And so we help also break that down because then there's, you know, on the parent report, you can see the sound of that phone name, you can practice it again.

334
00:26:24,382 --> 00:26:30,052
There's like a little bit of that in there too, where it's like, your kid's struggling with this, here's the actual sound of that phone name.

335
00:26:30,082 --> 00:26:32,632
Here's examples of words that that lives in.

336
00:26:32,782 --> 00:26:36,472
And then you get to also feel like, okay, now I know what to do with this information at home.

337
00:26:36,472 --> 00:26:39,352
I don't feel, um, I don't feel the same barrier.

338
00:26:40,262 --> 00:26:40,652
Yeah.

339
00:26:40,682 --> 00:26:42,572
Which it, it is really easy.

340
00:26:42,722 --> 00:26:53,162
I mean, I was not a reading specialist, but I was a middle school and high school language arts teacher and I did not, I. I didn't have any training on reading.

341
00:26:53,162 --> 00:26:59,372
The last time I thought about how to sound out a word was when my teacher made me do it in like second grade.

342
00:26:59,522 --> 00:27:00,392
You know, like

343
00:27:00,512 --> 00:27:00,802
Yeah.

344
00:27:01,262 --> 00:27:03,032
I haven't, I don't go back to that.

345
00:27:03,032 --> 00:27:11,222
And so it was really challenging for me as a teacher with kids who didn't know how to read to help them, because I didn't know.

346
00:27:11,642 --> 00:27:13,502
I didn't know what I didn't know at that point.

347
00:27:13,582 --> 00:27:14,872
And question for you.

348
00:27:14,932 --> 00:27:16,612
Were you ever a struggling reader?

349
00:27:17,132 --> 00:27:17,672
No.

350
00:27:17,842 --> 00:27:18,862
Like it came easy for you.

351
00:27:18,892 --> 00:27:19,855
You were like, I was good.

352
00:27:19,860 --> 00:27:20,422
I stayed on track.

353
00:27:20,452 --> 00:27:20,782
Yeah.

354
00:27:21,652 --> 00:27:21,952
Yeah.

355
00:27:22,007 --> 00:27:22,497
It's this.

356
00:27:22,522 --> 00:27:24,472
like, no problems at all.

357
00:27:24,472 --> 00:27:33,082
So I, I, I also can't emotionally relate to them because, well, I could, because I learned Russian and boy was I, it was it difficult to

358
00:27:33,182 --> 00:27:33,472
Yeah.

359
00:27:33,472 --> 00:27:38,152
language, but in English it was like, no, like we'd talk every day.

360
00:27:38,152 --> 00:27:39,502
Of course we know how to read too,

361
00:27:39,547 --> 00:27:39,967
Yeah.

362
00:27:40,102 --> 00:27:41,002
that's not the case.

363
00:27:41,137 --> 00:27:59,407
I was a special education teacher and one of the best gifts I had in that work besides getting to work with just like awesome smart kids every day was that I became Wilson certified, which is like, I. Basic early phonics, remedial work for older young people.

364
00:27:59,797 --> 00:28:05,557
And in that journey I also had to relearn how to read.

365
00:28:05,767 --> 00:28:06,607
I'm really lucky.

366
00:28:06,607 --> 00:28:10,942
I'm also a young person where reading I. Came natural for me.

367
00:28:10,972 --> 00:28:17,062
I grew up in a home with sub literate parents and, uh, saw sub literacy just around me.

368
00:28:17,062 --> 00:28:23,122
Like, you know, I went to schools that were tough and grew up in an environment that was under invested in and under resourced.

369
00:28:23,422 --> 00:28:26,662
So like the idea of sub literacy wasn't new to me.

370
00:28:27,392 --> 00:28:43,262
The idea of struggling as a reader wasn't new to me, but like the science of how you deal with it was, and so like I was able to have that experience as a teacher and then went into my principalship with this different lens, right?

371
00:28:43,262 --> 00:28:45,962
Because, you know, I was a principal in the South Bronx.

372
00:28:46,142 --> 00:28:49,772
Many of my kids came in, most of my kids actually came in.

373
00:28:49,772 --> 00:28:52,562
This is not hyperbole, reading below grade level.

374
00:28:52,832 --> 00:28:55,832
And so like I have this awareness, I've said this often, like.

375
00:28:56,572 --> 00:29:04,672
I don't care what level a principal is at, like there is, we have failed LE school leaders.

376
00:29:05,182 --> 00:29:07,312
Given that what we talked about earlier, right?

377
00:29:07,312 --> 00:29:15,142
Where 67% of fourth graders are not reading proficiently and 69% of eighth graders are not reading proficiently like we are failing school leaders.

378
00:29:15,142 --> 00:29:33,832
If we're not giving them the training on the, the sort of fundamentals of the science of reading, but also ED technologies and approaches that will help
them do all the things they're charged with, doing like grade level standards and keeping kids on track while also finding ways to increase the dosage.

379
00:29:34,022 --> 00:29:40,407
So that there is new opportunities for exposure to some of the, the foundational skills that unfortunately were missed earlier.

380
00:29:41,307 --> 00:29:41,637
Yeah.

381
00:29:41,847 --> 00:29:42,932
Yeah, that makes sense.

382
00:29:43,952 --> 00:29:53,367
uh, in closing, my last question is what is one thing that a principal can do this week to be a Transformative leader like you?

383
00:29:54,842 --> 00:29:55,082
Oh, ooh.

384
00:29:55,837 --> 00:30:00,757
What's one thing that they can do this week to be a Transformative leader?

385
00:30:01,147 --> 00:30:06,637
I think this I'm, this is a longer answer than you want, but you're just gonna have to deal.

386
00:30:07,147 --> 00:30:12,007
I think this, I think, and it doesn't have to be a Mrs. Wordsmith product, though.

387
00:30:12,007 --> 00:30:13,417
I would love it if it was.

388
00:30:13,882 --> 00:30:14,182
Yeah.

389
00:30:14,377 --> 00:30:18,097
We have to, we are older than the young people.

390
00:30:18,097 --> 00:30:18,787
We surf

391
00:30:19,492 --> 00:30:20,062
Mm-Hmm.

392
00:30:20,437 --> 00:30:25,627
we have to be okay that their experience is going to look different than ours.

393
00:30:25,687 --> 00:30:34,597
And that that doesn't make the experience we had bad, it just means they're growing up in a different time, in a different context with different ways to have relationships and engage with learning.

394
00:30:34,867 --> 00:30:36,307
And like we have to be okay with that.

395
00:30:36,307 --> 00:30:40,687
So the thing that I actually encourage any leader to do is like, take a beat.

396
00:30:41,122 --> 00:30:48,712
Pause and play a video game, see the world that they're in, and try to see, don't dog it.

397
00:30:49,102 --> 00:30:52,132
Try to see the value of what young people are getting from it today.

398
00:30:52,312 --> 00:30:56,752
Is there a relationship happening in it or is there interdependence at play?

399
00:30:56,752 --> 00:31:01,522
Is there independence at play is like what is happening in the game.

400
00:31:01,582 --> 00:31:08,212
And it can be an education game or it can be a non-education game, but like great leaders will dive into the work.

401
00:31:08,557 --> 00:31:10,387
And the community that they're in.

402
00:31:10,477 --> 00:31:14,947
And I think sometimes we forget that that includes consuming the media they consume.

403
00:31:15,337 --> 00:31:16,987
I think you will just know a little more.

404
00:31:17,922 --> 00:31:18,312
Hmm.

405
00:31:18,552 --> 00:31:20,052
I, I think that's beautiful.

406
00:31:20,322 --> 00:31:30,552
So play a video game and analyze it with the wisdom of experience and age and see, see what the kids are really getting out of it.

407
00:31:30,552 --> 00:31:32,442
I think that's a very cool answer

408
00:31:32,452 --> 00:31:40,042
And don't, do not look at it from the deficit lens of like, this is so different than the pristine experience I had.

409
00:31:40,972 --> 00:31:45,382
Full curiosity, what is it that is captivating hearts and minds today?

410
00:31:45,382 --> 00:31:46,552
What is this new media?

411
00:31:46,582 --> 00:31:47,797
That wasn't part of my experience.

412
00:31:49,207 --> 00:31:50,317
yeah, yeah.

413
00:31:50,377 --> 00:31:53,437
And you know, I, I did that when Fortnite came

414
00:31:53,627 --> 00:31:53,917
Yeah.

415
00:31:54,667 --> 00:31:56,887
I still to this day.

416
00:31:57,187 --> 00:31:58,657
Do not like playing Fortnite.

417
00:31:58,687 --> 00:32:06,277
It's not my jam, but I totally get why kids enjoy it and why they're all about it, and it, makes sense.

418
00:32:06,307 --> 00:32:10,057
Roblox, Minecraft, all those things, like they all, it all makes

419
00:32:10,312 --> 00:32:11,152
It all makes sense.

420
00:32:11,152 --> 00:32:16,792
We've just built a, a Roblox game called Words of Power, which I love and, and actually full.

421
00:32:16,792 --> 00:32:20,572
It's all about social emotional learning vocabulary, but it's the same.

422
00:32:20,572 --> 00:32:27,352
It's like we were playing Roblox and seeing this in action and being like, there's so much here to captivate.

423
00:32:27,442 --> 00:32:28,522
Let's captivate there.

424
00:32:29,242 --> 00:32:30,652
So yeah, play in their worlds.

425
00:32:31,462 --> 00:32:32,482
Yeah, for sure.

426
00:32:32,662 --> 00:32:33,022
Okay.

427
00:32:33,322 --> 00:32:39,082
Well, uh, how do You want people to get in touch with you or, uh, Mrs. Wordsmith, uh, the company?

428
00:32:39,247 --> 00:32:48,277
You can always visit us@mrswordsmith.com, learn a little bit more about what we're up to, but also our research on the science of reading and game-based learning.

429
00:32:48,427 --> 00:32:51,727
And then of course, anyone is always welcome to reach out to me.

430
00:32:51,727 --> 00:32:54,067
I'm brandon@mrswordsmith.com.

431
00:32:55,247 --> 00:32:55,627
Cool.

432
00:32:55,687 --> 00:32:56,017
Thank you.

433
00:32:56,017 --> 00:32:58,837
so much for being part of Transformative principle today.

434
00:32:58,837 --> 00:32:59,122
This has been a great

435
00:33:00,067 --> 00:33:00,577
Thank you.