If you’ve ever felt stuck in the hustle of chasing one-off clients or unsure how to transition from practitioner to empowered business owner, this episode is for YOU. 🎯
Today, we’re stepping away from SEO (don’t worry, your Google Business Profile is still thriving!) to welcome a returning guest expert, Joanna Sapir, who’s here to help you build a business that works for you—not the other way around.
Joanna is a business strategist for holistic practitioners and wellness pros, known for helping them implement systems that attract long-term clients, create steady cash flow, and avoid burnout. In this conversation, we dive into:
✨ Why so many practitioners fall into the "freelancer trap" and how to climb out of it.
✨ The essential skills you need to confidently lead your business (yes, leadership is a skill!).
✨ What to do if you’re amazing at your craft but feel clueless about running a business.
A bit about Joanna: She’s a teacher turned business strategist, a USA Masters National Champion in Olympic-style Weightlifting, and the host of the Business Revolution for Practitioners podcast. Whether she’s on the gym floor or coaching wellness professionals, Joanna’s mission is to help practitioners serve their clients deeply while creating sustainable, thriving businesses.
👉 Tune in now and learn how to build a business that fuels your purpose AND pays the bills.
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In 2009, Melissa Rose started her business,
The Dancing House, in the basement of her home. There, she taught the art of dance to students of all ages while her babies were right along with her, in the pack and playing. With passion, resilience, and tenacity - she created a business that has become "The Highlight of Your Week" for her tribe, her team, and her community, along with running a successful brick-and-mortar business and an
online dance membership.
Melissa's also a
visibility coach and consultant for other local brick + mortar businesses. Providing direction by leveraging SEO best practices, encompassing Google Business Profile optimization, blog writing, and email/text campaigns. When not inspiring or empowering, Melissa's a mama of five kiddos, enjoys long hikes and playing in her garden.
What is Brick and Mortar Visibility?
Welcome to Brick and Mortar Visibility – the go-to podcast for local business owners who want to stand out, scale up, and create the freedom they deserve.
I’m Melissa Rose, a fellow business owner who knows firsthand that running a brick-and-mortar isn’t just about sales—it’s about building a legacy.
Here, my guests and I dive into real, unfiltered conversations about what it actually takes to run and grow a thriving business—from building and leading a powerhouse team to creating a turnkey operation. We’re going to help you avoid the cash flow crunch and tap into next-level marketing strategies that bring the perfect clients in your doors.
Ready to be the only option in town? Let’s do this!