This story was originally published on HackerNoon at:
https://hackernoon.com/leadership-success-story-srinath-muralinathans-transformative-projects-at-amazon.
Srinath Muralinathan’s voice commerce and Zero Click innovations at Amazon drove record engagement, transforming how millions interact with digital shopping.
Check more stories related to tech-stories at:
https://hackernoon.com/c/tech-stories.
You can also check exclusive content about
#srinath-muralinathan,
#alexa-deal-extension,
#amazon-zero-click-shopping,
#voice-commerce-innovation,
#ai-in-e-commerce,
#backend-architecture-amazon,
#digital-retail-transformation,
#good-company, and more.
This story was written by:
@echospiremedia. Learn more about this writer by checking
@echospiremedia's about page,
and for more stories, please visit
hackernoon.com.
At Amazon, Srinath Muralinathan led transformative projects like Alexa Deal Extension and Zero Click Shopping, driving a 300% increase in voice deal access and a 47% boost in satisfaction scores. By merging AI, intuitive UX, and strategic leadership, he redefined how customers shop—creating scalable, inclusive, and secure retail innovations.