Marketing News Canada

On this episode of Marketing Jam, Shaheed Devji talks to Rashel Hariri, the Digital Social Media Manager for McDonald's Canada.

Rashel - who was named one of Marketing Magazine's Top 30 Marketers Under 30 in 2016 - joins Marketing Jam for the second time. In this visit, she dives into all things social media including the importance of social listening, turning social data into social action, and how marketing innovation is important even for the biggest brands.

This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show.

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Follow Jelly Marketing:

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Website - http://jellymarketing.com

Find Shaheed Devji:

Website - http://shaheed.ca
Facebook - http://facebook.com/shaheeddevjimedia
Instagram - http://instagram.com/shaheeddevji
Twitter - http://twitter.com/shaheeddevji

Follow Rashel:

Twitter - http://twitter.com/rashelhariri
LinkedIn - http://linkedin.com/in/rashelhariri

Follow McDonald's Canada:

Website - http://mcdonalds.com/ca/en-ca.html
Facebook - http://facebook.com/McDonaldsCanada
Instagram - http://instagram.com/mcdonaldscanada
Twitter - http://twitter.com/McDonaldsCanada
YouTube - http://youtube.com/McDonaldsCanada
Snapchat - http://snapchat.com/mcdonaldscanada

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Show Notes

On this episode of Marketing Jam, Shaheed Devji talks to Rashel Hariri, the Digital Social Media Manager for McDonald's Canada. Rashel - who was named one of Marketing Magazine's Top 30 Marketers Under 30 in 2016 - joins Marketing Jam for the second time. In this visit, she dives into all things social media including the importance of social listening, turning social data into social action, and how marketing innovation is important even for the biggest brands. This interview is part of a series of interviews recorded at the 2018 Canadian Internet Marketing Conference (CIMC) hosted in Squamish, British Columbia. Marketing Jam thanks CIMC for being a partner of the show. --- Follow Jelly Marketing: Twitter - http://twitter.com/jellymarketing Facebook - http://facebook.com/jellymarketing Instagram - http://instagram.com/jellymarketing Website - http://jellymarketing.com Find Shaheed Devji: Website - http://shaheed.ca Facebook - http://facebook.com/shaheeddevjimedia Instagram - http://instagram.com/shaheeddevji Twitter - http://twitter.com/shaheeddevji Follow Rashel: Twitter - http://twitter.com/rashelhariri LinkedIn - http://linkedin.com/in/rashelhariri Follow McDonald's Canada: Website - http://mcdonalds.com/ca/en-ca.html Facebook - http://facebook.com/McDonaldsCanada Instagram - http://instagram.com/mcdonaldscanada Twitter - http://twitter.com/McDonaldsCanada YouTube - http://youtube.com/McDonaldsCanada Snapchat - http://snapchat.com/mcdonaldscanada

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

What is Marketing News Canada?

Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.

Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.

Presented by Marketing News Canada www.marketingnewscanada.com