The Product Launch Podcast

This episode, I explain what a growth trap is, why so many firms face a bottleneck in their ability to grow, and what business owners can do to avoid their professional services firm falling into a growth trap.

Show Notes

Sean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:

  • What a growth trap is and when it starts to affect businesses.
  • Why so many firms fall into a growth trap.
  • What a healthy growth trajectory looks like.
  • The issue of focusing on the wrong set of metrics.
  • Why profit is more important than revenue.
  • How to avoid your professional services firm falling into a growth trap.

Resources:

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Notes generated by Podcast Show Notes  (podcastshownotes.ai)

What is The Product Launch Podcast?

Sean Boyce from NxtStep shares the latest B2B SaaS strategies to help you succeed. The show covers everything from identifying problems worth solving to scaling B2B SaaS businesses. Sean will walk you through what he is building in real-time and share those results with you so you can learn from his successes (and failures) and apply what works to your B2B SaaS to generate real results.