On Marketing

// WATCH //
▶️ Watch this episode on YouTube

// EPISODE DESCRIPTION //
Most advertising (and marketing) is not "great."

Most of it's annoying.
Most of it's repetitive.
Only a little of it's creative.

Dan Knowlton is one of the few who cuts through the noise with creative marketing.

Not only does he help (prestigious) clients with it, but his team also executes.

If you want to hear a candid conversation from a guy in the trenches, tune in.

Dan explores:
– The potential of TikTok as a marketing platform
– The necessity of standing out in a saturated market
– How to create marketing content that is engaging and enjoyable for the consumer.

Who's this episode for?
(1) B2B marketers and founders
(2) Marketers who want to understand how to speak to pain

// GUEST LINKS //
– Business Anchors Podcast
– Friday Club Weekly Newsletter
– Dan Knowlton's LinkedIn
– Knowlton's TikTok

// CONNECT //
🔵 Connect with me on LinkedIn
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☕️ Get a virtual coffee with me
💻 Learn more about who I am and what I do

// Disclaimer // 
Opinions shared in this podcast are individual views of hosts and guests, not representing their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.

What is On Marketing?

What is marketing?

Have you ever had that thought before? No? Well, I have. Quite a bit, weirdly.

Oh, hey there, I'm Jordan 👋. I'm a man from Wisconsin on a Frodo-like journey to discover what marketing is. Like, really is.

Not the fluff. Or the hype tactics. The real stuff.

Strategy. Processes. First principles. The things that ACTUALLY help a company grow and win.

Everything I wish I had learned when I started five years ago. I hope to shorten that learning curve for you.

Some questions I explore on this show with my guests:
- What is the job marketing should get done in a company?
- What is one of your strongest held beliefs about marketing?
- What is something you believe that few other marketers believe?

This podcast is for me to learn from some of the best thinkers on this planet, and hopefully, you can pick up some wisdom too.

Join me on this journey to learn.