Agency Journey

As an agency owner, there are three fundamental questions that you must be able to answer with absolute clarity and certainty: 
Who do you help? 
What costly problem do you solve? 
How do you help them? 
Everything flows from these three responses. The more specific you get with each answer, the less competition you'll face. The more specific you get, the more you'll be paid. The more specific you get, the more efficient your team will become in delivering the solution. 
This is simple Marketing 101 level stuff. What holds so many agency owners back from making the decision to burn the boats and plant a stake in the ground? 
Fear. 
We break down how to over come these fears in this episode of #AgencyJourney. 
Check out the show notes here: https://www.zenpilot.com/inbound-agency-journey/agency-messaging-and-positioning
*** More Information ***
Want to learn more about ZenPilot?
https://www.zenpilot.com
Want to join the Agency Journey Insiders group on Facebook?
AgencyJourneyInsiders.com
Want to see how your agency revenue lines up with the benchmark?
https://www.zenpilot.com/benchmark
Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?
https://www.zenpilot.com/free-training
Want a free agency strategy session?
https://www.zenpilot.com/apply 

Show Notes

As an agency owner, there are three fundamental questions that you must be able to answer with absolute clarity and certainty: 

    Who do you help?  What costly problem do you solve?  How do you help them? 

Everything flows from these three responses. The more specific you get with each answer, the less competition you'll face. The more specific you get, the more you'll be paid. The more specific you get, the more efficient your team will become in delivering the solution. 

This is simple Marketing 101 level stuff. What holds so many agency owners back from making the decision to burn the boats and plant a stake in the ground? 

Fear. 

We break down how to over come these fears in this episode of #AgencyJourney. 

Check out the show notes here: https://www.zenpilot.com/inbound-agency-journey/agency-messaging-and-positioning

*** More Information ***

Want to learn more about ZenPilot?

https://www.zenpilot.com

Want to join the Agency Journey Insiders group on Facebook?

AgencyJourneyInsiders.com

Want to see how your agency revenue lines up with the benchmark?

https://www.zenpilot.com/benchmark

Want to learn the EXACT process we use to help marketing agencies implement processes and systems they need to scale without reinventing the wheel?

https://www.zenpilot.com/free-training

Want a free agency strategy session?

https://www.zenpilot.com/apply 

What is Agency Journey?

How do world-class agencies continue to grow profitably and hit their goals, even through the choppy waters and challenges of agency life?

How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think?

Join Agency Journey host Jakub Grajcar as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches.

Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success and retention, and operating frameworks like EOS.

Brought to you by ZenPilot: we help lead your agency through the final project management implementation you’ll ever need. Book a call to learn more at ZenPilot.com/Call.

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