CIM Marketing Podcast

This fortnight, we delve into lessons in global branding from none other than the United States of America, where a transition of power has thrown new light on the nation’s brand. Join special guests, international marketing expert and voting American, Allyson Stewart-Allen, and global branding expert, Paul Hitchens, to find out what we can expect to see from Brand USA in Biden’s first few months in office.

Show Notes

This fortnight, we delve into lessons in global branding from none other than the United States of America, where a transition of power has thrown new light on the nation’s brand. Join special guests, international marketing expert and voting American, Allyson Stewart-Allen, and global branding expert, Paul Hitchens, to find out what we can expect to see from Brand USA in Biden’s first few months in office. 
 
This podcast was recorded on Thursday 4 February at 16:00 GMT.
 
If you enjoyed this episode, please subscribe to ensure you don’t miss our latest uploads. You can also support the series by leaving us a review on Apple Podcasts. Don’t forget to join the conversation and let us know what topics you’d like us to cover in future on Twitter @CIM_Exchange or Instagram @cim_marketing. Thanks for listening. 

Creators and Guests

BW
Host
Ben Walker
Host, CIM Marketing Podcast

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.