Does your small town have a calendar of events that you attend regularly? If not, do you wish it did? Conceptualising, creating and running events is no small feat and it requires a lot of hard work and passion.
My guest, Alli Walker from Walker Events has that passion and you’ll hear it today. Alli will give you just a little bit of insight into how she went from working in healthcare in Melbourne, to running events for thousands of people up in the snow town of Mansfield, Victoria. She talks us through some of the highs and lows and we talk about the economic benefits of events and how they contribute to tourism.
If you’ve had a treechange and are wondering how you can immerse yourself quickly into your new community - go seek out your local market and stick your hand up to volunteer some time. You won’t regret it.
If you’d like to get in touch with Alli or follow along with her events, head to Walker Events on
Instagram. Mansfield Farmers Market is on the fourth Saturday of every month and you can check them out on
Instagram or
Facebook and you can also find out more about the Lantern Festival on
Instagram.
Thanks for listening!
The Small Town Business podcast was recorded on the lands of the GunaiKurnai and I wish to pay my respects to their elders; past, present and emerging.
What is Small Town Business with Erika McInerney?
Small Town Business shines a light on people making big things happen in small towns, regional and rural communities.
Each episode is in two-parts. In Part one, we chat with a small-town business owner, hand picked because they have a particularly special story to tell. They generously share the ups and downs and all the in-betweens of their business, before part two where I draw out one of the key points of the discussion into a specific learning with a focus on marketing and business development.
Follow along for inspiring stories from community-driven, authentic people. Then let Erika McInerney - that’s me your host - teach you how you can take that inspiration and turn into into action for your business.
Whether you’re already living in a small town, thinking of moving, or wondering what business is like outside the city - this podcast is for you.
Make sure you follow or subscribe so you don’t miss an episode and, if you’ve just found this, make sure you start from the beginning.