Inside BS Show

In this episode of the Saturday Side Hustle, Dave Lorenzo discusses the importance of focusing on getting in front of potential buyers rather than wasting time on social media platforms like LinkedIn. He emphasizes that the key is to find people who have the three qualifying qualities necessary for becoming a buyer: money, decision-making ability, and a problem that can be solved. Instead of spending time on social media, 

Lorenzo suggests doing research to find out where your best clients go, what associations they belong to, and what information they consume. This information can then be used to strategize and figure out how to get in front of more people who are similar to your best clients. The next step is to actually have conversations with buyers and present yourself as a solution to their problems and aspirations. 

Finally, Lorenzo advises creating an experience that will attract and delight potential clients. 

The call to action is to spend time talking to your best clients and potential buyers instead of wasting time on social media or networking with referral sources.

What is Inside BS Show?

Would you like to work with better clients, make more money, and build a business that gives you true freedom?

Have you struggled with the loneliness that comes with working long hours and solving the dozens of complex problems you face as an entrepreneur?

Do you ever feel like the most valuable business secrets are shared behind closed doors—where only insiders have access?

Welcome to The Inside BS Show—your daily invitation to step behind the velvet rope and into the room where real business leaders talk strategy, success, and scale.

These are your people. They've been where you are, and they've gone where you want to go. But most importantly, they feel your pain and can help it go away.

If you're an entrepreneur, CEO of a private company, or leader of a professional firm, this show is your secret weapon.

On each show we break down the business growth strategies that insiders use to win—revenue generation, building influence, succession planning, hiring top talent, navigating legal minefields, and crafting an exit strategy that maximizes value.

But this isn’t just a podcast—it’s a community. We don’t just talk at you; we bring you into the conversation.

Your host, Dave Lorenzo (The Godfather of Growth), gives you an exclusive front-row seat to the insights, strategies, and behind-the-scenes conversations that drive business success.

A new episode drops each Wednesday at 6 AM.

Want to connect with Dave? Call (305) 692-5531.

What are you waiting for? Join us ON THE INSIDE.