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Special Episode: This week Libby and John take America This Week on the road to the Forbes CMO Summit in Miami. Their talk, "Not What You Think" explores the underlying human values/needs in today's biggest trends, from Metaverse and Crypto to Quiet Quitting. #ForbesCMO
Each week, we surface the most important societal shifts, consumer sentiments, and marketplace trends leaders need to know to stay in lockstep with consumers' shifting desires. Grounded in weekly polling data, ATW is hosted by NYT bestselling author John Gerzema, CEO of The Harris Poll and futurist Libby Rodney, CSO of The Harris Poll.
John @johngerzema is CEO of The Harris Poll | Libby @LibbyG is CSO of The Harris Poll