Jack has an exciting update

This week Jack shares an exciting update for his Neat A/B testing app. Bjorn moves ahead on branding and AppKit. We also get Shopify App Store Attribution, Rails Turbo Frames, and our thoughts on embedded apps.

Show Notes

• App Store Ads Attribution and Optimization. Recommend this video series: https://www.youtube.com/watch?v=ho1ax1CloS0
• Playing with Rails Turbo Frames: https://boringrails.com/tips/turboframe-lazy-load-skeleton
• Deprecation of EASDK and migrating to App Bridge 2.0: https://shopify.dev/changelog/easdk-being-removed-and-embedded-apps-must-migrate-to-app-bridge
• Google Adwords Tip: Make sure the ad text (not target keywords) contains ”Shopify App”. Increases quality of clicks (and thereby optimizes your budget)

What is The Bootstrapped Experience Podcast?

Two bootstrappers building SaaS apps on Shopify, sharing their experiences along the way. TBX is a weekly podcast by Jack Kowalski of NeatShift and Bjorn Forsberg of FORSBERG+two.