Why You're Missing Out on Sales by Not Using Email + 3 Tips to Improve

As a brick and mortar business we have so many ways that we can get more eyes on our business. But once people see our business and perhaps become a client, we need to take care of them.

Email is my most favorite way to take care of leads, current clients and past clients. Yes, once a client ALWAYS a client. (they refer!)

If you’re not using email marketing as your #1 strategy to gain more revenue in your business, I hope to convince you by the end of the podcast.

Show Notes

As a Brick + Mortar business we have so many ways that we can get more eyes on our business. But once people see our business and perhaps become a client, we need to take care of them. 

Email is my most favorite way to take care of leads, current clients and past clients.  Yes, once a client ALWAYS a client.  (they refer!)

If you’re not using email marketing as your #1 strategy to gain more revenue in your business, I hope to convince you by the end of the podcast. 

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Referred Podcasts: 

Episode #116: Stop Losing Time and Money in Your Business

FREE Webinars: 

Be Found, Liked and Trusted Faster - Google Workshop

The Only Three You Need - Be the Only Option in Town by Doing Less!

Work with Melissa:

One on One Coaching: Create a Brick + Mortar Business that Allows You To Kick Ass in ALL Areas of Your Life. Every. Single. Day. 

90 Day Rebel Women Mastermind: The Community to Empower Yourself + Grow Your Business in 90 Days.

20 min. Coffee Chat

BIO:

In 2009, Melissa Rose started her business in the basement of her home. She taught the art of dance to students of all ages while her babies were right along with her in the pack and play.  With her passion, resilience, and nose down she created a business that has become "The Highlight of Your Week" for her tribe, her team and her community.  

Along with running a successful brick and mortar business, Melissa is also a visibility coach for brick and mortar businesses, Melissa guides other boss ladies to a flourishing brick and mortar business that provides for their own tribe - creating a legacy for themselves, their family and their community.  

Melissa is a super mama of five kiddos, enjoys long hikes or playing in her garden.  At the end of the day you can find her snuggling with a self development book with an ice cold beer.

CONNECT with Melissa:

https://www.msmelissarose.com/

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What is The Visibility Podcast?

Welcome to The Visibility Podcast: for business owners who are ready to grow on purpose.

Hosted by Melissa Rose, studio owner and creator of the Visibility Blueprint, this show explores the real strategies behind sustainable, profitable growth.

If your marketing feels inconsistent, your sales unpredictable, or your business feels stuck despite doing “all the things,” you’re in the right place.

On this podcast, we'll talk visibility, obviously, but we'll also go deeper. Through expert guests and real conversations, we unpack sales strategy, financial awareness, team leadership, and the backend systems that keep small businesses thriving.

From Google Business Profile optimization to website and social media audits to simplifying your offers, I help you identify what’s actually working in your business, and what’s just keeping you busy. And busy? Busy is a four-letter word.

This isn’t surface-level marketing advice. This is about understanding what’s truly driving revenue in your small business, and what’s just noise.

Whether you run a brick-and-mortar storefront, a local service-based business, or a hybrid model, visibility is the foundation of sustainable growth.

Let’s make your business "The Best in Town!"