Rowan Tonkin is CMO at
Planful. Dave and Rowan take you through the essential steps to build your marketing plan, getting it approved, and unlocking the full potential of your marketing efforts. This episode covers:
- Tips to build a powerful marketing plan that aligns with your business objectives
- Strategies to gain plan approval from executives and board members
- Best practices and practical approaches to flawlessly execute your marketing plan, turning ideas into measurable results.
- Insights into the advantages of scenario planning and how it can prepare your marketing team to adapt to the ever-changing economic landscape.
Send guest pitches and ideas to
hello@exitfive.comExit Five on LinkedIn:
https://www.linkedin.com/company/exitfive/Exit Five on Twitter:
https://twitter.com/exit5marketingThis episode is brought to you by Kaltura. Say goodbye to snoozinars and hello to interactive sessions that offer live reactions, emojis, quizzes, leaderboards, certifications, announcements, and more tools that will let your viewers take part in the conversation. You can start your completely free 3-month trial right away and experience the magic of Kaltura's Webinar platform first-hand by visiting
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Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production. - They give you unlimited podcast editing and strategy for your B2B podcast.
- Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.
- Visit hatch.fm to learn more
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Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production. - They give you unlimited podcast editing and strategy for your B2B podcast.
- Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.
What is The Exit Five Podcast?
The #1 resource for B2B marketing professionals. Each week, hosts Dave Gerhardt and Dasha Shakov sit down with B2B marketers to break down everything from strategy and leadership to the channels and tactics that drive growth, plus what it takes to build a career in marketing. You'll find real ideas you can put to work right away, and the gut check and inspiration to keep getting better at your job.
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