Pitching tech projects to leadership? Focus on impact, not features

This is The Open Podcast, where your host Sander Mangel shares strategies and insights to help digital commerce businesses stay ahead of the curve. In this episode, Sander Mangel sits down with Elena Leonova, CEO at OneRank.io and former product leader at Magento, BigCommerce and Spryker, to discuss how to get leadership on board with technology investments, from aligning product strategy with business goals to building a stronger business case for AI.

What is The Open Podcast?

In The Open Podcast we discuss a wide variety of topics, interesting for digital agencies who want to grow smarter, sell better, and stay adaptable in a fast-moving market. Make sure to follow our LinkedIn page: https://www.linkedin.com/company/open-commerce-consultancy/