WEBVTT

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Matt Abrahams: For many of us,
our success is blocked, blocked

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by our beliefs and approaches.

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If we remove these barriers, we can
have more impact and add lasting value.

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My name is Matt Abrahams and I
teach strategic communication at

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Stanford Graduate School of Business.

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Welcome to Think Fast
Talk Smart, the podcast.

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Today I'm really excited to have another
conversation with Muriel Wilkins.

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Muriel is an executive coach,
author, and podcast host.

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She hosts the HBR podcast Coaching
Real Leaders, and she has a new book

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out Leadership Unblocked: Breakthrough
the Beliefs That Limit Your Potential.

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Welcome back, Muriel.

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I really enjoyed our previous
conversation in episode 102, and I look

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forward to learning from you again.

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Muriel Wilkins: Likewise, Matt.

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Thank you for having me back.

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Matt Abrahams: Excellent.

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Shall we get started?

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Muriel Wilkins: Absolutely.

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Let's do it.

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Matt Abrahams: Okay.

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A lot of your work focuses on
helping leaders be more effective.

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In your experience, what are the most
common beliefs that hold leaders back?

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Muriel Wilkins: There are quite a few
and I've spent some time looking at them.

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But you know, let me caveat that
by saying I think beliefs are

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very unique to the individual.

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So while I have identified some common
ones, the work is to identify which

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ones might be getting in your own way.

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But to get us started, and that
might be a little bit of an appetizer

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to tease out some of the ones that
might exist for any leader, there are

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seven that are most common amongst
the leaders that I've coached.

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And so the first is I need to be involved.

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The second is I need it done now.

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The third is, I know I'm right.

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The fourth is I can't make a mistake.

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The fifth is, if I can do it, so can you.

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The sixth is, I can't say no.

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And the last one is, I don't belong here.

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And what I have found is that nine times
out of ten, if there is frustration

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that you're feeling or something is
getting in the way of you being able to

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lead effectively, many times they might
end up being one of these beliefs that

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are completely in your subconscious.

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Or another that has helped you in
some form at some point in your

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life, but may not be helping you
in the situation that you're in.

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Matt Abrahams: I always think it's
useful to think through some of

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these barriers and beliefs, and
identify them, so that we can then

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become focused on trying to fix them.

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In looking at your list, I'm like, oh
boy, I've got a few of these going on.

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Muriel Wilkins: Yeah.

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Matt, I'll tell you, as I wrote
this book and I worked through each

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of the beliefs, I was pretty sure
I only had like maybe two of them.

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And every time I would finish a chapter,
I'd be like, oh my God, damn it.

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I have this one too.

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Matt Abrahams: The one that rings
really true for me is the can't say no.

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And in fact, when we were last on the
show, we talked about that and you gave

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me some good advice and I've dialed that
one down a bit, but it's still there.

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And I do have a lot of being afraid
of making mistakes and there's

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a lot of pressure given what I
do to feel like I have to have

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a good right answer for things.

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Muriel Wilkins: It can be because we
associate, we identify with them so much.

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Maybe it's been what's been
the key to your success.

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And so I think a part of it is to
what extent have you taken some

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time to potentially redefine what
success might look like for you now,

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and does that belief, that driving
principle, still serve you in terms

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of the new definition of success?

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Matt Abrahams: Wow.

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Already providing really useful
information for me personally.

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And I think everybody listening
in that a lot of these beliefs are

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tied to how we envision success.

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And if you change that vision
of what success looks like,

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that can make a big difference.

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I appreciate that, and which leads
me naturally to the next question.

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You talk through three stages on how to
get unblocked from your hidden beliefs.

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Can you walk us through these?

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Muriel Wilkins: We live in a
very action biased culture.

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I, myself, is somebody who for most of my
life, have been very prone to take action

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as quickly as I can, and what I found
is that while we can move to action to

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change our approach, if we don't also take
some time to think through what might be

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leading to that action, we'll come back
right to where we started to begin with.

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So, the three step process is to try
to mitigate us having to return to that

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starting point over and over again.

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The first step is to uncover.

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The second step is to unpack,
and the third step is to unblock.

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Let me take a little bit of a
deep dive on each one of those.

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So with uncover, it's number one,
understanding that there might be

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dissonance between the way that
what you want to achieve and what

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you're actually achieving, right?

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So in your case, maybe when the, I can't
say no belief was driving you, maybe you

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were finding that, hey, I'd really only
like to have five things on my to-do

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list, but here I have fifty instead.

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So there's something that's queuing
you up, that something is off,

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something doesn't feel right.

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And you can then ask yourself, what
is the belief that is driving this

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potential situation that I'm in, or the
behavior that I'm having, or what I'm

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seeing manifest itself in front of me.

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So you uncover the belief.

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And what is a belief?

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A belief is a story that you tell
yourself it's not a bad or a good, it's

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not a wrong or a right, it just is.

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It is the operating principle
that is driving your behavior

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or the decisions that you make.

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Once you can uncover that,
then you can go to unpack.

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And the unpack is to familiarize
yourself with why you have

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that mindset to begin with.

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In what way has it served you up
until now, as we just talked about, in

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what ways has it made you successful?

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Then, is it making you successful now?

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Is it driving to the outcomes
that you wanna drive to?

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And if it's not, then you can allow
yourself to move into the third

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stage, which is unblock, which is what
most people wanna run to right away.

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And in unblock, you
reframe the belief, right?

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So you reframe in your language, the
communication that you're having with

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yourself, and you reframe it to a message,
to a mantra, to a narrative that actually

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is going to serve you in this moment,
and how do you know it's serving you?

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It's more aligned with the outcomes
that you want to achieve and

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increases the probability that
you will get to those outcomes.

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Once you've done that, you can then ask
yourself, okay, so if that is what I

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believe now, what actions can I take?

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What actions does it open up for me?

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What can I do that not only helps me
get to those outcomes that I desire,

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but also reinforces that belief?

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And then you have set the path to actually
leading or behaving or communicating

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in a way that's more sustainable than
if you just move to action right away.

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Matt Abrahams: The tendency I have and
many people I work with is, hey, let's

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get to that unblocked stage, but I
really appreciate you breaking down the

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uncover, the unpack, and the unblock.

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And it boils down to the stories we
tell ourselves, those beliefs, and

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then questioning that and then changing
that narrative and that leads us to the

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new action that can help us mitigate
change, evolve, grow from those problems.

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And I really appreciate that.

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I just recently spent some time thinking
through, I did a values exercise

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to try to help me really understand
what success looks like for me.

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And from that, that led me to, I
think, be better at unblocking.

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And I'm putting this process,
I put myself through into your

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steps and I can see the values.

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Muriel Wilkins: Even with
values, we sometimes have to

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kick the can on them, right?

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Where did those values come from?

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Are they truly your values or are they
the learned values that you adopted

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as a way of making you feel worthy,
accepted, and safe in your original tribe

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or the original community that you're
a part of, or early on in your career?

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That may not be necessarily the
values that you need now in the

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position that you're in, or in the
type of leadership role that you're

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in, that are gonna help you get to
again, the success that you want.

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Matt Abrahams: It's a little spooky,
Muriel, because what you just said is

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exactly of the process I went through.

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It was, where are the values coming from?

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And a lot of it for me was my early
career, I had some mentors and some

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people I really admired, and they
inculcated in me some of these values.

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And yet now being in a very different
stage in my career, those values

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are different and needed to evolve.

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You distinguish between both
healthy and toxic productivity.

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What is the difference and how
can we focus on the healthy stuff?

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Because I had never thought
of toxic productivity, but I

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think I might be wading in that.

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Muriel Wilkins: It's so interesting 'cause
sometimes we just talk about productivity,

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which is about getting things done.

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And there's healthy productivity
and toxic productivity.

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Toxic productivity is getting things
done at any cost, and it is universally

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applied across anything that has the
notion of needing to be completed.

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And by the way, the toxic
productivity is really driven by

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a mindset of, I need it done now.

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There's a sense of urgency in everything
and everything needs to be done.

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While healthy productivity is
more about doing things and

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focusing on things that matter.

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So beyond that, you have to understand
then what is it that matters, right?

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There's a certain level of
prioritization that needs to happen.

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And the belief that will drive the
healthy productivity is more around

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something like, I'll do the best
that I can with the time that I have.

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So what I love about that is that
it takes into account that we have

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constraints, whether we like it or not.

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We have guardrails.

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And the guardrails are what
is the best that I can do?

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Meaning what is within my capabilities
or my team's capabilities, or the

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organization's capabilities, and
what is the time limit that I have?

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Then what's doable within that timeframe?

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And there is a cost to both toxic
and an opportunity with healthy

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that we can see happen within
organizations, but also on ourselves.

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So most people don't really
discern between the two.

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They just think about being productive
rather than shifting their mindset

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so that they can have one type
of productivity versus the other.

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Matt Abrahams: I really do need
to distinguish that because I have

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that mentality of just get it done.

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And the biggest thing
that suffers is my sleep.

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And I have a new mantra.

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I'm gonna do the best that I
can with the time that I have.

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And the distinction that you make really
reminds me of that distinction between

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what's urgent and what's important.

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And if you live in that world of urgency,
that's that toxicity you're talking about.

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Where while you might get things
checked off your checklist, you

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put yourself at a disadvantage.

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And I do appreciate you
giving me that new mantra.

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Muriel Wilkins: There's also the
other side of that formula, which

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is if you regard everything as
important, not everything is important.

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Matt Abrahams: And again, comes
back to your values and your

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beliefs, which really are important.

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You know, last time we talked, we
discussed the importance of mindset.

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I know you've spent even more time
since we last talked, thinking

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about and studying the impact of
mindset on wellbeing and success.

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Can you share the new thoughts
that you have about mindset?

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Muriel Wilkins: Absolutely,
and these thoughts aren't mine.

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I just became more curious about mindset
because I found that not only with

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myself and my own life experience and
leadership experience, but also with my

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clients, that they were moving to action,
but the actions weren't sustainable.

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And so it got me curious
around why is that?

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I'm a big fan of reverse engineering,
and when I reverse engineered, I'm like,

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well, let's start at the beginning.

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And the story in the, the beginning is the
story we tell ourselves about what we do.

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You know, one of the studies that
really fascinated me was a study by

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Alia Crum, and she's a social scientist,
and so she did that study with the

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hotel attendants where they asked
those hotel attendants, do you think

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that the work that you do is exercise?

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And they were like, no.

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And so they said, well, what if you
did your work and all you had to do was

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change the way you think about your work?

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You think about it as exercise.

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Four weeks later with that small shift,
they saw significant enough improvement

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in the health and fitness of these
individuals just by the mindset change.

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And that fascinated me and her conclusion,
which is that it's not just about what

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we do, but it's about what we think about
what we do that makes all the difference,

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literally was a game changer for me.

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And I started taking that
approach with my coaching clients.

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In terms of really exploring, how
are you thinking or what is it that

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you're thinking about the conversation
you're having with your colleague?

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What is it that you're thinking
about, that presentation

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that you're about to go make?

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What is it that you're thinking
about that rapport or that deck

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that you have to put together?

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By the shifting the way that you think
about the thing, not only may have a

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direct outcome on the thing itself, but
even more importantly, Matt, it changes

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your experience of doing the thing, right?

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In my world, I really just
want leaders to be able to lead

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with a little more ease, right?

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Doesn't have to be as
difficult as we make it.

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The challenges are challenging enough,
but if we can approach them and respond

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to them with a little more ease, boy
would that open up opportunities.

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And I think the mindset, the way that
you do the work or what you think

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about the work is what can open up that
possibility of leading with more ease.

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Matt Abrahams: I love Alia's
work and like you, I see a

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tremendous amount of power in it.

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It's how we frame and reframe it.

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I'll give an example from my life.

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One of the things that had
been difficult for me was the

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grading part of the job I do.

00:13:19.814 --> 00:13:21.314
As a teacher I have to give grades.

00:13:21.314 --> 00:13:24.645
And I always saw that as, it was not
something that I would get up in the

00:13:24.645 --> 00:13:29.594
morning excited to do, but, and when I
reframed grading as actually another form

00:13:29.594 --> 00:13:34.155
of teaching, which I am very passionate
about, it was like a game changer.

00:13:34.155 --> 00:13:37.335
So reframing can really change
the way in which you interact.

00:13:37.515 --> 00:13:39.495
And I wanna highlight
something else for everybody.

00:13:39.645 --> 00:13:43.605
The way you got to where you did
on your perspective on mindset and

00:13:43.605 --> 00:13:45.795
reframing is by reverse engineering.

00:13:45.795 --> 00:13:49.455
And I think that is such a powerful
tool, and I know you use it a lot to

00:13:49.485 --> 00:13:52.635
understand things in your own life
and the lives of those that you coach.

00:13:52.815 --> 00:13:55.455
Can you walk us through how you
think about reverse engineering?

00:13:55.455 --> 00:13:58.135
Because for many people that's
not an intuitive thing to do.

00:13:58.995 --> 00:14:01.635
Muriel Wilkins: My tendency is to
be very results oriented, right?

00:14:01.635 --> 00:14:02.835
Very outcomes driven.

00:14:02.835 --> 00:14:07.695
I've, I'm, a lot of the work on myself is
to not be so attached to the outcome, but

00:14:07.695 --> 00:14:12.315
when I look at the outcome, either the
outcome that has occurred or the outcome

00:14:12.315 --> 00:14:17.445
that I want, or that I desire, I can then
look and say, okay, this is what I desire.

00:14:17.445 --> 00:14:18.790
This is what I want to achieve.

00:14:19.530 --> 00:14:21.390
Let me work backwards, right?

00:14:21.570 --> 00:14:26.010
What would I need to do to be able, so
that's the action, what would I need to

00:14:26.010 --> 00:14:28.230
do to be able to achieve that outcome?

00:14:28.500 --> 00:14:32.640
If that's the action, how would
I need to feel about that action

00:14:32.760 --> 00:14:36.270
in order for it, the increase the
probability that I would actually do

00:14:36.270 --> 00:14:37.455
it, or that we can make it happen.

00:14:38.295 --> 00:14:41.565
And then from the feeling I can work
backwards and say, what would I need to

00:14:41.655 --> 00:14:46.575
think, what would I need to believe, in
order to increase the probability that I

00:14:46.575 --> 00:14:49.515
could feel and also fulfill those actions?

00:14:49.845 --> 00:14:53.055
And then, and that's where the reverse
engineering is, are those thoughts or

00:14:53.055 --> 00:14:55.845
what I need to believe, are they aligned
with the way that I believe right now?

00:14:56.580 --> 00:14:58.080
If it's yes, great.

00:14:58.260 --> 00:15:04.050
If it's not, then here's an opportunity
to reframe the belief, not lose the one

00:15:04.050 --> 00:15:07.800
that I've had, just put it to the side
momentarily until it's useful again.

00:15:08.070 --> 00:15:13.885
But there needs to be alignment between
how I think, how I feel, and how I act

00:15:14.155 --> 00:15:16.555
in order to achieve a particular outcome.

00:15:16.795 --> 00:15:20.995
Start with the outcome and then
work it backwards to say, okay, what

00:15:20.995 --> 00:15:22.525
would that alignment look for me?

00:15:22.525 --> 00:15:27.265
When we feel frustration or we feel
dissonance or we feel stuck, it's

00:15:27.325 --> 00:15:30.685
often because there's somewhere along
the line, there's some misalignment.

00:15:31.199 --> 00:15:33.360
Matt Abrahams: Thank you for walking
us through that backward mapping.

00:15:33.390 --> 00:15:37.439
I spend a lot of my time talking about
how people should have a clear goal

00:15:37.439 --> 00:15:41.670
in their communication, and I use this
structure of know, feel, do, and you've

00:15:41.670 --> 00:15:45.660
just applied no, feel, do, in a very
different way to help us with our internal

00:15:45.660 --> 00:15:50.160
communication, to align ourselves to
the beliefs we have and the beliefs

00:15:50.160 --> 00:15:51.900
we should have to achieve our goals.

00:15:51.900 --> 00:15:54.660
I really appreciate that
backward mapping process.

00:15:55.215 --> 00:15:56.655
You are an expert coach.

00:15:56.655 --> 00:16:00.855
I certainly have benefited from this
conversation, but last time you were kind

00:16:00.855 --> 00:16:04.155
enough to coach me through a challenge
I was having around setting boundaries.

00:16:04.155 --> 00:16:07.605
Your advice was incredibly helpful and
foundationally changed how I do some

00:16:07.605 --> 00:16:11.655
things, and anybody wanting to hear that
advice can go back to episode 102 to hear.

00:16:11.895 --> 00:16:14.595
Would you be willing to coach
me on another issue I'm having?

00:16:14.715 --> 00:16:15.165
Muriel Wilkins: Of course.

00:16:15.165 --> 00:16:16.335
If you're willing, I'm down.

00:16:16.830 --> 00:16:20.280
Matt Abrahams: One of the things that I
struggle with is I get very emotionally

00:16:20.280 --> 00:16:25.050
invested in my work and as a result,
often find myself exhausted and run down.

00:16:25.290 --> 00:16:27.390
Any advice, I don't wanna lose my passion.

00:16:27.390 --> 00:16:30.900
I think that's one of the strengths I
bring to the things I do, but I also

00:16:30.900 --> 00:16:32.850
don't wanna lose more sleep and energy.

00:16:33.210 --> 00:16:36.210
Muriel Wilkins: So let me just ask you,
when you say emotionally invested, what's

00:16:36.210 --> 00:16:37.890
the emotion and what's the investment?

00:16:38.190 --> 00:16:41.850
Matt Abrahams: I have a lot of
curiosity and passion to help.

00:16:42.270 --> 00:16:47.010
So in many of these situations
I see opportunities to learn, to

00:16:47.010 --> 00:16:49.050
help others learn, and to help.

00:16:49.170 --> 00:16:52.530
And so the biggest emotions that
drive me are those curiosity

00:16:52.530 --> 00:16:53.670
and the desire to help.

00:16:54.000 --> 00:16:58.350
And the investment is often time,
not just time in conversation

00:16:58.350 --> 00:17:01.170
and work to accomplish that,
but it's just mental time.

00:17:01.170 --> 00:17:04.079
I am somebody who ruminates, who reflects.

00:17:04.440 --> 00:17:08.339
And so even when I'm not doing the work,
when I'm trying to vegetate, sitting

00:17:08.339 --> 00:17:12.885
in front of the TV or I'm going for a
walk, it occupies my time in my head.

00:17:12.885 --> 00:17:15.375
So the investment is a lot and constant.

00:17:15.645 --> 00:17:16.034
Muriel Wilkins: Yeah.

00:17:16.425 --> 00:17:21.135
And so what would it look like for
you to still be able to exercise

00:17:21.135 --> 00:17:27.165
that passion you have and the desire
you have to help others and not let

00:17:27.165 --> 00:17:31.215
it consume you as much as you feel
it does, or you've stated it does.

00:17:31.860 --> 00:17:33.450
Matt Abrahams: I actually don't
know the answer to that question.

00:17:33.450 --> 00:17:36.210
I do have some role models,
some people that I really admire

00:17:36.210 --> 00:17:37.590
who seem to be able to do it.

00:17:37.590 --> 00:17:40.800
So what I've noticed that they can do
is they're able to compartmentalize.

00:17:41.190 --> 00:17:44.460
They're able to say, okay,
just spent time doing that.

00:17:44.730 --> 00:17:45.659
Gonna put a bow on.

00:17:45.659 --> 00:17:48.990
It might come back to it later, and
I'm gonna move on to something else.

00:17:49.260 --> 00:17:51.659
The other thing I've noticed
that people do is they have some

00:17:51.659 --> 00:17:53.460
kind of transitioning ritual.

00:17:53.820 --> 00:17:56.700
It could be taking a walk,
it could be calling a friend,

00:17:56.700 --> 00:17:57.960
it could be checking email.

00:17:58.320 --> 00:18:02.970
And I've noticed that, I haven't been able
to find a good transitioning ritual to

00:18:02.970 --> 00:18:05.100
get myself out of whatever I'm focused on.

00:18:05.520 --> 00:18:07.980
Muriel Wilkins: What do you believe
that you think gets in the way of

00:18:07.980 --> 00:18:09.540
you being able to compartmentalize?

00:18:10.080 --> 00:18:12.659
Matt Abrahams: When I reflect on what
we've talked about just previously,

00:18:12.659 --> 00:18:16.980
I think there is an underlying belief
that commitment to something I'm

00:18:16.980 --> 00:18:19.590
passionate about is full on commitment.

00:18:19.620 --> 00:18:23.820
And in some way, I'm failing, either
myself or the other people involved,

00:18:23.850 --> 00:18:26.189
if I'm not constantly working on it.

00:18:26.189 --> 00:18:29.699
And that was an unlock for me from
our earlier part of this conversation.

00:18:30.000 --> 00:18:35.010
And perhaps I need to revisit that
belief that failure is nothing less than

00:18:35.010 --> 00:18:36.659
a hundred and ten percent investment.

00:18:37.050 --> 00:18:37.560
Muriel Wilkins: Yeah.

00:18:37.770 --> 00:18:38.700
Well, let's try it.

00:18:38.790 --> 00:18:43.680
How would you redefine that belief now
in a way that would allow you to both

00:18:43.770 --> 00:18:46.350
drive to your passion and get more sleep?

00:18:46.680 --> 00:18:48.270
Matt Abrahams: Yeah, so I, I
think the first thing I have

00:18:48.270 --> 00:18:49.680
to do is ask other people.

00:18:49.710 --> 00:18:53.310
I'm realizing I make the assumption
of what success looks like for me, and

00:18:53.310 --> 00:18:56.520
perhaps those that I'm trying to serve
in that moment, or what that project or

00:18:56.520 --> 00:19:00.000
whatever it is, might have a different
version of success that is not as amped

00:19:00.000 --> 00:19:01.950
up and intense as the one that I have.

00:19:02.160 --> 00:19:05.160
And so I think getting external
for myself might be helpful.

00:19:05.679 --> 00:19:08.830
Then perhaps setting some
boundaries around investment.

00:19:08.830 --> 00:19:11.740
Like while this is important,
prioritize it relative to the

00:19:11.740 --> 00:19:12.939
other things that are important.

00:19:13.389 --> 00:19:15.939
Muriel Wilkins: So my advice
to you would be to go back and

00:19:15.939 --> 00:19:19.419
redefine, as we said earlier in
the conversation, redefine success.

00:19:19.419 --> 00:19:23.080
Because if success means I can
do all the things and I need to

00:19:23.080 --> 00:19:27.010
do all the things in order for
other people to be helped, right?

00:19:27.010 --> 00:19:31.360
Because it's grounded in helping,
defining that would be helpful to you.

00:19:31.360 --> 00:19:35.535
And as you said, maybe getting some
outside measure of what that looks like.

00:19:35.535 --> 00:19:39.315
Because what might be good enough
for others might not be the way that

00:19:39.315 --> 00:19:41.535
you are defining good enough for you.

00:19:41.715 --> 00:19:46.605
And so getting that outside metric
to really help reformulate your

00:19:46.605 --> 00:19:49.545
definition of success, which
is a belief in and of itself.

00:19:49.875 --> 00:19:53.325
And then let that drive how
you're prioritizing, how you're

00:19:53.325 --> 00:19:55.875
creating boundaries and all of the
other things that you just said.

00:19:56.429 --> 00:19:58.740
Matt Abrahams: You are
so good at what you do.

00:19:58.740 --> 00:20:02.610
I think an external recalibration
and an internal recalibration

00:20:02.610 --> 00:20:05.564
of what success is for me will
really help in this circumstance.

00:20:06.975 --> 00:20:09.945
You know that before we end, I
always like to ask three questions.

00:20:09.945 --> 00:20:13.035
One I create just for you and the other
two I've been asking people forever.

00:20:13.035 --> 00:20:13.725
Are you up for that?

00:20:13.845 --> 00:20:14.565
Muriel Wilkins: Absolutely.

00:20:14.745 --> 00:20:18.254
Matt Abrahams: So you had mentioned that
when you were writing about the barriers

00:20:18.254 --> 00:20:22.065
that get in the way for some leaders, that
you actually recognize some in yourself.

00:20:22.065 --> 00:20:25.084
So I'm curious, if you're willing
to disclose, what's one of the

00:20:25.084 --> 00:20:27.844
challenges that you have and
how are you working on that?

00:20:28.145 --> 00:20:31.145
Muriel Wilkins: I ended up recognizing
myself in all of them, but the one

00:20:31.145 --> 00:20:35.584
that probably has been the longest
standing one, and that I have learned

00:20:35.584 --> 00:20:39.125
to befriend because it's not going
away, nor do I need it to go away,

00:20:39.125 --> 00:20:40.110
is that I need to be involved.

00:20:40.800 --> 00:20:46.050
And underlying that is this false
belief that if I'm not involved,

00:20:46.050 --> 00:20:47.370
everything's gonna fall apart.

00:20:47.610 --> 00:20:50.070
And I understand where it comes from.

00:20:50.129 --> 00:20:54.389
And by understanding where it comes
from, I give myself a lot more grace

00:20:54.629 --> 00:20:59.610
because I also recognize that where
that belief was cultivated and formed

00:20:59.610 --> 00:21:01.379
is not the place that I'm in right now.

00:21:01.590 --> 00:21:05.550
And so the work for me is constantly
reminding myself that I am in the

00:21:05.550 --> 00:21:08.879
here and now, and I'm not in the
place where that belief was actually

00:21:08.879 --> 00:21:11.265
quite critical to my success.

00:21:11.265 --> 00:21:15.825
And therefore, I can let it go for a
little bit or put it to the side and use a

00:21:15.825 --> 00:21:20.630
different one to help me get my work done
and be more effective in the here and now.

00:21:21.270 --> 00:21:23.130
Matt Abrahams: I really appreciate
you sharing that with us.

00:21:23.130 --> 00:21:23.730
Thank you.

00:21:24.090 --> 00:21:27.660
So you had an opportunity to give
an answer to this question before.

00:21:27.660 --> 00:21:30.540
I'm wondering if it has changed
at all, but who is a communicator

00:21:30.540 --> 00:21:32.400
that you admire and why?

00:21:32.640 --> 00:21:36.480
Muriel Wilkins: The one that's
coming to mind for me today is Dr.

00:21:36.480 --> 00:21:42.245
Gabor Maté who does a lot of work
around mental health and mindset.

00:21:42.365 --> 00:21:47.405
And what I really appreciate about the
way that he communicates is, number one,

00:21:47.405 --> 00:21:52.715
he's able to take what feels like complex
ideas and break them down in very simple

00:21:52.715 --> 00:21:55.265
terms for anyone to really understand.

00:21:55.385 --> 00:21:58.815
Number two, he is an amazing storyteller.

00:21:59.095 --> 00:22:04.540
And by telling the story associated
with the concepts, it allows it to

00:22:04.540 --> 00:22:07.179
be relatable and also memorable.

00:22:07.659 --> 00:22:12.100
And number three, he just
exudes authenticity, right?

00:22:12.100 --> 00:22:16.459
Like he, I don't know if you've ever
heard him speak, but you literally feel

00:22:16.459 --> 00:22:19.969
like he's sitting right in front of you
just having a conversation with you,

00:22:20.179 --> 00:22:23.990
and it's not him trying to be anyone
else, or it doesn't feel like that.

00:22:23.990 --> 00:22:24.949
It doesn't feel performative.

00:22:24.949 --> 00:22:28.159
It just feels like him, like that's
who he would be, whether he is having a

00:22:28.159 --> 00:22:32.179
coffee chat with you or whether he's on
stage in front of thousands of people.

00:22:32.179 --> 00:22:36.590
So he's someone I hugely admire, and not
just in terms of the work that he does,

00:22:36.590 --> 00:22:38.840
but also his communication approach.

00:22:39.060 --> 00:22:43.230
Matt Abrahams: The ability to make
things accessible, but also be very

00:22:43.230 --> 00:22:45.120
authentic, very powerful skills.

00:22:45.300 --> 00:22:47.580
So since you were last year, I'm
wondering if your answer to our

00:22:47.580 --> 00:22:49.410
final question has changed as well.

00:22:49.410 --> 00:22:54.810
What are the first three ingredients that
go into a successful communication recipe?

00:22:55.139 --> 00:22:57.179
Muriel Wilkins: I think you
have to start with the why.

00:22:57.389 --> 00:23:00.330
So why are you communicating
what you're communicating?

00:23:00.330 --> 00:23:01.560
What's the purpose behind it?

00:23:01.739 --> 00:23:04.110
Because if there's not a purpose, you
should be asking yourself whether you

00:23:04.110 --> 00:23:05.729
should be communicating it at all.

00:23:06.060 --> 00:23:07.770
I think the second is the how.

00:23:07.889 --> 00:23:10.739
What is the best way for
me to communicate this?

00:23:10.739 --> 00:23:14.345
And that is grounded again in
this question of how do I want to

00:23:14.345 --> 00:23:16.385
experience myself as I communicate it?

00:23:16.564 --> 00:23:18.605
How do I want others to experience me?

00:23:18.635 --> 00:23:22.175
How do I want them to feel when
they leave that communication?

00:23:22.595 --> 00:23:28.324
And then the third is, in what way do
I need to reframe what I believe about

00:23:28.324 --> 00:23:32.675
what I'm communicating in order for me
to be able to communicate it effectively?

00:23:32.915 --> 00:23:34.715
So it still goes back to mindset.

00:23:34.715 --> 00:23:37.834
Going back to what we talked about
before, it's not just about what you do,

00:23:37.834 --> 00:23:39.455
but what you think about what you do.

00:23:39.695 --> 00:23:42.965
So what would you need to think
about what you're communicating,

00:23:42.965 --> 00:23:47.284
why you're communicating, and how to
communicate it for it to optimize the

00:23:47.284 --> 00:23:48.754
communication that you're about to make.

00:23:49.054 --> 00:23:49.955
Matt Abrahams: Very clear.

00:23:50.165 --> 00:23:54.334
Why, how, and then how do I reframe
it to make sense to, not only to

00:23:54.334 --> 00:23:55.955
me, but to those I communicate with.

00:23:56.074 --> 00:23:56.284
Muriel Wilkins: That's right.

00:23:56.745 --> 00:23:59.030
Matt Abrahams: Muriel, this
was a fantastic conversation

00:23:59.030 --> 00:24:00.530
as I knew it would be.

00:24:00.530 --> 00:24:04.760
You opened up my mind and hopefully
everybody's listening to how we can

00:24:04.760 --> 00:24:07.639
be more effective in our own lives
and how leaders can lead better,

00:24:07.639 --> 00:24:10.520
how we can unblock ourselves from
the things that get in the way.

00:24:10.850 --> 00:24:14.750
Thank you for your time and best of luck
with your new book Leadership Unblocked.

00:24:14.990 --> 00:24:15.950
Muriel Wilkins: Thank you so much, Matt.

00:24:15.950 --> 00:24:17.240
Always a pleasure to talk to you.

00:24:19.700 --> 00:24:21.500
Matt Abrahams: Thank you for
joining us for another episode of

00:24:21.500 --> 00:24:23.270
Think Fast Talk Smart, the podcast.

00:24:23.625 --> 00:24:27.175
Please listen back to Muriel's
first visit in episode 102.

00:24:27.495 --> 00:24:31.574
To learn more about leadership, listen
to episode 98 with David Dodson.

00:24:31.935 --> 00:24:36.735
This episode was produced by Katherine
Reed, Ryan Campos, and me, Matt Abrahams.

00:24:36.975 --> 00:24:38.070
Our music is from Floyd Wonder.

00:24:38.700 --> 00:24:40.830
With thanks to the Podium Podcast Company.

00:24:41.100 --> 00:24:44.220
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00:24:44.490 --> 00:24:46.620
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00:24:46.920 --> 00:24:50.010
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