Speeding up external wall insulation installation and preparing a retrofit start-up for scale, with Max Bloomfield (VundaHaus) and Alex Whitcroft (KIN; VundaHaus)

What's it like trying to scale a retrofit start-up?

This episode welcomes Max Bloomfield and Alex Whitcroft, two of the folks from VundaHaus, to talk about their product, its ongoing design and development, and their preparations to scale the business as they raise investment.

VundaHaus designs and manufactures a rapid-fit insulation solution for external wall insulation (EWI) of residential homes. It's a a sophisticated off-site, MMC, insulation jigsaw that’s been developed to make the logistics of installation much easier than traditional EWI.

There's more to the story but you can listen to that on the episode.

Notes from the show

• The VundaHaus website 
• The KIN website 
• Max Bloomfield on LinkedIn; email Max here
• Alex Whitcroft on LinkedIn; email Alex here
• The TransformER project 

**SOME SELF-PROMOTING CALLS TO ACTION**
We don't actually earn anything from this, and it's quite a lot of work, so we have to promote the day jobs.

• Follow us on the Zero Ambitions LinkedIn page (we still don't have a proper website)
• Jeff, Alex, and Dan about websites, branding, and communications - [e-mail]; Everything is User Experience
• Subscribe and advertise with Passive House Plus (UK edition here too)
• Check Lloyd's Substack: Carbon Upfront
• Join ACAN
• Join the AECB 
• Join the IGBC
• Check out Her Own Space, the renovation and retrofit platform for women

**END OF SELF-PROMOTING CALLS TO ACTION**

What is Zero Ambitions Podcast?

Zero Ambitions is a consultancy and weekly podcast about sustainability and the built environment.

We find interesting and experienced guests who know what they're talking about, usually to discuss how we navigate the complexity of decarbonisation and sustainability in the built environment and its many related sectors.

Hosted by Jeff Colley and Dan Hyde, publishers of Passive House Plus magazine (UK and Ireland), the podcast has now grow into a consultancy, Zero Ambitions Partners.

The consultancy specialises in defensible sustainability communications. We create the strategy that makes built environment leaders stand out, enabling them to occupy positions that are distinct and defensible.

As with the podcast itself, we help organisations to communicate about what they do and the value that they offer. Usually, this means strategies to change a conversation from price to value and how to futureproof an offer with evidence that makes its claims watertight.

If you're a leader, or want to become one, we help you to make sense of where you stand in your sector, how to improve your positioning, how to communicate this to the market you operate in, and how to highlight the difference between you and your peer group.

If you can engage your value chain by speaking about what matters to them, you can educate your key stakeholders and turn them into evangelists for your cause.

Book a ‘ZAP Defensibility Audit’, but brace yourself
- Uncover value and opportunities that you may 
not have recognised
- Find out if your sustainability claims are defensible
- Find out if your claims are too meek
- Change the conversation from price to value