Facing the Giants

Scott Kerr speaks to Jean Dousset, a descendant of Louis Cartier and founder of namesake designer jewelry brand Jean Dousset, about his journey from selling only natural diamonds to fully embracing lab-grown. Jean also discusses training at the most esteemed high jewelers before venturing solo, how his diamond engagement ring creations for Eva Longoria and Amy Adams helped make a name for himself when he was starting out, and why shifting to only lab-grown was a better strategic business move. He talks about why UHNWIs are a prime target for lab-grown diamonds, changing people's minds about lab-grown diamonds firsthand at his new boutique, and why lab-grown diamonds are just as much an emotional purchase as earth-mined natural ones. Plus: What would Louis Cartier say about lab-grown diamonds? 

Featuring: Jean Dousset, Founder & CEO of Jean Dousset (jeandousset.com)

Host:
Scott Kerr, Founder & President of Silvertone Consulting

About Facing the Giants podcast:
Luxury entrepreneurs talk about competing with the Goliaths of the industry.

Stay Connected: 
Twitter: @facinggiantspod, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com

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What is Facing the Giants?

It takes the courage of entrepreneurs to play in a space where the Goliaths of the luxury industry roam free. Facing the Giants is a podcast that puts a spotlight on the founders of new luxury startups and the weapons in their arsenal to compete with industry incumbents. Host Scott Kerr talks to luxury entrepreneurs about what's driving them and how their companies are pointing a new way forward to meet the changing demands of the luxury business and affluent consumers. They also share smart strategies to survive and maybe even thrive in the land of the giants.