CEOAFTERDARK

In this episode, George Kapernaros sits down with Sachi Singh, founder of Rootless, to unpack her fascinating journey — from working with billionaires in philanthropy to launching a seaweed-powered brand that’s redefining women’s health.

You’ll learn how Sachi discovered seaweed as a powerful systems-level climate solution, why Rootless focuses on perimenopause & menopause, and how her community-driven crowdfunding approach attracted 65% first-time female investors.

🔑 Key Topics:

Why seaweed may be the most underutilized superfood for women’s health

How Rootless achieved 70%+ repeat purchase rates

Lessons from launching (and reworking) a wellness app

The future of regenerative supply chains & hormonal wellness

How naivety can be a founder’s superpower

If you’re a founder, health entrepreneur, or just curious about the intersection of climate, wellness, and consumer brands — you’ll love this conversation.

What is CEOAFTERDARK?

Ever wonder what drives a CEO when nobody's watching? Every Thursday, tune into the CEOAFTERDARK podcast to hear a raw conversation with a hyper-successful business owner. Your host, George Kapernaros, is the CEO of YOCTO, a leading e-commerce CRM agency. Now, he's focused on getting to know these leaders as real people.

We're talking about the ups and downs they don't usually share. You'll hear about their personal challenges, their big wins, and everything in between. It's not just about their successes, but also the tough times and what keeps them going.

This podcast is perfect for anyone curious about what it takes to run a successful online business. Whether you're dreaming of starting your own company, already running one, or just love a good success story, these chats are for you.

So, grab your headphones and join us on CEOAFTERDARK. It's where the real stories of e-commerce leaders come to light – the stuff they only talk about after hours.