Speaking Your Brand: Public Speaking Tips and Strategies

Speaking and books go hand in hand. Many authors are public speakers and many speakers have written books. What does it look like to take your thought leadership message and turn it into both a signature talk and a published book? That’s what we dig...

Show Notes

Speaking and books go hand in hand. Many authors are public speakers and many speakers have written books.

What does it look like to take your thought leadership message and turn it into both a signature talk and a published book?

That’s what we dig into with my guest and Thought Leader Academy grad Cara Houser.

Cara recently published her best-selling book “Burned Out to Lit Up: Ditch the Grind and Reclaim Your Life” (I highly recommend it!).

Cara and I talk about:

  • Why she decided this was the topic for her thought leadership
  • My perspective on why her book on burnout is different from others
  • Cara’s thought leadership journey to refine her message
  • Her writing process

     

  • Building a book launch team and marketing the book to make it a bestseller

If you’ve been wanting to write a book or you know that having a book is in your future, this episode is for you!

 

Show notes at https://www.speakingyourbrand.com/363/

Get Cara’s book “Burned Out to Lit Up”: https://www.carahouser.com/

Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/


JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.

What is Speaking Your Brand: Public Speaking Tips and Strategies?

It's time to escape the expert trap and become an in-demand speaker and thought leader through compelling and memorable business presentations, keynotes, workshops, and TEDx talks. If you want to level up your public speaking to get more and better, including paid, speaking engagements, you've come to the right place! Thousands of entrepreneurs and leaders have learned from Speaking Your Brand and now you can too through our episodes that will help you with storytelling, audience engagement, building confidence, handling nerves, pitching to speak, getting paid, and more. Hosted by Carol Cox, entrepreneur, speaker, and TV political analyst. This is your place to learn how to persuasively communicate your message to your audience.