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Behind the Book Cover

Entrepreneur Khalil Rafati is arguably the least likely entrepreneur out there. Many years ago, the former heroin and crack addict left Toledo, Ohio after getting into some serious scrapes with the law. He ended up living in a shed in Malibu where he and a roommate shot drugs by the light generated by Fast Times at Ridgemont High (which they played over and over again on a VCR that was powered by electricity they were siphoning from next door). Finally washing ashore at Pasadena Recovery Center, Rafati got sober but still found himself unfulfilled and awash with anxiety and the feeling that his life wasn't happening the way he'd hoped. After filling up on Tony Robbins and getting inspired by Oprah, he set about changing that, opening first a Malibu Sober Living and then SunLife Organics, a juice shop that had lines out the door from day one and has now spread to numerous other locations. Now Rafati is sharing his unlikely success story in his just released memoir, I Forgot to Die (available on Amazon as well as at SunLife). In this episode, we discuss what happens when a combination of ecstasy and pills changes your life, what it feels like to be able to buy your mom a house and how to let go of the sad story you tell yourself, among many other topics.

Show Notes

If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life. 

Entrepreneur Khalil Rafati is arguably the least likely entrepreneur out there. Many years ago, the former heroin and crack addict left Toledo, Ohio after getting into some serious scrapes with the law. He ended up living in a shed in Malibu where he and a roommate shot drugs by the light generated by Fast Times at Ridgemont High (which they played over and over again on a VCR that was powered by electricity they were siphoning from next door). Finally washing ashore at Pasadena Recovery Center, Rafati got sober but still found himself unfulfilled and awash with anxiety and the feeling that his life wasn't happening the way he'd hoped. After filling up on Tony Robbins and getting inspired by Oprah, he set about changing that, opening first a Malibu Sober Living and then SunLife Organics, a juice shop that had lines out the door from day one and has now spread to numerous other locations. Now Rafati is sharing his unlikely success story in his just released memoir, I Forgot to Die (available on Amazon as well as at SunLife). In this episode, we discuss what happens when a combination of ecstasy and pills changes your life, what it feels like to be able to buy your mom a house and how to let go of the sad story you tell yourself, among many other topics.

What is Behind the Book Cover?

A book can do more than sell copies. It can build your authority, strengthen your personal brand and create entirely new opportunities for your business.

Hosted by New York Times bestselling author Anna David, Behind the Book Cover explores how successful entrepreneurs, authors and thought leaders use books, media and marketing to become better known, reach more people and grow their businesses.

Through candid conversations with traditionally published authors and independently published entrepreneurs—including business owners whose books have added seven figures to their bottom lines—Anna reveals what really happens behind the cover. The show goes beyond book publishing to explore marketing for entrepreneurs, CEO personal branding, thought leadership strategy and how turning your expertise into a book can help make you an authority in your industry.

Anna’s books have been published by HarperCollins and Simon & Schuster, and she is the founder of Legacy Launch Pad Publishing, a leading hybrid publisher for entrepreneurs. In other words, she knows both sides of the publishing industry—and isn’t afraid to share what traditional publishers don’t want you to know.

Behind the Book Cover is brought to you by Authority Network.

Find out whether a book could help grow your business:
https://www.legacylaunchpadpub.com/book-score-card