This week on DAY ZERO, Gus sits down with Rhys Rogers — co-founder and CEO of Before You Buy — to trace the journey from an insolvency accountant watching a building inspector walk through a Woollahra mansion, to running Australia's largest marketplace for building and pest inspections with 500 inspectors, 70,000 listings a year, and the country's most powerful buyer intent data.
Rhys shares how being made redundant with a business plan already on his computer was the best thing that ever happened to him, and how spending consecutive Christmases manually closing reports until 10:30pm finally taught him to let go. He unpacks the discipline of building leaders within a business rather than bottlenecking every decision through the founders, and what growing up the youngest of eight kids taught him about reading people regardless of age, title, or seniority. And for anyone thinking about starting something, Rhys leaves it simple: make sure you're very comfortable with failure before you begin.
What is DAYZERO?
Where Australia’s property experts — and FOUNDIT — share what really happens on Day Zero.
DAYZERO is the podcast that goes beyond headlines and into the true beginnings. Hosted by FOUNDIT co-founder Angus Ferguson, each episode unpacks the defining early moments, mindsets, and lessons that shape Australia’s property future.
Born from FOUNDIT’s own journey to fix a broken system, DAYZERO shares raw, unfiltered conversations with buyers’ agents, founders, industry veterans, and investors backing the next wave of real estate innovation. It’s about what it really takes to build and rebuild in property. From hard-won insights to market-making decisions, this is where real estate gets real.