The Number

Welcome to The Real Bottom Line with Wendy Brookhouse. In this episode, Wendy sits down with April Roberts, a high-performance coach for female entrepreneurs, to explore her incredible journey from practising law to building and selling a successful financial planning business.
What You’ll Learn:
  • How April transitioned careers and built her financial planning firm from the ground up.
  • Insights into selling a business while maintaining client and team trust.
  • The power of intentional planning and the "CEO Calendar" for scaling success.
  • Why rest, energy management, and personal growth are critical for entrepreneurs.
  • How April helps business owners unlock their full potential as a high-performance coach.
Memorable Moments:
  • April’s candid stories about life’s curveballs and finding new paths.
  • Lessons in transitioning a family business while safeguarding its legacy.
  • Practical tips on leveraging time and energy for greater productivity.
Resources and Links:
Tune in for actionable insights and inspiring stories!

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Creators and Guests

Host
Wendy Brookhouse
The Financial Planner for ambitious growth oriented Entrepreneurs
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.

What is The Number?

The Number is a business podcast about the numbers that actually run your business.

Each episode focuses on one number. Revenue, profit, cash flow, capacity, time, valuation, customer cost, risk, or exit readiness.

Hosted by Wendy Brookhouse, and often joined by Kelsey MacAulay, the show breaks down what that number means, why it matters, and how it should influence the decisions you make as an owner.

Some episodes feature guests. Some are honest conversations. Some are solo deep dives.

If you own a business and want better clarity, better decisions, and better outcomes, it starts with knowing your numbers.