The Billboard Mastery Podcast

Successful billboard owners don’t see their mission as making money, but instead as “matchmakers” that fill a need by combining property owners and advertisers to create advertising opportunities. If you approach the industry in this way, you can rarely not succeed. In this Billboard Mastery podcast we’re going to review the mechanics of “filling a need” and how this focus will help you to be much more successful with billboard investing.

Show Notes

Successful billboard owners don’t see their mission as making money, but instead as “matchmakers” that fill a need by combining property owners and advertisers to create advertising opportunities. If you approach the industry in this way, you can rarely not succeed. In this Billboard Mastery podcast we’re going to review the mechanics of “filling a need” and how this focus will help you to be much more successful with billboard investing.

What is The Billboard Mastery Podcast?

Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host – the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth – Frank Rolfe.