467 - The Surprising Power of Color: Why Your Brand Palette Might Be Holding You Back – Part 2

Show Notes

In this eye-opening episode of Writing at the Red House, Kathi Lipp and branding expert Tenneil Register return to tackle one of the most misunderstood aspects of author branding: color. If you’ve ever struggled to pick a color palette that feels like "you," or worried that your colors might actually be confusing your readers, you’re not alone.   Kathi shares her own branding mishaps (including a memorable tea-party disaster), and Tenneil breaks down what color psychology really means for writers who want their brand to feel authentic, inviting, and memorable. You’ll get actionable advice on: - How to identify colors that match the true feeling of your message and audience needs  - Why trendy palettes might be sabotaging your brand—and what to do instead - How to avoid classic color combo fails (hint: not every red and gold pairing is inspired!) - Which tools—like Canva and Lightroom—can make branding easier, even if you’re a design novice - Where to find inspiration and ready-to-use resources to simplify the design process  Plus, you’ll hear real talk about balancing cozy vibes, bold statements, and faith-driven messages, all through the power of color.

Access this episode's complete show notes and resource links here.

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Welcome to The Writing at the Red House Podcast where we gather at the table to break bread and tell tales with some of our favorite writers and speakers. Our heart is to equip and encourage men and women to be the communicators God has created them to be.