Bring Shopify To More Merchants Faster With The Investor Partner Program

Show Notes

In today’s episode, my guest is Jamie Oliver the Partner & Channel Development Lead at Shopify. They are a team that has built the Shopify Investor Partner Program. This initiative simplifies and streamlines the process for investor-backed businesses to migrate to Shopify and to discover technology and service partners to help launch and optimize their business.

Let’s learn more about this incredible program with Shopify and the notable partners in the Shopify ecosystem that help brands improve efficiencies, profitably grow revenue, and build lifetime customer loyalty.

WHAT YOU WILL LEARN TODAY

Introduction to a program that manages partnerships with Venture Capital (VC) and Private Equity (PE) firms that invest in DTC merchants.

How Shopify’s platform paired with technology and service partners enables a rapid go-to-market strategy.

The investment philosophies of Venture Capital and Private Equity firms.

Benefits of the Shopify Plus Certified App Program for brands and equity partners.

LINKS AND RESOURCES MENTIONED

Shopify Investor Partner Program

Mastermind Toys

Mastermind Toys Case Study

This episode is brought to you by Attentive, the most comprehensive text message marketing solution for modern Shopify brands.

---

Hosted on Acast. See acast.com/privacy for more information.

What is eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection?

Running a Shopify store? You already know success isn't about finding the right app—it's about knowing which strategies actually work at your specific stage of growth.

I'm Steve Hutt, and I've lived every level of the ecommerce journey. From eBay Power Seller shipping products from my garage, to co-founding and scaling VisionPros.com (an optical DTC startup) through to a successful exit, then spending 6+ years as a Shopify Merchant Success Manager helping 100+ brands from startup to enterprise scale, including working with teams at Tentree, Dr. Squatch, Bulletproof Coffee, Salt & Straw Ice Cream, MUD/WTR, Bokksu, and many more.

Here's what makes this podcast different: I've been on both sides of the table.

6+ years working inside Shopify gave me access to what's coming before most merchants know it exists. Building, scaling, and successfully exiting my own ecommerce businesses taught me what actually works when your money and reputation are on the line. That combination of insider access plus real operator experience gives you a perspective you won't find anywhere else.

Since 2018, eCommerce Fastlane has delivered over 430 episodes and more than 2 million downloads to ambitious Shopify founders and marketers. Every week, I chat with operators, developers, and experts who share what's actually moving the needle right now—not theory, but patterns I've seen work consistently across dozens of brands at multiple stages.

Whether you're launching your first store or scaling past seven figures, every episode gives you stage-aware strategies you can implement this week. We cover Shopify apps and best practices, digital marketing and retention tactics, AI and automation tools, as well as operations and logistics that reduce overwhelm while building lasting customer loyalty.

You'll learn how to leverage emerging tech without losing what makes your brand unique. You'll also hear real founder stories, including lessons from my own journey building and exiting a DTC brand, plus insights from 430+ industry leaders who've been exactly where you are.

This isn't content for content's sake. It's the insight you'd get sitting at a mastermind table with someone who's succeeded at every level, helped hundreds of others do the same, and has the pattern recognition to show you what actually works at your current stage.

Ready to grow smarter, not just faster? Join thousands of founders and marketers in the eCommerce Fastlane community through our podcast, newsletter, blog, and forthcoming book "Thriving with Shopify."

Steve Hutt
DTC Founder | Podcast Host

Find Us Online
Website: eCommerceFastlane.com
Newsletter: FastlaneInsider.com
LinkedIn: linkedin.com/in/shutt
X: x.com/stevenhutt
Instagram: instagram.com/ecommercefastlane
Email: [e-mail]