How This Founder Sells A $125 Candle (And Challenges The Luxury Market) #124

When you think of luxury brands, you don't think of discounts or offers. But Veronica Armstrong came up with a crazy good offer to help sell a $125 candle. In a crowded space, her brand, Isle de Nature, stands out is so many ways. Here's how she's challenging the luxury space and getting sales.

Show Notes

• Try Privy for FREE today
• Follow Ben on Twitter
• Follow Veronica Armstrong on Twitter
• Join The Ecommerce Marketing Community
• Check out our book, The Ecommerce Marketing Handbook
• Check out Isle de Nature

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.