EP 463: A Brand is a Constellation with N. Chloé Nwangwu

How do you get seen in a world that doesn't see you? How do you get recognized when so many systems are designed to keep you unrecognized? Those are the questions at the heart of today's episode. In the 2nd episode in my 5-part series on decoding empathy, I talk with behavioral scientist and brand strategist N. Chloé Nwangwu about how she helps underrecognized people "emerge from the margins" and get noticed.

Footnotes:

• Find out more about Chloé Nwangwu and Nobi Works
• Sister Outsider: Essays and Speeches by Audre Lorde
• The Question of Access by Tanya Titchkosky
• "Why We Should Stop Saying Underrepresented" by Chloé Nwangwu on HBR
• "Racial attention deficit" by Sheen Levine, et al
• "Forget the ambition gap, it's the ‘ambition penalty’ that's really holding women back at work" by Stefanie O'Connell Rodriguez on Glamour
• Speech by Angela Bassett 

Every episode of What Works is also available in essay form at whatworks.fyi 

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What is What Works?

"Work" is broken. We're overcommitted, underutilized, and out of whack. But it doesn't have to be this way. What Works is a podcast about rethinking work, business, and leadership as we navigate the 21st-century economy. When you're an entrepreneur, independent worker, or employee who doesn't want to lose yourself to the whims of late-stage capitalism, this show is for you. Host Tara McMullin covers money, management, culture, media, philosophy, and more to figure out what's working (and what's not) today. Tara offers a distinctly interdisciplinary approach to deep-dive analysis of how we work and how work shapes us.