The Haus Research Briefing

How many podcasts exist depends entirely on which of three numbers you take, and most write-ups take the largest one without saying so. Podcastquery prints all three from a single dated file, then joins that file to Apple's charts to show which hosts the active shows actually sit on.

  • Three counts, one file: 4,711,475 feeds registered, 754,899 active over a year, 437,693 active over 90 days
  • The chart join: 18 Apple storefronts, top 100 each, 1,387 shows matched back to a feed
  • Anchor: 40.5% of feeds, 15.4% of chart shows
  • Megaphone: 0.57% of feeds, 17.2% of chart shows, and first place on the charts
  • The 2020 arrivals: 1,015,023 shows began that year and 2.6% are still going

Podcastquery: https://podcastquery.com/

Podcast hosting market share: https://podcastquery.com/hosting

The report: https://podcastquery.com/research/anchor-hosts-40-percent-of-podcasts-15-percent-of-apple-charts

What is The Haus Research Briefing?

Audio briefings from Haus Research, a research firm. Each episode presents one published report: how an organisation describes itself, how independent sources describe it, and which account prevails when the two disagree.