What to do (and not do) on your next sales call.
Things you'll learn in this episode:
1:00: How to avoid the 4 most common sales call mistakes
4:00: A perception-shifting definition of "sales"
11:00: Why every sales meeting should end early
13:00: How to approach a sales call with someone who isn't aware of what you do
17:00: Why you don't need to transition into an actual sales "pitch"
25:00: How to approach selling a year-long coaching package
31:00: The one slide you must have in your sales deck
32:00: Why objections are a good thing
36:00: How to incorporate AI use into sales
38:00: What to do if you feel uncomfortable selling
42:00: The "one last thing" attention grabber
To Connect with Brendan McAdams:
To connect with Josh Spector:
Intro Music Provided By Uppbeat
What is Clients from Content?
Clients From Content is a no-fluff podcast that gives you proven strategies to get more leads, sales, and customers from the content you create.
In each episode, you get to eavesdrop as content strategist Josh Spector coaches one of his clients on how to use content to grow their business and accomplish their goals.