My Curious Colleague ~ CPG CX

This week on S4 E74, my guest is my colleague - the self-proclaimed "Classification Guru" - Susan Walsh. She's from "across the pond" and is uber cheeky on LinkedIn while getting her point across (think: lip-syncing, boas and cardboard cut outs..!)

One aspect of Data Integrity we both agreed on is that no matter what the industry, "dirty data" must be addressed to minimize numerous impacts downstream. 
Susan takes us thru her handy acronym C.O.A.T. which serves as a checklist to keep in mind when it comes to ultimately building trust around the use of your data. So do listen out for those elements she shares.!!  

And Susan shares tips on how you can clean your data using scrappy basic Excel as your tool...and she shares the higher-end tool her team uses to clean data. Her team has cleaned and classified data for many large organizations we've heard of -- but she can't share with us...!

Susan's non-profit organization shout-out goes to the Royal National Lifeboat Institute (www.RNLI.org) which is at the ready to provide safety & assistance 24/7 in the event of peril at sea.

Susan's an original and savvy businesswoman. Thanks again, Susan!

#mycuriouscolleague #CPGCX #theclassificationguru #customerservice

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Send in a voice message: https://podcasters.spotify.com/pod/show/denise-venneri/message

Show Notes

This week on S4 E74, my guest is my colleague - the self-proclaimed "Classification Guru" - Susan Walsh. She's from "across the pond" and is uber cheeky on LinkedIn while getting her point across (think: lip-syncing, boas and cardboard cut outs..!) One aspect of Data Integrity we both agreed on is that no matter what the industry, "dirty data" must be addressed to minimize numerous impacts downstream.  Susan takes us thru her handy acronym C.O.A.T. which serves as a checklist to keep in mind when it comes to ultimately building trust around the use of your data. So do listen out for those elements she shares.!!   And Susan shares tips on how you can clean your data using scrappy basic Excel as your tool...and she shares the higher-end tool her team uses to clean data. Her team has cleaned and classified data for many large organizations we've heard of -- but she can't share with us...! Susan's non-profit organization shout-out goes to the Royal National Lifeboat Institute (www.RNLI.org) which is at the ready to provide safety & assistance 24/7 in the event of peril at sea. Susan's an original and savvy businesswoman. Thanks again, Susan! #mycuriouscolleague #CPGCX #theclassificationguru #customerservice --- Send in a voice message: https://podcasters.spotify.com/pod/show/denise-venneri/message

What is My Curious Colleague ~ CPG CX?

My intent is to Educate, Celebrate and Elevate the Consumer Relations function in CPG (Consumer Product Goods) companies, especially for Brand Specialist and Analysts roles and responsibilities... !