On Good Authority: Publishing the Book that Will Build Your Business

This solo episode is focused on the seven biggest mistakes first-time authors make. They are:   Skimping on cover design Not optimizing book descriptions Not have a reason why/CTA Slacking on editing Not gathering reader reviews Not getting that it's not about them Listening to people who give bad advice once the book is written   Listen to get all the deets!   IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

Show Notes

This solo episode is focused on the seven biggest mistakes first-time authors make. They are:
 
  • Skimping on cover design
  • Not optimizing book descriptions
  • Not have a reason why/CTA
  • Slacking on editing
  • Not gathering reader reviews
  • Not getting that it's not about them
  • Listening to people who give bad advice once the book is written
 
Listen to get all the deets!
 
IF YOU'RE AN AUTHOR, YOU NEED AN ELEVATOR PITCH! GET YOUR ELEVATOR PITCH TEMPLATE AT WWW.BOOKELEVATORPITCH.COM

What is On Good Authority: Publishing the Book that Will Build Your Business?

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second.

In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more.

Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.