Brand Builders: Poppi’s Massive Amazon Success (And Bringing In $1M+ In Sales On Prime Day) #526

When Allison Ellsworth and her husband went on Shark Tank and landed a deal, one of the first things they did was overhaul the brand. And it’s paid off in a big way. On this episode of Brand Builders, Attentive’s Brooke Burdge chats with Allison about everything from their strategy on Amazon, how they lean into TikTok to get direct feedback from their audience, and some of their most recent out of home campaigns.

Show Notes

• Try Privy for FREE today
• Follow Brooke on Twitter
• Check out Poppi
• Get The Ultimate Black Friday Bundle Offer
• Get your copy of The Ultimate Black Friday Calendar
• Get your free SMS marketing templates
• Create your FREE Masterclass+ account
• Get your copy of The Ultimate 2022 Ecommerce Holiday Calendar
• Check out Privy Masterclass
• Try The Shopify Store Grader
• Check out The Ecommerce Marketing Playlist
• Join The Ecommerce Marketing Community
• Check out our book, The Ecommerce Marketing Handbook
• Get your free copy of Ecommerce Marketing Recipes

Ecommerce Marketing School is sponsored by soona and #paid.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.