For Real: Life, Leadership, & Unlearning

Let me take a peek into your small business owner brain. 

You feel the pressure to be active and showing up regularly on several (all?) of the social media platforms. And you know there's a need to consistently put content out there in the form of blog post or on Instagram or maybe a newsletter. And then you need to think about word-of-mouth marketing and your brand identity. And then what about running ads on search engines or social media?

You could be doing all of these things, but you ask yourself, what truly moves the needle for you and is worth the money, energy, and your precious time?

Well, today Enji's Tayler Cusick Hollman brings the data to help us with the four biggest challenges that small business owners are facing right now in their marketing.

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Check out Enji

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(00:02:55) Are prospects even aware that I exist?
(00:13:03) Content Creation: More than a time suck
(00:21:39) How can you get leads?
(00:35:07) The BS "No Time for Marketing" excuse


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Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.

Weddings for Real on Social Media:
Instagram: @weddingsforreal
Facebook: @weddingsforreal
twitter: @weddingsforreal

Hosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

The Next Chapter VIP Experience: January 12, 2025 in Cary NC - https://www.megangillikin.com/2026-next-chapter-vip-experience

Creators and Guests

Host
Megan Gillikin
Wedding Industry Coach + Founder of The Planner's Vault
Producer
Jason Gillikin
CEO and Executive Producer at Earfluence

What is For Real: Life, Leadership, & Unlearning?

For Real is a top 1% podcast for high-achievers who look successful on paper but feel like they’re one group text away from burning it all down. Hosted by Megan Gillikin - serial entrepreneur, business coach, keynote speaker, and recovering people pleaser - this show explores burnout, boundaries, identity shifts, and the brave act of unlearning who you thought you had to be.

With unfiltered conversations, “I thought it was just me” moments, and just enough humor to keep it from feeling like group therapy, For Real is your permission slip to evolve.

Formerly Weddings for Real - and glow-ups look good on us.