CIM Marketing Podcast

It’s not easy to put the customer at the heart of your organisation, much less to convince senior leaders why it’s so important to do so. In this episode, we dive into why this is, and invite special guest, author Dan White, to let you know how to find out what your customers really want from your brand whilst pacifying internal stakeholders.

Show Notes

It’s not easy to put the customer at the heart of your organisation, much less to convince senior leaders why it’s so important to do so. In this episode, we dive into why this is, and invite special guest, author Dan White, to let you know how to find out what your customers really want from your brand whilst pacifying internal stakeholders. 

This podcast was recorded on Thursday 01 April at 12:00 BST.

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What is CIM Marketing Podcast?

The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

This podcast is your essential resource for staying ahead of the curve.

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