The Black Line Between Sales & Marketing

Companies have a lot more quality data than they think, but more people use excuses to not have to do the work to sort through it all. For the first time ever, the show introduces not one, but two guests! Ra Aggarwal and Henry Cipolla from DemandSage join Mike and Doug as they discuss using data intelligently and what businesses should focus on when it comes to making better decisions with their data.

What is The Black Line Between Sales & Marketing?

Think of this podcast as the sports radio for demand generation. In every episode you can expect to be taken on a journey by Imagine's CEO, Doug Davidoff and Seventh Sense's Founder, Mike Donelly as they discuss, disagree, and form their opinions and ideas on specific sales, marketing, and business topics.