WEBVTT

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Barry Lam: So like my dream is that
like it is part of a local university's

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mission, that they are going to make
stuff, and put it out there for public

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consumption on the local public television
channels, that is about the kind of

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knowledge being produced there, in a
way that captures the spirit of not just

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the university, but public broadcasting,
which is that there are certain things

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that don't make money, but contribute
to a greater good in the culture.

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Neil McPhedran: Welcome
to Continuing Studies.

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A podcast for higher education
podcasters to learn and get inspired.

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I'm Neil McPhedran from Higher
Ed Pods and Podium Podcast.

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Jennifer-Lee: And I'm Jennifer-Lee,
owner of JPod Creations.

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Podcasting is broadcasting.

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And we want you to know that you're
not alone in this podcasting space,

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and we can all learn from each other.

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Neil McPhedran: Yes, that's right, Jen.

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If you listened to our previous episode,
we're starting a new little segment

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here where we're trying to get some
dialogue going with our listeners.

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Last time we were asking about
launching and whether you wanna

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launch with one or two episodes.

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And in this episode, what we'd like
to know is if anyone out there who

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has been podcasting audio only for
the last one or two years and is about

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to start to layer on video, there's
a lot of conversation about it.

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But we'd love to hear from you.

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If you are in that boat, send us
a note and tell us about, uh, your

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journey, and we'll talk about it
on one of our upcoming episodes.

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Jennifer-Lee: Very
excited to hear from you.

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Neil McPhedran: Yes.

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So in this episode, Jen,
we speak with Barry Lam.

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Barry is professor of philosophy
at the University of California

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Riverside, and he is creator,
host of the acclaimed narrative

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philosophy podcast, Hi-Phi Nation.

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It is an excellent podcast.

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I recommend you all give it a listen.

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We'll obviously put a
link in the show notes.

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So I met Barry in New York a few
weeks back, and Barry was one of

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the panelists at this symposium that
I attended that was titled Podcast

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Intellectuals: Producing Original
Scholarship with Audio, and it was

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hosted at the Arthur L. Carter Journalism
Institute at New York University.

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So Barry actually took
part in two of the panels.

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One was titled, How Do Scholars
Make Podcasts, which was very

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interesting, we get into that.

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And the other session he sat in on
had a really provocative title called

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Can Podcasts Save the University?

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And there was sort of a sub
context to it from itself.

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Super interesting.

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And I learned so much from Barry.

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So I went up to him after
and I said, Barry, you gotta

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come on Continuing Studies.

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So that's what we're doing today.

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So in this conversation following today
we chat with Barry about his journey

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from traditional academic scholarship
into the world of podcasting, sort

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of, and specifically how Hi-Phi
Nation bridges that philosophical

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research and narrative audio.

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Really interesting.

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And then how that fits into his
scholarly mission and his academia

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and his academic approach as well too.

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So, and then we have a little bit
of a larger conversation about

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the broader implications for
academia and the podcasting itself.

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So really interesting
conversation with Barry.

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Jennifer-Lee: Very interesting.

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So let's get started.

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Neil McPhedran: Let's go.

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Barry, it's so great to have
you join us here on this

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episode of Continuing Studies.

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Barry Lam: I'm so happy to be here.

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Excited to talk to you both.

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Neil McPhedran: Great.

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So Barry, you were part of two
really fascinating panels at the

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Podcast Intellectual Symposium
at NYU a few weeks back.

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One of them, really the final one of
the day, really caught my attention,

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has actually really gotten me
thinking over the last bunch of weeks.

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The title was Can Podcast
Save the University?

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So we're gonna dig into that, but
I'd also love to get into your

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experience creating Hi-Phi Nation,
which is just an amazing podcast.

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And as aside, before I met you
or was introduced to you, I was a

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listener of it and quite enjoyed it.

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So maybe let's start with Hi-Phi Nation.

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What first drew you to podcasting as a
medium for philosophical storytelling?

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Barry Lam: Happy to hear
that you're a listener.

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There's gonna be a new season
coming out in the new year.

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I've been really busy with the academic
side in a way that I wasn't for the

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previous, whatever it was, six seasons.

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So looking forward to
putting it out there.

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I was in my first sabbatical after
tenure, and this was 2015, and I just

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felt like 2014, 2015 was kind of like,
I wanna say the rise of the academic

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adjacent documentary kind of podcast.

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So sort of precursors to my show,
which were very big shows, some of

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which are still on, some of which
aren't, were like NPRs Invisibilia,

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which was kind of like the show that
married narrative storytelling with

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essentially research psychology,
both cognitive and social psychology.

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And of course even predating that was
Stephen Dubner's Freakonomics, which

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was one of the very first things to
take very technical economics research

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by scholars in the academy and pair
it with ordinary journalism, right?

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The kind of things that
are going on in the world.

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Economics was a great field for that.

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And I just wanted to, you know,
first sabbatical after tenure,

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it was like, where are these
other papers you could publish?

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And I just didn't wanna work on them.

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I couldn't find myself motivated
to work on them anymore.

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And there was this medium, and of
course there are the artsier types.

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You know, Radio Lab has always been
a show that paired storytelling

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with scientific research.

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Sometimes even the hard
sciences, you know, cosmology,

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biology, things like that.

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I wanted to learn how to do
that, and I wanted to learn how

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to do that just by doing it.

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And so that's exactly what I did.

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You know, I literally Googled
Ira Glass, how do you make a

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episode of This American Life?

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And he actually gave a interview where
he talks about the technicalities.

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He says, I buy this microphone.

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It's an Audio-Technica 8035.

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They use like a marantz recorder,
and then he says, well, this is

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how I prep for the interview.

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And then after the interview I
transcribe by hand the whole thing.

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And as I transcribe each interview
by hand, then I highlight, or like

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I pull out different things that
I think are great quotes, and then

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when I take all the quotes together,
I can kind of foresee the story and

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then I can start writing around it.

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I just did that.

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I just did that.

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I, you know, I did that
for the very first story.

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Which I, at that time, I called
it the pilot episode and it

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took me two months to make it.

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It took me four months total.

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It took me about two months
to collect the interviews.

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And then it took me another two
months to learn how to make that, and

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then that's, you can still hear it,
it's episodes two and three of the

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first season, Soldier Philosophers,
and that's how it all got started.

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Jennifer-Lee: That's so cool.

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Just a quick question on that,
because you talked about having to

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actually pick out the clips yourself.

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Now, with AI, obviously they have tools
that do it for you, but do you think

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being such a great storyteller and
listening to these prominent people

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that do Serial and other things like
that, do you think AI can top that

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or do you think it picks the clips
that you would predominantly go with?

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Barry Lam: The one thing that AI has
greatly improved in my own workflow

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has just been like, I don't have
to transcribe anything anymore.

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You know, in the beginning I had
to transcribe everything by hand,

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and then I had research students do
that, and now it's instantaneous.

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The hardest part of the job is
organizing all of that into a coherent

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story and then writing the narrative.

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That's what takes the longest, right?

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It takes like 80 hours total for
about a 45 minute episode to make

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that, and I, I've tried, right?

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I've actually decided to use
the LLMs as a kind of editor.

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Like write me an intro.

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And the thing is, it's trained on my
stuff so I can actually tell it to

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write, 'cause I've been around long
enough that I say write it, the intro

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in the style of a Barry Lam Hi-Phi
Nation episode and it's got, whatever

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it is, 60 whatever episodes to go on.

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So it's got my voice down okay.

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And I have noticed it's helpful for me
to ask it, to do it in the styles of

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all these other people that have their
very own distinctive kind of voices.

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But I would never use that
because it's kind of like

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doing an impersonation, right?

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It's kind of like if I were going to
do a cover of a song and then I, I,

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I could sing it the way I would sing
it, or I could impersonate whoever.

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In podcasting, it would
sound like that too, right?

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There are people with distinctive
voices and the AI can impersonate

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them, or it can be completely boring.

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But the act of giving AI the
thing to do, no, I don't think

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it could, that could pull it off.

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Neil McPhedran: I think
that's really interesting.

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You are coming from an academic position,
so there's some rigor, some academic

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rigor, versus just non-academic podcasts
that maybe can grab more from the

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AI or be more loosened and whatnot.

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It's still about the academia, you know,
that's still a really important component

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and you're a professor and academic,
so I think that's probably why you're

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still putting that much work into it.

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Barry Lam: Yeah, I
think that's half of it.

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So the show is, hopefully, doesn't
come across as it's done by an

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academic 'cause I try not to, right?

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Neil McPhedran: No, it does not.

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Barry Lam: So it, it's actually
modeled after just what you

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would call classic public radio
kind of documentary type audio.

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And what I bring to it is, you're
absolutely right about that.

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A ordinary reporter who doesn't have
a PhD in philosophy would not be

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framing things the way that I would.

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You know, I've actually done pieces for
Radio Lab and they actually cut out 90%.

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They're like, oh, you know, our
listeners aren't gonna be interested

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in the ins and outs of labor policy
or labor ethics or whatever it is.

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But I'm interested in that and my
listeners are, but that's just because

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when you're an academic, you kind of
like nerding out just a little bit

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more than a journalist would, right?

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And that shows.

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I think that's only half of it though.

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I think, you know, like there
are so many different ways to

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tell a story, for instance.

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So every episode of Hi-Phi Nation's got
like half philosophy, half storytelling,

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and the storytelling is like something
happened in the world to somebody.

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And that person experienced
a series of events, right?

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And there were stakes involved.

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There were losses, or
there were gains, right?

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And the way you tell that is different
depending on your angle, right?

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Like the tabloidy version
and what the angle would be.

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You could have the economics
version of that, right?

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You could have the social
psychologist angle on that.

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All of these things have different
angles to which affects the structuring

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of the way you do your story.

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I'm not an AI disaster kind of person,
but I'm pessimistic about its ability

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to do better than any of us right
now, but, which is not to say that

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it can't do better than beginners.

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I was a beginner.

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But I think after you had some
experience, you kind of don't

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rely on it because it just doesn't
produce something that's usable.

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Jennifer-Lee: Yeah, and I think the
important thing is that it's not

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necessarily fact checking as well,
and we're just taking it as gospel.

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You can't do that because it's
gonna be misinformation out there.

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And did you ever feel that you were
like taking a risk by prioritizing

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podcasting over like more traditional
academic heavy research publishing?

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Barry Lam: Yeah.

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You know, it's interesting that you
talk about it in terms of taking a risk.

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My thought at the time was that I
was half out the door in academia.

00:12:04.134 --> 00:12:08.699
I realized as I was making the pilot and
doing that work, that really what was

00:12:08.699 --> 00:12:10.560
going on was I was really burned out.

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I couldn't even tell you today what
side of academia I was burned out on.

00:12:15.480 --> 00:12:19.380
Was it like the teaching of the
same kinds of things over and over,

00:12:19.589 --> 00:12:22.319
for at that point 10 years, maybe.

00:12:22.410 --> 00:12:24.060
I'm not sure I changed things up.

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Was it like the peer review
journal publication thing?

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So because I was feeling so burned
out, I thought to myself that I'll

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just do something else and not care
what my academic peers think about it.

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And so when I advise people today in
the academic space, they think of it

00:12:46.800 --> 00:12:50.580
as risky because they really wanna
rise in the ranks of the academic

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prestige hierarchy, and so forth.

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Insofar as that is your goal,
it is kind of risky, I think.

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It is risking it because the incentives
involved in producing something like

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Hi-Phi Nation are very different than
the incentives in academia, and I don't

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mean that just by monetary incentives
or career incentives, like your

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concrete goal is to be entertaining.

00:13:15.915 --> 00:13:20.805
When you make  Hi-Phi Nation, your
concrete goal in academia is to make

00:13:20.805 --> 00:13:26.535
sure that two peer experts don't think
that it is unworthy of publication.

00:13:27.045 --> 00:13:30.765
And those are two very different
kinds of goals when you're

00:13:30.765 --> 00:13:32.505
producing a thing, right?

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For instance, the whole academic thing
requires you to be acculturated into

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citation practices of your discipline.

00:13:41.074 --> 00:13:46.015
If you don't cite the right people or
enough people, it's just something wrong

00:13:46.015 --> 00:13:47.335
with the thing that you're producing.

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So the fact checking thing
I think is important.

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Very important.

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And that's, the incentives are
kind of different there too, right?

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So in storytelling, everything you do
has to tell some part of the story and

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not some other part of the story, right?

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And people get on journalists all the
time for getting it wrong, and I do too.

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For getting it like wrong
or misleading, right?

00:14:09.985 --> 00:14:10.525
And so forth.

00:14:10.525 --> 00:14:14.564
So I think academics do it better
then they do when it comes to the

00:14:14.564 --> 00:14:19.364
facts and like representing the views
of a certain scientist or a certain

00:14:19.574 --> 00:14:24.074
economist or, or academic correctly, or
a certain historical figure correctly,

00:14:24.074 --> 00:14:25.214
I think we do better than that.

00:14:25.469 --> 00:14:31.320
But the medium itself incentivizes,
not that, but the most

00:14:31.320 --> 00:14:33.870
entertaining structure or bit.

00:14:33.930 --> 00:14:34.140
Neil McPhedran: Yeah.

00:14:34.290 --> 00:14:38.790
Barry Lam: And so because those are
sort of at odds, it is risky, right?

00:14:38.790 --> 00:14:43.290
So that's why when you hear things
made by myself or like Jill Lepore,

00:14:43.470 --> 00:14:46.560
it sounds completely different than
the thing that Malcolm Gladwell makes.

00:14:46.830 --> 00:14:47.250
Neil McPhedran: Yeah.

00:14:47.760 --> 00:14:52.110
Well, I think that's a good segue
into digging more deeply into

00:14:52.110 --> 00:14:54.090
podcasting as scholarship then.

00:14:54.615 --> 00:15:00.225
During the podcast intellectuals
discussion, there was this recurring

00:15:00.225 --> 00:15:04.845
theme about how academia still treats
the written monograph, and you kind

00:15:04.845 --> 00:15:08.955
of touched on it a bit there in your
previous answer, but treats the written

00:15:08.955 --> 00:15:11.835
monograph as the currency of scholarship.

00:15:11.835 --> 00:15:15.765
I think that was the term that one of
your fellow panelists utilized there.

00:15:16.245 --> 00:15:17.355
Why do you think that is?

00:15:17.355 --> 00:15:20.385
And then more so, how does
podcasting challenge that a bit?

00:15:20.625 --> 00:15:22.455
Barry Lam: There's so
many reasons why that is.

00:15:22.635 --> 00:15:26.445
The simplest reason is that it's just,
that's how academies were founded.

00:15:27.045 --> 00:15:30.945
They were founded on written
texts and archiving, right?

00:15:30.975 --> 00:15:33.285
The medieval university
is what I'm thinking of.

00:15:33.435 --> 00:15:35.775
It's what academics are
trained to be good at.

00:15:36.015 --> 00:15:38.565
People recreate the conditions
of their own success.

00:15:39.270 --> 00:15:42.210
The people who write the best papers
are the people who are in the humanities

00:15:42.210 --> 00:15:43.830
and social science departments.

00:15:43.830 --> 00:15:46.500
The people who were bad at that
did not succeed enough to go on

00:15:46.500 --> 00:15:48.900
through and get PhDs and so forth.

00:15:48.990 --> 00:15:49.470
That's one.

00:15:49.800 --> 00:15:53.370
And then there are the material
reasons, which is that the thing that

00:15:53.970 --> 00:15:58.230
academics are supposed to produce are
supposed to be archivable in libraries.

00:15:58.740 --> 00:16:00.930
That's the audience for the monograph.

00:16:00.930 --> 00:16:06.540
Like some of it is your peers who buy it,
but you know that's probably gonna be,

00:16:07.350 --> 00:16:09.960
if you're lucky, a couple hundred, right?

00:16:09.960 --> 00:16:15.000
Mostly all of these books from academic
presses are sold to libraries for

00:16:15.000 --> 00:16:19.800
future research purposes, and these
are all good things, but it means

00:16:19.800 --> 00:16:24.180
that the priority in the evaluation
of whether an academic is doing a good

00:16:24.180 --> 00:16:28.140
job is the production of something
that's in print and that's archived.

00:16:28.680 --> 00:16:30.810
Neil McPhedran: You were actually
quite open with the group that was

00:16:30.810 --> 00:16:35.550
there that day and you shared with
us, and hopefully you're okay sharing

00:16:35.550 --> 00:16:38.729
on this podcast as well too, that
a Hi-Phi Nation actually played a

00:16:38.729 --> 00:16:41.579
role in your hiring at UC Riverside.

00:16:41.670 --> 00:16:45.569
What did that process reveal about
how universities might be starting to

00:16:45.569 --> 00:16:48.060
rethink what counts as scholarship?

00:16:48.569 --> 00:16:52.020
Barry Lam: I do actually think
that universities are rethinking

00:16:52.439 --> 00:16:53.550
what counts as scholarship.

00:16:53.550 --> 00:16:56.490
It's just, it's slow and
it's not like systematic.

00:16:56.490 --> 00:17:00.435
It's not coming from, you
know, any big, huge trends.

00:17:00.675 --> 00:17:03.405
So I'll talk about my story
first and then generalize.

00:17:03.885 --> 00:17:09.345
So I started the show, first season
came out 2017, the beginning of

00:17:09.345 --> 00:17:14.175
2017, you know, so I spent 2015, 2016
working on it, that first season.

00:17:14.714 --> 00:17:19.214
And then I got basically a fellowship,
a grant for essentially my whole

00:17:19.214 --> 00:17:24.105
salary paid for a year to make the
first season of the show at Duke.

00:17:24.165 --> 00:17:27.839
It was one of these Mellon grants
for faculty from liberal arts

00:17:27.839 --> 00:17:31.560
colleges who were doing non-standard
projects, which is what I was.

00:17:31.980 --> 00:17:36.180
So it was just an amazing opportunity
and I set myself a goal that said,

00:17:36.570 --> 00:17:37.620
you know, here's what I'm gonna do.

00:17:37.620 --> 00:17:40.590
I'm gonna make one season of
this, and we'll see where it goes.

00:17:40.590 --> 00:17:42.600
And then after I made that
first season, I couldn't stop.

00:17:42.600 --> 00:17:44.580
I said, I have to try to
make another second season.

00:17:44.940 --> 00:17:46.230
I try to make a third and so forth.

00:17:46.410 --> 00:17:48.420
And I was able to get
grant funding for it.

00:17:48.824 --> 00:17:55.334
And I was able to get a network interested
in it, and it just looked like that's what

00:17:55.334 --> 00:17:57.495
I was going to be doing for my career.

00:17:57.794 --> 00:18:02.115
And also that was the time where
podcasting was receiving an

00:18:02.115 --> 00:18:05.235
inundation of venture capital.

00:18:05.925 --> 00:18:07.185
So it's different now.

00:18:07.574 --> 00:18:10.754
And so it looked like there
might be boom times ahead.

00:18:11.294 --> 00:18:14.895
And then I just made whatever it was,
five seasons, or four, five seasons,

00:18:15.525 --> 00:18:17.360
but I had to go back to the job.

00:18:18.450 --> 00:18:23.220
I took half leaves, but three outta the
four years, I was able to do it full time.

00:18:23.639 --> 00:18:26.040
When I got back to the job, it
was not only back to being a

00:18:26.040 --> 00:18:27.540
full professor, it was COVID.

00:18:28.230 --> 00:18:28.950
Neil McPhedran: Oh, wow.

00:18:29.189 --> 00:18:30.249
Barry Lam: And I had to be chair.

00:18:31.050 --> 00:18:32.739
There you go.

00:18:32.789 --> 00:18:35.760
So like academics will understand
that, because it was my turn.

00:18:35.820 --> 00:18:36.899
And it was like, okay.

00:18:37.260 --> 00:18:41.120
And then it was just not a foreseeable
way for me to continue making the show.

00:18:41.220 --> 00:18:43.409
I was at Vassar College in
Poughkeepsie, New York, and that

00:18:43.409 --> 00:18:46.770
was where I got started, and that's
where I got tenure and, and so forth.

00:18:47.565 --> 00:18:54.645
And so essentially right before
I saw it coming, I put out to the

00:18:55.425 --> 00:19:00.645
various departments in the field,
which contained people in it who were

00:19:00.885 --> 00:19:06.615
public scholarship curious or public
scholarship experienced or something,

00:19:07.005 --> 00:19:14.385
that I was looking for a position that
would allow me to do this work, at least

00:19:15.014 --> 00:19:19.085
have it count as part of what it is
to be an academic in that department.

00:19:19.445 --> 00:19:24.375
Because at Vassar what it means to be
at that institution is to teach five

00:19:24.375 --> 00:19:26.445
courses a year and serve the college.

00:19:26.745 --> 00:19:30.975
And you know, research is part of
it and monographs and all that.

00:19:31.245 --> 00:19:34.185
But even that is not as important
because it's a liberal arts

00:19:34.185 --> 00:19:36.615
college for elite kids, you know.

00:19:37.064 --> 00:19:39.284
It was like, could I sustain this work?

00:19:39.885 --> 00:19:41.504
And I got a couple of bites.

00:19:42.510 --> 00:19:44.909
And then COVID hit and then
everything was put on hiatus.

00:19:44.940 --> 00:19:48.090
'Cause you guys all remember
that nobody had any money.

00:19:48.330 --> 00:19:53.520
That was a big crisis after the crisis
of 2008ish and nine-ish, and now

00:19:53.520 --> 00:19:56.350
we're in another crisis, obviously
we're in a never ending crisis.

00:19:56.680 --> 00:20:01.880
So that was all suspended and put
on hiatus until, I don't know, 22.

00:20:02.330 --> 00:20:03.070
Something like that.

00:20:03.090 --> 00:20:03.870
End of 21.

00:20:04.350 --> 00:20:07.620
In which case Riverside called
and said, we're still interested.

00:20:08.010 --> 00:20:11.655
'Cause at that point I had
already given a job talk there.

00:20:12.195 --> 00:20:15.915
They said, oh, we have this new dean who
might very well be interested in you too.

00:20:16.695 --> 00:20:20.745
Turns out that dean, his name is
Darrell Williams, in, in that time,

00:20:20.745 --> 00:20:25.365
I got enough prominence as like an
academic who makes narrative podcast to

00:20:25.365 --> 00:20:29.175
start giving seminars, and one regular
seminar I'd given was at the National

00:20:29.175 --> 00:20:33.170
Humanities Center twice a year, once
for graduate students, once for faculty.

00:20:34.275 --> 00:20:36.375
And I did that for
whatever, three, four years.

00:20:36.735 --> 00:20:41.745
My dean, before he became my dean at
UCR, was at the University of Maryland.

00:20:41.745 --> 00:20:44.865
He was a public historian who
got like a huge grant to do

00:20:44.865 --> 00:20:48.975
narrative stuff like monographs
and websites and things like that.

00:20:49.275 --> 00:20:55.095
And as part of that, he took a podcasting
seminar and I was the keynote speaker.

00:20:55.365 --> 00:20:59.925
So he actually already knew me as
like some kind of weird outlier.

00:21:00.375 --> 00:21:05.190
And it turns out that that's what he was
interested in being like the dean for it.

00:21:05.250 --> 00:21:11.850
And so what happened was I came back out,
I gave another talk, I met with a dean and

00:21:11.850 --> 00:21:19.080
I told them like this whole big vision of
having an alternative set of work, right?

00:21:19.139 --> 00:21:24.030
That like humanists more generally,
'cause he's the dean of the School

00:21:24.030 --> 00:21:28.080
of Humanities, do that is public
facing rather than peer facing.

00:21:28.350 --> 00:21:32.220
That is the audience for
it is not other experts.

00:21:32.520 --> 00:21:35.670
The mediums are as diverse
as the audiences are.

00:21:35.670 --> 00:21:39.180
So they could be video, they could
be audio, they could be print, but

00:21:39.180 --> 00:21:44.639
different kind of print and that
kind of stuff ought to count in some

00:21:44.639 --> 00:21:49.125
way in the merit review, the hiring
process, the merit review process,

00:21:49.185 --> 00:21:50.895
the promotion process, and so forth.

00:21:51.405 --> 00:21:52.334
And he agreed.

00:21:53.024 --> 00:21:58.004
And so he actually went back to the
department and said, why don't you revise

00:21:58.004 --> 00:22:02.235
your tenure and promotion guidelines
so the kind of work that Barry does

00:22:02.564 --> 00:22:05.685
is included in that, and it's not,
obviously, it doesn't mention me by name.

00:22:06.015 --> 00:22:09.315
So that other departments can
follow and your own department for

00:22:09.315 --> 00:22:10.965
other people within the department.

00:22:11.025 --> 00:22:14.025
And we do have a couple of other
people in the department that

00:22:14.025 --> 00:22:15.885
do things kind of like this.

00:22:16.335 --> 00:22:23.445
And so my whole hiring here was
kind of like this little project

00:22:23.445 --> 00:22:25.665
of just like a few people, right?

00:22:25.665 --> 00:22:29.625
And so now it is part of my
job that I can make a season

00:22:29.625 --> 00:22:31.425
of this show and have it count.

00:22:31.665 --> 00:22:32.715
How much does it count?

00:22:32.925 --> 00:22:34.305
It's very bureaucratic.

00:22:34.455 --> 00:22:36.375
So other places it's kind of qualitative.

00:22:36.375 --> 00:22:39.135
It's like one journal article
counts for three book reviews

00:22:39.135 --> 00:22:40.395
and, you know, it's like that.

00:22:40.665 --> 00:22:44.534
So they literally have to like write
out, okay, we'll say one episode is

00:22:44.534 --> 00:22:47.335
kind of like half a journal article
and then something like that.

00:22:47.695 --> 00:22:49.155
So it's like that here.

00:22:49.680 --> 00:22:49.830
Jennifer-Lee: Yeah.

00:22:50.200 --> 00:22:53.230
I'm just amazed at like everything
that you're doing and then like

00:22:53.230 --> 00:22:54.750
paving the way for everybody.

00:22:55.090 --> 00:23:00.970
So what do you make of this whole idea of
like journal of podcasting or some like

00:23:00.970 --> 00:23:03.600
formal accreditation body for scholars?

00:23:03.670 --> 00:23:07.360
Barry Lam: It's absolutely hilarious
to me, and that's absolutely hilarious

00:23:07.360 --> 00:23:11.399
that you're asking me because I am
one of the most rebellious against

00:23:11.399 --> 00:23:15.030
the bureaucratization of the
evaluation of quality and quantity.

00:23:15.240 --> 00:23:20.340
And academia has just moved in a
direction that it's like more of

00:23:20.340 --> 00:23:21.510
that rather than less of that.

00:23:22.169 --> 00:23:24.570
And I absolutely despise it, right?

00:23:24.689 --> 00:23:28.230
And I'm at an institution where it's
built in, where it's kinda like, well,

00:23:28.230 --> 00:23:31.500
let's say that the monograph counts for
three of the, you know, it's like that.

00:23:31.560 --> 00:23:36.435
So the idea to me that you would
like, oh, you know what's great?

00:23:37.350 --> 00:23:41.580
People are doing this and like there's a
few people doing it that have gotten jobs

00:23:41.580 --> 00:23:44.129
and they're trying to make it so that
it accounts that other people can do it.

00:23:44.490 --> 00:23:48.929
Let's bring that back into a journal
and then count an article in it,

00:23:49.110 --> 00:23:52.770
and then there are a sets of experts
at it that can evaluate each other.

00:23:53.040 --> 00:23:57.000
I understand why people are doing
that because the internal incentives

00:23:57.000 --> 00:23:59.879
in academia have not changed, right?

00:24:00.000 --> 00:24:04.330
It still needs to be the case that someone
needs a letter of recommendation from

00:24:04.330 --> 00:24:09.130
a bunch of peers, and the peers better
impress the dean and some committee that

00:24:09.130 --> 00:24:11.800
they are like the leaders of that area.

00:24:11.920 --> 00:24:17.320
It's still, you know, it's still on that
model and so obviously when some, an

00:24:17.320 --> 00:24:22.180
outlier comes in, they wanna generalize
and they're gonna try to institutionalize

00:24:22.180 --> 00:24:26.680
it, but, you know, suffice it to say
they're gonna, they're gonna mess it up.

00:24:27.534 --> 00:24:31.604
Neil McPhedran: So, instead of trying
to figure out how podcasting fits

00:24:31.604 --> 00:24:35.294
into the existing system, it's like
we gotta blow it up instead of trying

00:24:35.294 --> 00:24:40.034
to force it in to the OG system, we
gotta kind of rethink the whole thing.

00:24:40.034 --> 00:24:47.534
So I guess what then lends me to ask
you, how can institutions and academia

00:24:47.534 --> 00:24:55.350
support podcast based scholarship without
losing what makes podcasting so distinct?

00:24:55.800 --> 00:24:58.170
Like it's creativity, it's accessibility.

00:24:58.170 --> 00:25:01.050
You kind of touched a little on it
about what you are doing where it's

00:25:01.050 --> 00:25:06.300
more wider audience facing versus
academia, your fellow peers facing,

00:25:06.300 --> 00:25:10.350
but I guess sort of baked within your
pushback to the journal of podcasting.

00:25:10.350 --> 00:25:12.510
Sort of curious, like what are
other ways to look at it then?

00:25:12.810 --> 00:25:16.620
Barry Lam: Well, so there are really
light touch recommendations and then

00:25:16.625 --> 00:25:18.550
there are heavy handed recommendations.

00:25:18.570 --> 00:25:26.100
So like the light touch things are, if you
have faculty, staff, postdocs who wanna

00:25:26.100 --> 00:25:29.250
do this as part of their time, right?

00:25:29.399 --> 00:25:35.850
So some part of their time has always
been the research, but the output of

00:25:36.149 --> 00:25:41.070
that has been, you know, a dissertation
with a bunch of citations and all that.

00:25:41.310 --> 00:25:48.270
If this is just one of the kinds of
outputs that somebody can produce and that

00:25:48.270 --> 00:25:54.330
will be, you know, like people in dance do
performance recitals as like their output.

00:25:54.600 --> 00:25:59.730
They don't necessarily have to have
a dissertation that's archived,

00:25:59.790 --> 00:26:00.960
although some dance programs do.

00:26:00.960 --> 00:26:03.780
You literally have to write the
dissertation and archive it.

00:26:04.050 --> 00:26:10.680
And so if you just include as part of your
outputs, right, audio series, then I mean

00:26:10.680 --> 00:26:13.139
you're gonna need more than just that.

00:26:13.260 --> 00:26:17.925
'Cause we all know that podcasting
is just audio, it's like print.

00:26:17.985 --> 00:26:19.455
There's genres of it.

00:26:19.545 --> 00:26:22.995
Documentary series is completely different
than you and a bunch of grad school

00:26:22.995 --> 00:26:25.185
friends just gabbing about something.

00:26:25.185 --> 00:26:27.525
And that's different from like
an interview series, and that's

00:26:27.525 --> 00:26:30.315
different from oral history
collection, stuff like that.

00:26:30.315 --> 00:26:33.705
So there needs to be genre
conventions and there needs to be,

00:26:33.885 --> 00:26:35.445
you know, counting it as output.

00:26:35.835 --> 00:26:40.865
There is going to have to be some
institutionalization, there need to

00:26:40.865 --> 00:26:45.540
be people that do some evaluation
outside of the university because

00:26:45.540 --> 00:26:49.860
it's still the case that letters of
recommendation are one of the currencies

00:26:49.860 --> 00:26:54.060
for hiring and promotion and so forth.

00:26:54.420 --> 00:26:55.830
Committees need that kind of thing.

00:26:56.430 --> 00:27:02.399
If universities don't just treat
it as a hobby, that's not part of

00:27:02.399 --> 00:27:07.170
somebody's job, that just means
counting what they're doing in it.

00:27:07.170 --> 00:27:10.409
That's the lightest touch, and
I think people are prepared

00:27:10.409 --> 00:27:11.700
to kind of accept that.

00:27:12.135 --> 00:27:18.735
The much heavier handed kind of stuff
involves funding, as we all know, right?

00:27:18.735 --> 00:27:22.005
Some of these things are expensive,
it's gotten cheaper, like the

00:27:22.005 --> 00:27:26.460
actual technical aspects of podcast
production are cheaper than they were.

00:27:26.700 --> 00:27:30.540
So like hosting is not that
expensive anymore, and you have all

00:27:30.540 --> 00:27:31.710
these things that we're using now.

00:27:31.710 --> 00:27:36.120
We don't have to pay for professionals
to go with professional mics and record

00:27:36.120 --> 00:27:38.250
people for interviews and all that stuff.

00:27:38.430 --> 00:27:42.510
But if you really wanted to embark on
a research project that like requires

00:27:42.510 --> 00:27:47.640
you to do substantive archival audio,
go out to different places to interview

00:27:47.910 --> 00:27:51.510
people who are not available in this
kind of context and put it all together.

00:27:51.840 --> 00:27:53.880
Then that's going to require
some kind of funding.

00:27:54.240 --> 00:27:56.010
I don't know how much
universities will do that.

00:27:56.010 --> 00:28:00.000
Like they're willing to hire
researchers for other things.

00:28:00.030 --> 00:28:06.600
I don't know why they wouldn't try
to hire audio expert versions of that

00:28:06.750 --> 00:28:11.580
to help faculty actually produce the
kind of thing that they're producing.

00:28:12.210 --> 00:28:16.230
Universities can really help
supplement, I don't wanna say

00:28:16.230 --> 00:28:21.510
takeover, but supplement the kind
of decline of public broadcasting.

00:28:21.960 --> 00:28:25.770
Jennifer-Lee: I am from media and
traditional media and we're seeing

00:28:25.770 --> 00:28:29.399
such a big shift in public media here.

00:28:29.790 --> 00:28:30.570
It's changing.

00:28:30.570 --> 00:28:33.810
So I was just telling people that
regardless if you're in higher

00:28:33.810 --> 00:28:37.020
ed space, or you're a business or
whatever, you kind of gotta create

00:28:37.020 --> 00:28:40.350
your own kind of media company and
your own platform for broadcast.

00:28:40.590 --> 00:28:44.820
'Cause gone are the days that you're gonna
be on the news unless you pay to play.

00:28:45.000 --> 00:28:49.140
It's like before, you would submit
your press release, maybe you would

00:28:49.140 --> 00:28:52.470
get in on the news or whatever, and
it's like you don't have that now.

00:28:52.470 --> 00:28:57.270
I had a client of mine say that I want
to be able to say when I can broadcast,

00:28:57.270 --> 00:28:59.490
and I said, that's what a podcast is.

00:28:59.490 --> 00:28:59.580
Barry Lam: Yeah.

00:28:59.700 --> 00:29:00.330
No, that's right.

00:29:00.705 --> 00:29:03.495
That's absolutely right and that, that's
exactly what I'm talking about, Jen.

00:29:03.675 --> 00:29:08.565
I actually think that universities
are in a better position than a

00:29:08.565 --> 00:29:10.195
lot of other institutions to do it.

00:29:10.504 --> 00:29:14.985
Number one, we're already nonprofit
mission driven as opposed to like, like

00:29:14.985 --> 00:29:16.785
Goldman Sachs is not gonna step up.

00:29:16.785 --> 00:29:18.735
Like Goldman Sachs,
I'm sure has a podcast.

00:29:18.795 --> 00:29:21.100
And Goldman Sachs has all
the money in the world, but,

00:29:21.100 --> 00:29:24.915
Jennifer-Lee: And I think they actually,
someone from Goldman Sachs put money

00:29:24.915 --> 00:29:28.515
or hosted one of the university
podcasts we talked to actually.

00:29:28.605 --> 00:29:28.695
Barry Lam: Right.

00:29:28.725 --> 00:29:34.305
But as an institution, it's not, it's
not aligned with the kind of things

00:29:34.305 --> 00:29:39.015
like, at the end of the day, what Goldman
Sachs is going to put money into is

00:29:39.015 --> 00:29:40.035
what they've always put money into.

00:29:40.035 --> 00:29:41.505
There's gonna be some
like political shows.

00:29:41.505 --> 00:29:42.045
Neil McPhedran: Making more money.

00:29:42.245 --> 00:29:42.495
Barry Lam: Yeah.

00:29:42.615 --> 00:29:43.375
Making more money.

00:29:43.605 --> 00:29:49.425
A lot of the stuff that we do in
the academic space is not all that

00:29:49.425 --> 00:29:52.365
different from a lot of the kind of
things that have been done in public

00:29:52.365 --> 00:29:56.655
broadcasting in the 20th and the
early part of the 21st century, right?

00:29:56.774 --> 00:30:01.125
And if anything, we're the sources,
whereas they are like there are filmmakers

00:30:01.185 --> 00:30:03.105
and so forth, video makers and all that.

00:30:03.360 --> 00:30:05.280
But we're like the source material, right?

00:30:05.340 --> 00:30:08.429
Jennifer-Lee: But I think the other
problem is, which you touched upon

00:30:08.429 --> 00:30:11.939
and we kind of dealt with this at
university, is when they make these

00:30:11.939 --> 00:30:18.919
podcasts, whatever their idea is, is to
interview entrepreneurs or to do scholarly

00:30:18.949 --> 00:30:24.254
stuff and like go into like different
areas, is they don't understand how it

00:30:24.254 --> 00:30:29.205
helps other things in your university
like website, SEO, and all that.

00:30:29.205 --> 00:30:32.264
Like they don't realize there's
so much gold behind that podcast

00:30:32.264 --> 00:30:33.435
you created for five years.

00:30:33.435 --> 00:30:36.735
They're just so focused on the
numbers and even that skewed wrong.

00:30:37.004 --> 00:30:40.245
They look at the numbers being like,
oh, well we only get a thousand.

00:30:40.274 --> 00:30:43.470
And it's like, well that's
better than nothing.

00:30:43.470 --> 00:30:47.190
There's like a thousand people in a room,
and so they're quick when the budgets come

00:30:47.190 --> 00:30:50.340
up and they're like, oh no, something's
happened and we gotta cut the budget.

00:30:50.340 --> 00:30:51.930
They're like, let's
get rid of the podcast.

00:30:52.320 --> 00:30:55.080
Barry Lam: You know, another
thing that happens is when things

00:30:55.080 --> 00:30:59.190
get too institutional, like,
so when I left Vassar, I hate

00:30:59.190 --> 00:31:00.330
to pick up my old institution.

00:31:00.330 --> 00:31:00.840
They were great.

00:31:00.960 --> 00:31:04.530
I'm going back to visit, but you
know, because I was doing this and

00:31:04.530 --> 00:31:07.560
there were a couple other faculty
inspired to do this, the college

00:31:07.560 --> 00:31:10.290
decided to do their own version of it.

00:31:10.740 --> 00:31:14.280
But when you go through the communications
office, like when you go through all

00:31:14.280 --> 00:31:20.370
the formal, you know, PR people, it's
gonna come out sounding like a PR thing.

00:31:20.430 --> 00:31:26.235
And, but when faculty do it, it sounds,
it's independent, it's scholarly, right?

00:31:26.235 --> 00:31:29.355
It's not a representation
of the university.

00:31:29.534 --> 00:31:37.305
So like my dream is that like it is
part of a local university's mission

00:31:38.085 --> 00:31:43.754
that they are going to make stuff and
put it out there for public consumption

00:31:44.475 --> 00:31:48.675
on the local public television channels
that is about the kind of knowledge

00:31:48.675 --> 00:31:52.905
being produced there, maybe nationally
if it's a national leader in something.

00:31:53.324 --> 00:31:58.395
In a way that captures the spirit
of not just the university, but

00:31:58.425 --> 00:32:03.195
public broadcasting, which is that
there are certain things that don't

00:32:03.195 --> 00:32:07.524
make money, but contribute to a
greater good, right, in the culture.

00:32:08.364 --> 00:32:09.345
And there's an audience for it.

00:32:09.345 --> 00:32:11.294
They're just not consumers.

00:32:11.324 --> 00:32:13.425
They may donate, but a lot of them don't.

00:32:14.115 --> 00:32:14.475
Neil McPhedran: Right.

00:32:15.915 --> 00:32:19.635
Well, this has been such a great
conversation and I think we could

00:32:19.695 --> 00:32:23.385
just keep sort of digging in
multiple layers and obviously that

00:32:23.385 --> 00:32:25.515
symposium dug a bit deeper into that.

00:32:26.415 --> 00:32:29.565
But before we wrap, I'd just
like to hear a bit what's next

00:32:29.565 --> 00:32:33.024
for you and for Hi-Phi Nation?

00:32:33.024 --> 00:32:36.840
So, you mentioned off the top that
there's a upcoming season, but what's

00:32:36.840 --> 00:32:40.920
next for Hi-Phi Nation and what are
some of the themes or directions that

00:32:40.920 --> 00:32:43.140
you might be thinking about exploring?

00:32:43.530 --> 00:32:43.890
Barry Lam: Sure.

00:32:43.890 --> 00:32:48.690
So I actually have collected all of
the, within business we call tape.

00:32:49.685 --> 00:32:51.604
It's just a matter of putting
the episodes together.

00:32:51.604 --> 00:32:53.104
I have a couple of episodes put together.

00:32:53.465 --> 00:32:57.455
This next season, I'm gonna return
to the anthology aspect of the show.

00:32:57.455 --> 00:33:01.715
So philosophy touches on all kinds of
areas in life, not just one kind of theme.

00:33:01.925 --> 00:33:06.245
I've done theme-based seasons, so
there's gonna be a lot about the

00:33:06.245 --> 00:33:10.920
connection between philosophy and various
kinds of aspects in science, right?

00:33:10.920 --> 00:33:14.260
So there's gonna be an episode about
the early COVID vaccine actually.

00:33:14.470 --> 00:33:17.100
During the rollout of the COVID
vaccine, I don't know if either of

00:33:17.100 --> 00:33:21.629
you remember, but there was a time
where it spoiled so quickly that if

00:33:21.629 --> 00:33:25.440
you open like a vial and you couldn't
vaccinate, uh, they threw it away.

00:33:25.470 --> 00:33:27.990
But nobody knows the story
of how that got solved.

00:33:28.050 --> 00:33:30.629
So I actually discovered that
the story of how it was solved

00:33:30.629 --> 00:33:32.400
was actually really fascinating.

00:33:32.700 --> 00:33:34.200
So there's an episode about that.

00:33:34.200 --> 00:33:38.250
There's gonna be episodes about people
who are doing tissue engineering

00:33:38.565 --> 00:33:40.275
to try to promote human longevity.

00:33:40.545 --> 00:33:47.535
So, you know, basically let's grow
Neil's like a set of brain cells that his

00:33:47.775 --> 00:33:50.955
own brain won't grow and they're like,
what'll happen if we actually put it in?

00:33:51.195 --> 00:33:53.835
Will it help like that brain
rejuvenate in such a way?

00:33:54.075 --> 00:33:54.765
Things like that.

00:33:55.005 --> 00:33:55.095
Neil McPhedran: Wow.

00:33:55.830 --> 00:33:57.900
Yeah, those are some
really interesting topics.

00:33:58.020 --> 00:33:58.470
Barry Lam: Oh, totally.

00:33:58.470 --> 00:34:01.530
A lot of the bio stuff is just
absolutely fascinating to me.

00:34:01.740 --> 00:34:02.190
Neil McPhedran: Yeah.

00:34:03.420 --> 00:34:07.260
Well, Barry, we'll end with one
question here for the audience.

00:34:07.290 --> 00:34:14.010
What advice would you give to scholars
or departments who want start a podcast

00:34:14.010 --> 00:34:18.330
but aren't really sure how to align
it with their research, or, I guess in

00:34:18.330 --> 00:34:20.130
this case, we got into tenure goals?

00:34:20.340 --> 00:34:21.180
Barry Lam: Yeah, yeah.

00:34:21.180 --> 00:34:25.050
You know what I say to graduate
students, what I say to everybody.

00:34:25.905 --> 00:34:31.875
Just start and do it and think about
whether you wanna do it later, which

00:34:31.875 --> 00:34:37.035
is the funny thing to say, but really
like if you're dithering about, it's

00:34:37.035 --> 00:34:41.085
because you're scared and you think
it's risky and you're risk averse.

00:34:41.145 --> 00:34:44.925
One of the things I always say to
people doing nothing is also risky.

00:34:45.225 --> 00:34:50.625
I think the biggest problem with
all of higher education is that

00:34:50.655 --> 00:34:55.770
within the last 15 years everything
has been about seeing everything

00:34:55.770 --> 00:34:57.680
else as an investment and a return.

00:34:58.110 --> 00:35:00.510
Students see it as an
investment or a return.

00:35:00.810 --> 00:35:05.160
People who are faculty are they like, is
this thing a good investment on a return?

00:35:05.490 --> 00:35:10.620
And I think it's just part of this kind
of really noxious set of concepts that

00:35:10.620 --> 00:35:15.509
we've gotten from the financialization
of the American economy that we have made

00:35:15.600 --> 00:35:19.799
everything about incentives and returns,
and I could speak in that language, right?

00:35:19.799 --> 00:35:23.730
I could also say, while doing
nothing is risky in the following

00:35:23.730 --> 00:35:28.230
way, the returns will be completely
predictable, but always low, right?

00:35:28.230 --> 00:35:30.270
I mean, the whole thing
about how the students should

00:35:30.270 --> 00:35:31.500
think about their education.

00:35:31.799 --> 00:35:33.450
Is it a good or not good investment?

00:35:33.870 --> 00:35:39.450
What has completely gotten lost
in all of this is, are you setting

00:35:39.450 --> 00:35:41.220
yourself up for a good life adventure?

00:35:41.700 --> 00:35:45.810
And there was a period where
college students thought about that

00:35:46.379 --> 00:35:47.879
a lot more than about the return.

00:35:47.879 --> 00:35:50.879
And maybe because on the other end they
were a little bit more secure about

00:35:50.879 --> 00:35:52.890
where their economic position was.

00:35:53.160 --> 00:35:54.270
But I don't think that's it.

00:35:54.360 --> 00:35:56.850
Jennifer-Lee: Because as students
too, it's like it's not an instant

00:35:56.850 --> 00:36:02.220
return if you don't go out after
university and say you become a lawyer.

00:36:02.220 --> 00:36:04.920
But if you don't go and do the
steps to be a lawyer and work at

00:36:04.920 --> 00:36:07.410
a firm, you're not gonna see a
return anyways on that law degree.

00:36:07.415 --> 00:36:08.340
Barry Lam: Yeah, yeah, yeah.

00:36:08.490 --> 00:36:08.910
That's right.

00:36:09.270 --> 00:36:10.020
Neil McPhedran: Well, that's great.

00:36:10.020 --> 00:36:12.600
Really appreciate your time today, Barry.

00:36:12.600 --> 00:36:17.550
That was really interesting to dig into
both your experience with Hi-Phi Nation,

00:36:18.000 --> 00:36:23.265
but also the academic world of podcasting
and what's happening there and there's

00:36:23.265 --> 00:36:26.985
lots of things moving and shaking and
it'll be interesting to see how things

00:36:26.985 --> 00:36:28.965
transpire over the coming years for sure.

00:36:29.055 --> 00:36:30.675
And good luck with your next season.

00:36:31.125 --> 00:36:31.515
Barry Lam: Thank you.

00:36:31.515 --> 00:36:34.995
And good luck to you too here on
your show, Continuing Studies.

00:36:35.415 --> 00:36:38.654
Um, looking forward to hearing
the episode and more episodes.

00:36:39.195 --> 00:36:39.375
Neil McPhedran: Great.

00:36:39.435 --> 00:36:39.645
Thank you.

00:36:39.645 --> 00:36:40.154
Jennifer-Lee: Sounds great.

00:36:40.154 --> 00:36:40.665
Thank you.

00:36:42.105 --> 00:36:44.805
Barry Lam: Jen, another
awesome conversation.

00:36:44.835 --> 00:36:49.515
I really enjoyed that discussion
with Barry, not only about his

00:36:49.575 --> 00:36:55.305
podcasting journey and his critically
acclaimed podcast, Hi-Phi Nation,

00:36:55.365 --> 00:36:59.775
but also just really appreciated
how he was quite transparent about

00:36:59.775 --> 00:37:03.075
his academic career as well too,
and how podcasting fits into that.

00:37:03.500 --> 00:37:05.990
Jennifer-Lee: Yeah, I'm just really
glad that you were able to meet

00:37:05.990 --> 00:37:07.400
with him and get him on our podcast.

00:37:07.400 --> 00:37:10.850
So it was, yeah, great
conversation as always.

00:37:10.850 --> 00:37:15.560
And just a reminder, if you wanna chat
with Neil and I answer a question which

00:37:15.560 --> 00:37:20.715
we had at the beginning, which is have
you been doing a podcast with audio for

00:37:20.715 --> 00:37:25.755
a long time and are thinking about, or
are currently transitioning into video?

00:37:25.755 --> 00:37:29.355
We would love to chat with you
here on Continuing Studies podcast.

00:37:29.625 --> 00:37:32.415
Neil McPhedran: Drop us a line,
drop us a line on LinkedIn, or

00:37:32.625 --> 00:37:33.855
Jennifer-Lee: Slide in our DMs.

00:37:34.665 --> 00:37:36.015
That's what the young people are saying.

00:37:36.615 --> 00:37:37.815
Neil McPhedran: Slide into our DMs.

00:37:37.965 --> 00:37:39.009
Jennifer-Lee: Slide into our DMs.

00:37:39.140 --> 00:37:39.980
Okay.

00:37:39.980 --> 00:37:42.800
On that note, this is when
Neil and I tried to be cool.

00:37:43.440 --> 00:37:45.350
Neil McPhedran: Kat, our
producer, is shaking her head at

00:37:45.350 --> 00:37:47.000
us right now, but that's fine.

00:37:47.510 --> 00:37:48.200
Jennifer-Lee: That's fine.

00:37:48.650 --> 00:37:51.650
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00:37:51.650 --> 00:37:53.330
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00:37:53.600 --> 00:37:56.685
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