People Driven Products

As Chief Product Officer for TrueAccord, Laura Marino uses her experience to lead an empathetic team with the goal of making the debt collection process smoother for millions of Americans.

Show Notes

Laura Marino, Chief Product Officer for TrueAccord, started her career in civil engineering developing software for reservoir operations and hydrologic simulation. 

When she realized she truly wanted to work in software, she went back to school, got her Master’s degree in management, science, and engineering and has since managed 20 different products across all stages and led product teams in B2B software for more than 20 years. 

Laura knew she enjoyed working at companies in the growth stage, but she realized she also wanted to work for a company with a social mission. That insight led her to TrueAccord, which uses artificial intelligence in debt collection. 

She started around the time COVID-19 hit, which further prompted her to think about how she can contribute more, especially to people who were suffering a lot through the pandemic. 

Laura has watched the role of product management evolve. When she started in the industry, product management fell under marketing, or even engineering, but now she has seen it take off to a new level as people realize the role it plays. 

In this episode of People Driven Products, Laura shares insight into instilling the value of being customer-centric, how product management education is changing, and why it’s better to think about a product manager as an orchestra director — or janitor. 

What is People Driven Products?

As a PM, your job is to make products and features your users love. But we all know that’s easier said than done.

That’s why we made People Driven Products. You’ll learn how to make products people love and get insights from the PM leaders behind some of the fastest growing and most successful tech companies in the world.

The show is hosted by Ryan Glasgow, who has over a decade of experience managing products at companies like Weebly and Vurb (acquired by Snapchat) and is now the Founder and CEO of Sprig (formerly UserLeap).

In each episode, he’ll be talking with PM leaders at companies that are masters of gaining customer insights, and making customer-centric products.

You’ll learn from some of the best PMs in the world and get practical advice on how to create a customer-centric product team, build a customer-focused culture (and get your company on board), get user feedback quickly, make decisions from those insights, craft a compelling story from the data you gather, help your company make the right product decisions, and most importantly, make products people love.

We can’t wait to share these insights with you, and truly hope that each one helps you and your company, create people-driven products.

Subscribe to be notified when new episodes are released, or submit your question to Ryan at ryan@sprig.com.