P is for Profit

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Summary

You can fly by the seat of your pants with your business for awhile. But soon it’s time to grow up, says retail strategist Salena Knight, or you risk stalled growth, unhappy employees, stress and overwork. She’s a big fan of systems and processes, either automating certain tasks or making them very easy for someone to do. That productivity means making more money while working less.

Show Notes

You can fly by the seat of your pants with your business for awhile. But soon it’s time to grow up, says retail strategist Salena Knight, or you risk stalled growth, unhappy employees, stress and overwork.
 
She’s a big fan of systems and processes, either automating certain tasks or making them very easy for someone to do. That productivity means making more money while working less.
 
But Salena also advises small business owners on more “intangible” strategies that can cause exponential growth. She’ll reveal what you can do right now to get started. We also talk about…
 
  • The dangers of being an “isolated” entrepreneur
  • Providing true value to your customers – and gaining authority at the same time
  • Unusual – and fun – ways to generate leads that really work
  • Why those who spend the most money aren’t necessarily your best customers
  • And more

What is P is for Profit?

Small business is crazy competitive and too often profits are razor-thin. However, some people are bringing home big, bankable profits. Adam Lean, small business veteran and founder of TheCFOProject.com interviews top small business experts to uncover the secrets to building a profit-focused company. Along the way, he'll break down all the complex finance stuff and make it simple and easy to understand so you can be a better business owner and own a more profitable business. Watch the on-demand video seminar: "Why Your Small Business Might Not Be as Profitable as it Should Be" at theCFOproject.com/video.