Marketing News Canada

On this episode of Marketing Jam, Darian Kovacs chats with Derryn Shrosbree, Founder of Juniper Life Insurance.

Juniper is a relatively new player to Canadian life insurance and is truly trying to disrupt the industry with an innovative business approach, and public relations model.

Darian and Derryn talk about trends in business and marketing which shaped the Juniper model, the cost of search terms associated with life insurance, the focus on customer journey, and Derryn's heartfelt reason for starting the company.

Derryn also lists his favourite smartphone apps, magazines, and podcasts related to business and marketing.

This interview is part of a series of interviews recorded at the DX3 Digital Marketing and Retail event hosted in Toronto, Canada. Marketing Jam thanks DX3 for being a partner of the show.

You can find and subscribe to Marketing Jam on iTunes, and Stitcher.

Find Jelly Marketing:

Twitter - https://twitter.com/jellymarketing
Facebook - https://facebook.com/jellymarketing
Instagram - https://instagram.com/jellymarketing
Website - https://jellymarketing.com

Find Darian Kovacs:

Website - https://jellymarketing.com/darian/
Facebook - https://www.facebook.com/dariankovacspage/
Instagram - https://www.instagram.com/dariankovacs/?hl=en
Twitter - https://twitter.com/dariankovacs

Follow Juniper Life Insurance:

Website - https://juniperlifeinsurance.com/
Twitter - https://twitter.com/Juniper_LI
Facebook - https://www.facebook.com/JuniperLifeInsurance/
Instagram - https://www.instagram.com/Juniper_LI/
LinkedIn - https://www.linkedin.com/company/11435334

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Show Notes

On this episode of Marketing Jam, Darian Kovacs chats with Derryn Shrosbree, Founder of Juniper Life Insurance. Juniper is a relatively new player to Canadian life insurance and is truly trying to disrupt the industry with an innovative business approach, and public relations model. Darian and Derryn talk about trends in business and marketing which shaped the Juniper model, the cost of search terms associated with life insurance, the focus on customer journey, and Derryn's heartfelt reason for starting the company. Derryn also lists his favourite smartphone apps, magazines, and podcasts related to business and marketing. This interview is part of a series of interviews recorded at the DX3 Digital Marketing and Retail event hosted in Toronto, Canada. Marketing Jam thanks DX3 for being a partner of the show. You can find and subscribe to Marketing Jam on iTunes, and Stitcher. Find Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Find Darian Kovacs: Website - https://jellymarketing.com/darian/ Facebook - https://www.facebook.com/dariankovacspage/ Instagram - https://www.instagram.com/dariankovacs/?hl=en Twitter - https://twitter.com/dariankovacs Follow Juniper Life Insurance: Website - https://juniperlifeinsurance.com/ Twitter - https://twitter.com/Juniper_LI Facebook - https://www.facebook.com/JuniperLifeInsurance/ Instagram - https://www.instagram.com/Juniper_LI/ LinkedIn - https://www.linkedin.com/company/11435334

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

What is Marketing News Canada?

Marketing News Canada spotlights the people, ideas, and innovations redefining Canadian marketing. Produced by SocialNext, Canada’s largest independent marketing conference series, we bring you candid conversations with marketers, founders, creators, and industry leaders shaping the future of the industry.

Recorded live at SocialNext events and through in-depth interviews from coast to coast, each episode dives into the ideas, bold campaigns, and community-driven strategies defining the Canadian marketing landscape. If you care about Canadian creativity, innovation, and the people behind the work, you’re in the right place.

Presented by Marketing News Canada www.marketingnewscanada.com